Business Development (Sales) Executive

Posted 9 Hours Ago
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Glendale, CA, USA
In-Office
125K-150K Annually
Senior level
Digital Media • News + Entertainment
The Role
Sell and negotiate national branded-content and sponsorship deals across YouTube, linear, streaming and digital channels. Build senior relationships with brands, agencies, and nonprofits, pitch strategic unscripted concepts, close long-term partnerships, negotiate contracts, and collaborate with production to transition deals to activation.
Summary Generated by Built In

 

Business Development (Sales) Executive 

 

Hearst Media Production Group (HMPG) is seeking a Business Development Executive with extensive national sales experience developing content-driven digital and media content partnerships and sponsorships for brands/advertisers, non-profits, and foundations.  This individual must establish and maintain senior-level relationships to develop and pitch unique branded content programs, ultimately closing and negotiating long-term partnership agreements. 

 

The ideal candidate can leverage and create successful relationships with Executives at Fortune 500 companies, media and digital agencies, privately held brand advertisers, and non-profit and foundations executives and boards.  This individual has sales experience pitching and negotiating national media/sponsorship contracts and a passion for creating original, unscripted programming across YouTube, linear, streaming, and other digital channels. The position includes a base salary and commission structure.

 

This position reports to the National Sales Manager and is in office four (4) days a week at our Hearst office located in Glendale, CA.

 

Responsibilities

  • Proactively identify, research, and pitch new sales prospects for original, brand-funded content with a heavy emphasis on YouTube, plus linear, streaming,  and other digital/social outlets

  • Support creation and present strategic, unscripted concepts for existing content franchises and new, original series to multiple stakeholder groups that meet a client’s business objectives

  • Navigate complex client organizational environments to pitch and close long-term sponsorships and content production partnerships, including contract negotiation and renewal efforts

  • Collaborate with the production team and key internal stakeholders to successfully transition closed deals to activation

 

Qualifications

  • 8+ years of relevant business development and sales experience with a demonstrated ability to achieve sales targets

  • Digital agency, media company or branded content studio experience required

  • Deep understanding of the digital video landscape and analytics, and familiarity with audience data as measured across different media including linear TV, streaming, and social media platforms

  • Possess a network of contacts with prospective clients of varying sizes, and most importantly, the drive to identify and develop new relationships 

  • Strong business development skills including outbound prospecting, brand research, and cold outreach, presentation development, proposal writing, and experience presenting to C-level executives

  • Extensive experience in structuring and negotiating branded content contractual arrangements, focused on production, sponsorship, and distribution

  • Must be conversant with prevailing legal structures and provisions found in media and production contracts and skilled at working with attorneys to shepherd agreements through legal review

  • Ability to succeed in a cross-functional, fast-paced working environment using clear and effective written and verbal communication

  • Familiarity with project finance, including navigating detailed internal and client-facing production budgets

  • Willingness to travel for client pitches and meetings

  • Proficient in Salesforce

  • Receptive to learning new, other tools/software that support the sales process (e.g., Winmo, Monday.com, etc.)

 

Education

  • Related experience and/or training considered as well as a combination of education and experience

  • HMPG is a proud supporter of military veterans. Related military training and experience will be considered

 

The estimated base salary range for this role is between $125,000 and $150,000.  The actual base pay offered is dependent upon many factors, such as transferable skills, work experience, business needs, market demands and conditions, including geographic location where the work will be performed, and other factors permitted by law.  The base pay range is subject to change and may be modified in the future.

 

Values in Action

At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives and identities. That's why, behind the scenes, we believe in being an organization that fosters collaboration and open communications, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

 

Benefits

Hearst Television's benefit programs are modern, flexible and designed to focus on you. As a Hearst Television employee, you and your spouse or partner or dependents would have access to the following benefits.

