The Role
Manage end-to-end campaign operations, develop marketing strategies, implement email campaigns, and analyze market data for growth in the cryptocurrency industry.
Summary Generated by Built In
Who We Are
At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.
OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves.
Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.
OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.
About The Opportunity
We are seeking an experienced and detail-oriented Growth Ops Manager to join our Strategic Markets Team. This ideal candidate will be for Türkiye.
The ideal candidate will have a strong background in campaign management, data management and campaign operations across a broad range of marketing themes within the cryptocurrency or financial technology industry and possess a comprehensive understanding of blockchain technology.
What You’ll Be Doing:
- Campaign Operations: Own the end-to-end setup of growth campaigns and their distribution.
- Lead planning, execution, and optimization to drive top-of-the-funnel and mid-funnel growth.
- Work closely with other internal departments to develop fully integrated growth campaigns.
- Own GTMs and create templates/SLAs for each high impact initiative—ensuring quick turnarounds.
- Marketing Strategy: Carry out the responsibilities with a growth team, developing and executing strategies to drive business growth and increase brand visibility.
- Email Marketing: Implement automated email marketing campaigns to nurture leads, engage customers, and drive conversions.
- KPI Measurement: Implement and measure the key performance indicators (KPIs) of marketing campaigns to assess performance and optimize strategies.
- Data: Analyze market trends and user data to optimize growth strategies and marketing activities continually.
- Build positive relationships with collaborators across the company
- Accountable for product domain adoption and revenue growth
- Collaborate with designers, marketers, and other stakeholders to brainstorm creative ideas and develop integrated marketing campaigns
- Ensure all content meets regulatory requirements and adheres to industry standards, including disclosures and disclaimers related to financial products and services.
- Review and edit content to ensure clarity, coherence, accuracy, and consistency with brand guidelines.
- Monitor and analyze the performance of content initiatives, leveraging analytics tools to track key metrics and optimize future strategies.
What We Look For In You
- Bachelor's degree
- Minimum of 4-7 years of experience in Marketing, Project Management or Communications roles within the technology industry, preferably in blockchain industry
- Fluency in English and Turkish will be required as the role involves interacting with internal and external stakeholders based in Turkey
- Able to thrive in a fast-paced, evolving environment; taking ownership and moving projects forward
- Proficient in data analysis; able to translate numbers into clear action items
- Adapt at juggling multiple priorities, meeting deadlines, and simplifying complex processes
- Strong communication and interpersonal skills, with the ability to work effectively with cross-functional teams and external partners.
- A passion for innovation, creativity, and staying on top of emerging trends in event planning, sponsorship, and technology
- Resident of Turkey
Nice to Have
- Experience and expertise in a blockchain field
- Flexible working hours compatible
- Eager to contribute
- Curious, enthusiastic, and determined
Perks & Benefits
- Competitive total compensation package
- L&D programs and Education subsidy for employees' growth and development
- Various team building programs and company events
- Wellness and meal allowances
- Comprehensive healthcare schemes for employees and dependants
- More that we love to tell you along the process!
Notice: All official OKX vacancies are posted on this site. We are not affiliated with other third-party job boards except Linkedin.com, listings on other sites may be inaccurate or outdated. This is the only source of truth for applications.
Information collected and processed as part of the recruitment process of any job application you choose to submit is subject to OKX's Candidate Privacy Notice.
Top Skills
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Data Analysis
Email Marketing
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The Company
What We Do
Founded in 2017, OKX is one of the world’s leading cryptocurrency spot and derivatives exchanges. OKX innovatively adopted blockchain technology to reshape the financial ecosystem by offering some of the most diverse and sophisticated products, solutions, and trading tools on the market. Trusted by more than 20 million users in over 180 regions globally, OKX strives to provide an engaging platform that empowers every individual to explore the world of crypto.
In addition to its world-class DeFi exchange, OKX serves its users with OKX Insights, a research arm that is at the cutting edge of the latest trends in the cryptocurrency industry. With its extensive range of crypto products and services, and unwavering commitment to innovation, OKX’s vision is a world of financial access backed by blockchain and the power of decentralized finance.
