The Business Development Specialist will prospect, cold call, qualify leads, and set sales appointments, focusing on B2B sales in a fast-paced environment.
Summary Generated by Built In
Location: Must be located in Boca Raton, West Palm Beach, or Fort Lauderdale, FL and will be reporting into the Boca Raton Headquarters
Reports to: Executive Vice President of New Client Acquisition
Innovative is seeking an ambitious and persistent tele-sales representative to join our *new* and growing team. In this role, you will spend your days actively prospecting, cold calling potential customers, qualifying leads, and setting up sales appointments. If you are self-motivated with a hunter mentality, this is the perfect opportunity to leverage your communication skills to drive business and hit impactful sales targets.
Responsible for:
1. Pre-Call Preparation
· Scrutinize CRM batch lists to strategize and prioritize outreach sequencing
· Thoroughly research targeted contacts and accounts to personalize messaging
· Study sales enablement materials to sharpen industry/problem/solution expertise
· Refine call scripts and value proposition framing based on persona (CIO, CTO, CISO, VP Engineering etc.)
· Shadow company’s top revenue earners weekly to learn effective practices
2. Daily Calls
· Dial aggressively to speak to 80-100 decision-makers across targeted companies
· Employ consultative questioning techniques to reveal budget, pain points, timelines
· Match the company’s specific infrastructure needs to applicable products/services
· Calculate potential financial impact and convey this in proposals
· Move promising leads to technical specialists for intricate demos and proposals
· Meticulously document call summaries highlighting objections and follow-ups
3. Administration
· Enter detailed data for every contact and call directly into the CRM
· Send personalized email drips to nurture prospects post-call
· Provide comprehensive daily and weekly activity reports to sales leadership
· Monitor campaign analytics dashboards and optimize approach to boost KPIs
· Continually enrich lead lists via research and inbound marketing interfaces
What experience you need (degree, experience, specific skills, etc):
· 1-3 years of high-volume outbound B2B cold-calling success
· Bachelor's degree in business or equivalent work experience
· Naturally curious - inclined to research accounts pre and post-call
· Growth mindset, coachability, and passion for career development
· Innate persistence, work ethic, and comfort making 120+ dials daily
· Affinity for analyzing account data to boost relevance
· Commitment to self-improvement and career advancement
