Business Development Representative

Posted Yesterday
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San Diego, CA
In-Office
85K-85K Annually
Junior
Information Technology
The Role
The Business Development Representative will generate leads, support sales, conduct prospect research, and maintain accurate records through a CRM system while achieving performance targets.
Summary Generated by Built In

Since 1998, Lytx has been at the forefront of the video telematics industry, leveraging AI-driven machine vision and big data to protect fleets and drivers across 85+ countries. At Lytx, we believe in making an impact—saving lives on the roadways while driving innovation in fleet management and safety .

As a Business Development Representative (BDR), you will be the first point of contact for potential customers. Your primary role will be to generate qualified leads, create new business opportunities, and support the sales team in driving revenue growth. This is an excellent opportunity for individuals who are motivated, goal-oriented, and eager to kick-start a career in sales within a dynamic and fast-paced environment.

 What You’ll Do:

  • Conduct high-volume outbound prospecting via cold calls, personalized emails, and social media outreach to identify and engage potential clients.
  • Qualify inbound leads from marketing campaigns to determine their fit for Lytx’s products and solutions.
  • Research target accounts to understand their business needs, pain points, and decision-making processes.
  • Stay informed on industry trends, competitive dynamics, and emerging market opportunities to continually refine your outreach approach.
  • Schedule discovery calls, product demonstrations, and meetings for the sales team with qualified prospects.
  • Maintain accurate and detailed records of prospect interactions, activities, and pipeline status within the CRM system (e.g., Salesforce).
  • Collaborate with the marketing team to refine messaging and improve lead generation strategies.
  • Provide feedback to sales and marketing leadership on lead quality and campaign effectiveness.
  • Achieve and exceed monthly and quarterly targets for meetings booked, qualified opportunities created, and other key performance indicators (KPIs).
  • Continuously develop knowledge of Lytx's products, industry trends, and competitive landscape to effectively articulate value propositions. 

What You Need (Qualifications)

  • Bachelor’s degree in business, Marketing, Communications, or a related field preferred; equivalent work experience considered.
  • Excellent verbal and written communication skills with the ability to engage and build rapport with prospects at all levels.
  • Strong organizational and time-management skills with the ability to manage multiple tasks and priorities effectively.
  • Self-motivated, goal-oriented, and driven to succeed in a fast-paced, dynamic environment.
  • Resilient and persistent, with the ability to handle rejection and remain positive.
  • Proficiency in CRM software (e.g., Salesforce) and sales engagement tools is a plus.
  • Prior experience in sales, business development, customer service, or related fields is advantageous but not required.

Hourly rate is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience.  This position is also eligible for an incentive compensation plan.  The expected target salary for this role is: $85,000/year

Innovation Lives Here

You go all in no matter what you do, and so do we. At Lytx, we’re powered by cutting-edge technology and Happy People. You want your work to make a positive impact in the world, and that’s what we do. Join our diverse team of hungry, humble and capable people united to make a difference.

Together, we help save lives on our roadways!

Lytx, Inc. is proud to be an equal opportunity employer. We’re committed to building a diverse and inclusive workforce and do not discriminate based on race, color, religion, sex, sexual orientation, gender identity or expression, gender, genetic information, uniformed service, national origin, age, veteran status, disability, pregnancy, or any other status protected by federal or state law. We are committed to providing reasonable accommodation for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email [email protected].  Lytx conducts background checks on applicants who receive a conditional offer of employment in accordance with applicable local, state, federal and regional laws. Qualified applicants with arrest or conviction records will be considered. Background check results may potentially result in the withdrawal of a conditional offer of employment and will be made in accordance with all applicable local, state, federal and regional laws. 

Top Skills

Crm Software
Salesforce
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The Company
Framingham, MA
790 Employees
Year Founded: 1998

What We Do

Learn how Lytx video telematics can help you improve safety, efficiency, and DOT compliance in your fleet. Start improving your fleet operations today.

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