Business Development Representative

Make $40,000–$70,000+ per year setting appointments and driving dealership growth.

Sheboygan Auto Group is hiring a Business Development Representative (BDR) to support both our sales and service departments. This is a fast-paced, high-impact role where your effort directly drives appointments, traffic, and revenue.

If you’re great on the phone, organized, and motivated to succeed — this is your opportunity to break into automotive and grow your career.

• Respond to inbound internet leads (sales and service) via phone, email, and chat

• Make outbound calls to schedule appointments and follow up with customers

• Assist customers with scheduling service appointments, recalls, and general inquiries

• Follow up with unsold customers and missed appointments (no-shows)

• Provide accurate information and route customers to the right department

• Track all activity in CRM and hit daily/weekly performance goals

• Build strong relationships with sales, service, and management teams

• Customer service, BDC, or call center experience preferred

• Strong communication skills (phone, email, text)

• Comfortable handling high call volume

• Tech-savvy with strong computer skills

• Organized, driven, and team-oriented

• Positive attitude and strong work ethic

• $40,000–$70,000+ annual earnings

• Base pay + performance bonuses (appointments shown/sold)

• Medical, dental, vision insurance

• Life insurance

• 401(k)

• Employee discounts on products and services

• Paid training (in-store + online + manufacturer training)

• Work with the latest automotive technology and vehicles

• Clear path into sales or dealership leadership roles

• Supportive, team-focused environment

• High-growth role tied directly to dealership success

Since opening our doors, Sheboygan Auto Group has remained committed to providing an outstanding customer experience. Customer satisfaction is our highest priority, and our team works together to achieve excellence in every aspect of our business. We strive to be the premier automotive dealership in Sheboygan County by delivering superior service, value, and trust.

Our employees enjoy ongoing training, a positive and energetic culture, and real opportunities for career advancement. We believe that investing in our team leads to long-term success — because happy employees create happy customers.

As part of the Rydell Automotive Group, we are dedicated to building lifelong relationships with our customers and delivering the award-winning service our community has come to expect.

Sheboygan Auto Group is an equal opportunity employer and is committed to creating an inclusive workplace for all employees. We do not discriminate on the basis of race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, disability, veteran status, genetic information, or any other protected characteristic under federal, state, or local law. All employment decisions are based on qualifications, merit, and business needs.

We are committed to providing a safe, drug-free work environment. All applicants must be willing to submit to a pre-employment background check and drug screening, and must possess a valid driver’s license with a satisfactory driving record.