 

  • Medical | Dental | Vision

  • 401(k) matching

  • Emotional Wellness Support

  • Paid Time Off

  • Paid Parental Leave

  • LGBTQ+ Health Services

  • Additional benefits to meet your and your family's needs

 

About Company

Hearst Media Production Group (HMPG), a business unit of Hearst Television, is an independent producer and distributor of original programming for TV stations, broadcast and cable networks and streaming services. HMPG produces hundreds of hours of Emmy® Award-winning programming annually across linear, streaming, digital and social media platforms for domestic and international distribution in 100 countries. Its popular weekly educational/informational (E/I) programming blocks air weekends nationwide including “Weekend Adventure,” on ABC stations; “CBS WKND,” on the CBS Network; “The More You Know,” on the NBC Network; “One Magnificent Morning,” on the CW Network; “Mi Telemundo” on the Telemundo Network and “Go Time” on independent stations. HMPG also produces and/or distributes a diverse slate of other programming and content including the company’s dedicated FAST channels Xplore, The Jack Hanna Channel, Rovr Pets, and Lucky Dog Channel, available on some of the most popular smart TVs and streaming platforms. HMPG has offices in New York, Los Angeles, and Charlotte. HMPG is represented by United Talent Agency.

About Us
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.
We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.

Skills Required

  • 8+ years of relevant business development and sales experience
  • Experience at a digital agency, media company, or branded content studio
  • Deep understanding of the digital video landscape, analytics, and audience measurement across linear, streaming, and social platforms
  • Proven network of contacts with prospective clients and ability to develop new relationships
  • Strong business development skills: outbound prospecting, brand research, cold outreach, presentation development, proposal writing, presenting to C-level executives
  • Extensive experience structuring and negotiating branded content, production, sponsorship, and distribution contracts
  • Familiarity with prevailing legal structures in media and production contracts and experience working with attorneys through legal review
  • Ability to collaborate cross-functionally and transition closed deals to activation with production teams
  • Familiarity with project finance and production budgets
  • Willingness to travel for client pitches and meetings
  • Proficient in Salesforce
  • Receptive to learning other sales tools/software (e.g., Winmo, Monday.com)
  • Related education, training, or equivalent experience (including military training) considered
  • In-office four days a week at Hearst office in Glendale, CA

Hearst Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Hearst and has not been reviewed or approved by Hearst.

  • Healthcare Strength Healthcare coverage is described as comprehensive, including medical plan choice, full in-network preventive coverage, dental and vision, telemedicine, prescription coverage, and fertility resources. Mental-health resources and other wellbeing services (e.g., therapy sessions, crisis support, virtual physical therapy, and chronic-condition programs) further strengthen the health offering.
  • Retirement Support Retirement support is positioned as meaningful through a 401(k) plan with company matching and Hearst covering plan administration fees. Performance bonuses are also noted as available in some roles, adding an additional rewards component beyond base pay.
  • Leave & Time Off Breadth Time-off benefits include paid holidays, paid sick days, and vacation time with a commonly cited annual range, alongside paid parental leave and family medical leave. A remote work program and flexibility signals are also included as part of the overall rewards experience.

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The Company
HQ: New York, NY
3,010 Employees
Year Founded: 1887

What We Do

Hearst is a leading global, diversified media, information and services company with more than 360 businesses. Its major interests include ownership in cable television networks such as A&E, HISTORY, Lifetime and ESPN; global financial services leader Fitch Group; Hearst Health, a group of medical information and services businesses; transportation assets including CAMP Systems International, a major provider of software-as-a-service solutions for managing maintenance of jets and helicopters; 33 television stations such as WCVB-TV in Boston and KCRA-TV in Sacramento, California, which reach a combined 19 percent of U.S. viewers; newspapers such as the Houston Chronicle, San Francisco Chronicle and Times Union (Albany, New York); more than 300 magazines around the world, including Cosmopolitan, ELLE, Men's Health and Car and Driver, and digital services businesses such as iCrossing and KUBRA; and investments in emerging digital entertainment companies such as Complex Networks.

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