Execute and own assigned Chinese locale campaigns across Web & App from planning through go-live. The role independently coordinates with business stakeholders, localizes campaign content, manages campaign setup, resolves operational issues, and ensures first-time-right execution. In addition to daily campaign operations, the Officer supports localization improvements, QA testing and provides operational guidance to Campaign Operation Support during peak campaign periods.
Key Responsibilities:
Pre-Campaign Preparation
• Read and comprehend campaign briefs, grasping requirements without rework.
• Write, localize, and refine campaign copy in Chinese, and in Thai or English as needed.
• Spot-check artwork (AW) for correctness before build; structure clear flexi-page wireframes / layouts.
• Follow up on missing inputs; confirm SKUs and assets are complete and aligned.
Campaign Execution & Set-Up
• Localize and set up campaigns across Web & App using all platform tools, with fluency in every module and its correct set-up method (banners, landing pages, flexi-pages, product mapping, scheduling).
• Configure content, promotion rules and SKU set-up correctly the first time, following SOPs.
• Hold pace and quality during peak campaign volume.
Post-QC Check
• Catch mistakes before and after go-live with rigorous quality control.
• Verify parity and correctness across both Web & App.
• Tackle issues and fix or escalate quickly; spot ways to improve the customer journey.
Cross-functional Collaboration & Communication
• Align early with Commercial, Campaign, 3P, Partnership, OI, Trade Marketing, Communication and Tech teams; give clear, timely updates and flag blockers early.
Project Management & Initiative
• Own assigned work end-to-end and follow through without reminders.
• Propose process or automation improvements.
Requirements
- Chinese proficiency equivalent to HSK 5 or above (or equivalent business proficiency) and intermediate English able to write and refine campaign copy in Chinese and English, and flex to Thai. Chinese-EN / Chinese-TH capable so as not to be limited to Chinese-only work. English at business conversational level.
- Bachelor's degree in Chinese, Chinese Literature, E-commerce, Marketing, Business Administration, Digital Marketing, or related fields.
- 1-3 years of experience in Campaign Operations, E-commerce, or related roles (strong interest in fast-paced digital platform environments for New Gen).
- Computer literacy with proficiency in Microsoft Office (Excel, PowerPoint, etc.); quick to learn CMS and campaign set-up tools across Web & App.
- Strong ownership, follow-through, attention to detail, and a willingness to propose improvements.
- Flexibility to work late hours and operate on a shift-based schedule during key campaign periods.
Skills Required
- Bachelor's degree in E-commerce, Marketing, Business Administration, Information Technology, Digital Marketing, Communication Arts, or a related field
- 1-3 years of experience in Campaign Operations, E-commerce, or related roles
- Computer literacy and proficiency with Microsoft Office, including Excel and PowerPoint
- Ability to learn CMS and campaign setup tools across Web and App platforms
- English communication skills
- Chinese language skills
- Strong ownership, follow-through, and attention to detail
- Willingness to propose process or automation improvements
- Flexibility to work late hours and shift-based schedules during key campaign periods
What We Do
Makro PRO is an exciting new digital venture by the iconic Makro. Our proud purpose is to build a technology platform that will help make business possible for restaurant owners, hotels, and independent retailers, and open the door for sellers. Makro PRO brings together the best talent across multi-nationals to transform the B2B marketplace ecosystem. We welcome bold, energetic, and thoughtful people who share our belief in collaboration, diversity, excellence, and putting customers at the heart of our work.
