Senior Sales Manager - Yaoundé

About the Company

Capi helps businesses in emerging markets pay their international suppliers quickly and efficiently. We’ve raised over $18m across Seed and Series A (Q4 2024) and are on a fast growth trajectory globally.

Capi was founded by Mitch Riley, Scott Liddle, and Tom Watson. Mitch and Scott were COO/CFO/GC and CRO/CMO at Taptap Send, a remittance unicorn, and have spent two decades between them working in emerging markets, and Tom is a career entrepreneur and founder.

Working in emerging markets is opening the door for us to have an economical impact on African markets by allowing businesses to pay suppliers and partners through our platform - we are currently live across Senegal, Ivory Coast, Cameroon, Kenya, and Mali, with many more coming soon.

Our team is made up of approx 65 people across 9 countries; we are a group of a highly-ambitious, get-it-done people, who like to work hard on something that has a tangible impact in the world. And we’re looking for more people to join our team!

We are looking for a high-performing Sales Manager to help us meet our customer acquisition and revenue growth targets by keeping our company competitive and innovative.

As Senior Sales Manager, you will be responsible for maximizing our sales team potential, crafting sales plans and justifying those plans to the upper management. You will join our 15-person team at a fast-growing seed-stage fintech. We’re on a mission to transform how $670 billion in cross-border business payments are made each year in Africa. Reporting to Cameroon GM, this role will be at the center of our growth strategy in the CEMAC region — building a deep understanding of the market and potential customers, testing new acquisition channels, and scaling those that work to meet ambitious growth targets.

• Acquire new corporate customers in Cameroon (and rest of CEMAC region as we expand)

• Implement strategies for retaining customers while increasing their volume with Capi

• Drive revenue growth

• Map out the competitive landscape in CMR (Track competitor pricing) and where Capi Money’s value proposition lies

• Refine our sales pitch and build compelling sales materials

• Test different acquisition channels and build new processes to scale the ones that work

• Be the voice of the customer — and work with our product and ops team to make sure we are meeting the needs and expectations of our customers, in a localised way

• 5+ years of experience as a Sales leadership position in a high-performing environment, ideally in the fintech or startup space

• Results-driven mindset

• Highly resourceful and organized

• Ability to work independently

• Location: Yaoundé

• Language requirements:

  • Fluent in English

  • Fluent in French

• “No task too small” mindset

• Previous experience at early-stage VC-backed start-up, or at top-tier consultancy, etc.

• Previous experience working in or with emerging markets

• Previous experience building and working with online CRM tools

• You care about our mission and believe the current situation facing African businesses is unfair

• Hungry for high pace, rapid growth, broad exposure, and autonomy

• This is a full-time position with competitive salary, share options, and benefits

• Role will be remote to start with; may change to hybrid as we grow and will require occasional travel to Douala offices & other company locations

• Ideal Start date: September 2025 (we are aware that a notice period may need to be fulfilled and can adjust accordingly)

Capi is an equal opportunity employer and welcomes candidates from diverse backgrounds.