Campaign Manager

Posted 5 Days Ago
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Bangkok, Phra Nakhon, Bangkok
Mid level
Financial Services
The Role
The Campaign Manager will develop and implement integrated marketing campaigns, manage budgets, analyze campaign performance, and collaborate with influencers in the Thai market.
Summary Generated by Built In

We Are

YouTrip is a Southeast Asian financial technology company dedicated to creating the next-generation of digital financial services for consumers and businesses. In 2018, we launched the region’s first and leading multi-currency payment app. 

With our consumer and corporate products, YouTrip and YouBiz, we empower users with the most affordable and convenient financial innovations. YouTrip is a Major Payment Institution licensed by the Monetary Authority of Singapore (MAS), and owns principal memberships and issuing licenses with two of the largest card schemes, MasterCard and Visa.

YouTrip has been recognised by industry experts, winning awards for FinTech Employer of the Year by MAS and Singapore Fintech Association (SFA), Most Innovative FinTech Company in Southeast Asia and Best SME Finance Management Platform from APAC Insider’s 2023 Singapore Business Awards. We were also recently recognised as one of the Top Startups in Singapore by LinkedIn, further cementing our position as a leading fintech company in the region.

Our culture is entrepreneurial, open & inclusive, and teamwork-oriented. We are looking for talents with the aspiration to thrive in a rapidly growing business in the exciting FinTech space.

You Will

  • Develop and implement integrated marketing campaigns to increase brand visibility and drive new user acquisition in the Thai market.
  • Lead and manage end-to-end marketing campaign development, from concept through execution, across multiple channels.
  • Identify and collaborate with key influencers and bloggers to create compelling content and campaigns that resonate with the target audience.
  • Manage and optimize campaign budgets across various channels to maximize ROI and achieve acquisition and usage goals
  • Lead the development and execution of integrated marketing campaigns across multiple channels (digital, social, influencer, etc.) to drive user acquisition and brand awareness.
  • Lead the planning and execution of monthly spending campaigns, working closely with cross-functional teams to ensure seamless delivery and successful outcomes.
  • Monitor campaign performance, analyze data, and provide actionable insights to optimize strategies.
  • Manage in-house design and creative teams to produce high-quality campaign materials.
  • Manage and grow the influencer network, building strong relationships and negotiating mutually beneficial relationships.

Requirements
  • A campaigns management expert — You have great project and time management skills, with good attention to detail. You have managed end-to-end consumer-targeted campaigns with internal and external stakeholders and should possess a minimum of 2-3  years of relevant experience.
  • Detail Oriented Multitasker —You are able to efficiently manage multiple tasks and prioritize effectively to meet deadlines. You also demonstrate high attention to detail and ensure accuracy and completeness in all tasks.
  • Excellent Communication Skills — Your written and verbal communication skills are on point, allowing you to represent YouTrip with confidence. 
  • Data-driven  —  You have a detailed understanding of numerical and have the ability to synthesize data into actionable insights. have a strong awareness of emerging trends and behaviors on Thailand’s media and are able to interpret digital culture to drive business objectives.

Top Skills

Data Analysis
Digital Marketing
Influencer Marketing
Marketing Campaign Management
Social Media Marketing
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The Company
200 Employees
Year Founded: 2016

What We Do

YouTrip is a multi-currency mobile wallet with a prepaid Mastercard that enables you to shop online and offline worldwide like a true globetrotter.

As Singapore’s favourite multi-currency wallet, it's our thing to ensure that you pay hassle-free overseas with the best rates.

Whenever, wherever, we got you
• Pay with the best rates in 150+ countries
• Enjoy our in-app exchange with our 10 popular wallet currencies

Goodbye hidden fees
• Travel and shop freely with zero FX fees & no hidden charges
• Withdraw cash fee-less* from overseas ATMs (only available for Singapore app users in foreign currency for the first S$400 per calendar month, 2% fees apply thereafter)

It can’t get any safer than this
• Lock and secure your card instantly with just one tap
• Stay on top of your transactions with push notifications for every payment

Apply for an account now to get the best rates at your fingertips!

Our Story
Launched in 2018, YouTrip is a regional financial technology startup with a bold vision to empower everyone with a smarter and most convenient way to pay in foreign currency. As the trailblazers of fintech in Asia, we hail from Singapore, Thailand, Hong Kong, and the rest of Southeast Asia, and we are dedicated to being a trusted companion for all travellers and digital-savvy consumers. Powered by Mastercard®, YouTrip is a holder of the Remittance License issued by the Monetary Authority of Singapore. In Thailand, YouTrip is jointly issued and powered by Kasikornbank PCL.

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