WPP

Campaign Coordinator

Reposted Yesterday

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New York, NY, USA

In-Office

35K-75K Annually

Junior

AdTech • Marketing Tech

The Role

Manage day-to-day influencer and social marketing campaigns: plan and execute influencer selection and mechanics, support pitches and client calls, manage budgets and KPIs, report campaign performance, and coordinate with account managers to ensure campaign delivery and client satisfaction.

Summary Generated by Built In

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Job Title: Campaign Coordinator

Location: NYC

Working model: Hybrid

About Goat:

Goat is part of WPP Media, the world’s leading media investment company. Since 2015, we’ve been pioneers in influencer marketing, helping brands leverage the power of social media to achieve real, measurable results. Today, we’re the global leader in the space, delivering award-winning campaigns across 70+ countries.

As part of our team, you’ll collaborate with 500+ social natives worldwide, driving cutting-edge influencer campaigns for some of the most exciting brands. We treat influencer marketing as a full-funnel channel, supported by data, strategy, creativity, paid media, and best-in-class measurement.

Our data-driven approach is built on insights from tracking over 100,000 influencers and campaign performance. We combine this with expert relationship management, social-first creative strategy, paid media, and advanced tracking, measurement, and optimisation to deliver results that matter.

Key Responsibilities:

Being responsible for the day-to-day management of various influencer and social marketing campaigns.

Working on proposals for prospective clients by identifying the correct mechanic, influencers and creative for each brand and their target audience.
Attending pitches for prospective clients and assisting the Account Manager in client phone calls.
Taking responsibility for ensuring numerous KPIs are hit and campaigns are delivered.
Overseeing and managing large budgets on multiple influencer campaigns.
Reporting on campaigns and liaising with account managers to ensure the client is happy with the results.

Role Requirements:

Minimum of 1 year of relevant experience planning and executing Influencer campaigns.
Demonstrable experience delegating and prioritising an ever-changing workload.
Competent writing and communication skills.
Able to work effectively and calmly under pressure.
Understand Influencer Marketing and Social Metrics (Impressions / Reach / Engagements).

Perks Of Joining The Herd

Regular social events and clubs.
$600 WorkWell benefit.
Top-of-the-line MacBook.
Hybrid working and flexible hours.
Medical, dental and vision coverage, plus 401k with company match.
15 days PTO to start, with additional days for floating holidays, summer fridays, and
sick days.
Real opportunities for growth across the campaigns team

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.

US Pay Range

$35,000—$75,000 USD

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Skills Required

Minimum of 1 year relevant experience planning and executing influencer campaigns.
Demonstrable experience delegating and prioritising an ever-changing workload.
Competent writing and communication skills.
Able to work effectively and calmly under pressure.
Understanding of Influencer Marketing and Social Metrics (Impressions / Reach / Engagements).

WPP Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about WPP and has not been reviewed or approved by WPP.

Wellbeing & Lifestyle Benefits — Wellbeing support includes a global Employee Assistance Programme and company-wide initiatives, with modern multi‑agency campuses and on‑site amenities positioned as part of the experience. This indicates a holistic focus across mental, physical, emotional, and financial wellbeing.
Retirement Support — Retirement offerings commonly include a US 401(k) with employer matching, though specifics can differ by operating company. This provides a recognizable savings framework that many candidates expect in large employers.
Parental & Family Support — Family benefits can be above average in parts of the network, such as VML’s paid parental leave for adoptive and foster parents. These signals suggest meaningful support for certain family‑forming needs.