Business Development Representative

Posted 18 Hours Ago
Be an Early Applicant
Tokyo, JPN
Hybrid
Junior
Artificial Intelligence • Big Data • Cloud • Machine Learning • Software
The Role
Generates qualified sales pipeline through outbound prospecting, including cold calls, email, LinkedIn, intent data, and account research. Partners with Account Executives on territory planning, engages limited inbound leads, maintains Salesforce and lead-management records, expands stakeholder coverage, and uses social selling. Analyzes outreach performance, improves conversion rates, and stays informed on industry trends. Requires strong communication, organization, adaptability, and approximately quarterly travel to events or trade shows.
Summary Generated by Built In

Be the one building AI-powered experiences where they matter most.


At Genesys, we help organizations create better customer experiences through AI-powered experience orchestration. Our platform connects people, systems, data and AI to help organizations deliver more personalized service, improve operational efficiency and build stronger customer relationships.


Help build, support and operate technology used by more than 8,000 organizations in over 100 countries – moving AI from possibility to production in real-world enterprise environments every day.


About the Role

The Business Development Representative (BDR) is a critical role responsible for driving high-quality pipeline generation through outbound-led prospecting activities. Working closely with Account Executives (AEs), the BDR strategically targets named accounts, initiates engagement with key stakeholders, and creates new sales opportunities.

While the primary focus of this role is outbound prospecting, the BDR will also handle a limited volume of inbound inquiries as needed. This position requires a proactive mindset, a customer-centric approach, and the ability to effectively leverage modern sales tools and techniques in a fast-paced, evolving sales environment.

Key ResponsibilitiesOutbound Prospecting
  • Execute targeted outbound outreach using intent data and account intelligence
  • Engage prospects through multi-channel approaches, including cold calling, email, and LinkedIn
  • Deliver highly personalized outreach by leveraging company insights, account context, and intent signals
Collaboration with Account Executives
  • Partner closely with AEs on account planning and territory strategy
  • Identify and prioritize high-potential opportunities within customer and prospect accounts
  • Develop comprehensive account profiles to support effective research and engagement
Inbound Lead Engagement (Limited Scope)
  • Respond promptly and professionally to inbound inquiries
  • Ensure high-quality initial engagement to convert interest into qualified sales opportunities
Database & CRM Management
  • Maintain accurate and up-to-date records in Salesforce and other lead management platforms
  • Expand contact coverage by identifying key personas and decision-makers using advanced research tools
Social Selling & Digital Engagement
  • Leverage social media platforms to prospect, network, and build relationships
  • Create and share relevant content to establish credibility and trust with target accounts
Continuous Improvement
  • Monitor and analyze outreach performance metrics to continuously improve conversion rates
  • Stay informed on industry trends, competitive landscape, and emerging tools to refine prospecting strategies
Required Qualifications
  • Experience: 2+ years of experience in business development, sales, or a related role within the IT industry; B2B experience strongly preferred
  • Communication Skills: Strong written, verbal, and interpersonal communication skills with the ability to engage a wide range of stakeholders
  • Curiosity & Problem-Solving: Demonstrated ability to uncover customer pain points and align opportunities with business needs
  • Adaptability: Ability to thrive in a fast-paced, changing environment while effectively prioritizing work
  • Technical Acumen: Comfortable using CRM platforms such as Salesforce, as well as sales technologies including Salesloft and LinkedIn Sales Navigator
  • Time Management: Proven ability to manage multiple priorities with a high level of accuracy and attention to detail
  • Collaboration: Experience working effectively in cross-functional and distributed teams
Preferred Qualifications
  • Experience using advanced prospecting tools such as 6Sense and LinkedIn Sales Navigator, and Salesloft
  • Proven experience with social selling
  • Familiarity with qualification frameworks such as BANT, MEDDPIC, or similar
  • Demonstrated ambition with a clear interest in career progression, viewing the BDR role as a foundational step in professional growth
  • Willingness to travel occasionally (approximately once per quarter) to support events or trade shows, including on-site booth engagement
What Success Looks Like
  • Consistently meets or exceeds quarterly targets and KPIs
  • Builds strong, value-driven relationships with prospects and key stakeholders
  • Creates sales opportunities that align with revenue objectives and deliver measurable business impact
  • Collaborates closely with the sales team to support the success of Account Executives
  • Maintains regular weekly alignment with AEs on prospecting strategies across customer and prospect accounts, contributing to consistent performance throughout the fiscal year

Please note that Genesys will not accept resumes from agencies at this time.

To be eligible to apply for this role you must be legally permitted to work in Japan.

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#LI-Hybrid


Working at Genesys

  • AI at enterprise scale – Build, support and operate AI-powered technology used by more than 8,000 organizations worldwide. 150+ new AI features were released in the last fiscal year.
  • A flexible-first culture – Join a global team of nearly 7,000 employees with flexible ways of working designed to help people do their best work.
  • Growth in the AI era – Build future-ready skills through mentorship, learning programs, leadership development and education support.
  • Time to recharge and give back – Benefits include paid volunteer time, August Free Fridays, well-being resources and regionally tailored programs for employees and their families.
  • Recognized globally – Genesys is Great Place to Work® certified in 17 countries and 94% of employees are proud to tell others they work at Genesys.

Learn more about our culture, AI innovation and sustainability commitments through our Careers site and Sustainability Report.


What Happens After You Apply

After you apply, here's what you can typically expect:

  • Our Talent Acquisition team reviews your application with the hiring team.
  • A Talent Acquisition Partner will review your application and, if your background is aligned, schedule a Zoom interview.

  • Next, you'll meet the hiring manager and other members of the interview team.
  • We aim to keep the process focused and respectful of your time, with no more than five interviews in most cases.
  • After interviews are complete, our team will follow up with the final steps.

Every application is reviewed by a person. Response times may vary by role and location, but our team will keep you informed throughout the process.


Stay Connected

Stay connected to learn more about how we're applying AI to customer and employee experience challenges and get notified when relevant opportunities become available.

Get notified about relevant opportunities.


Be the one building what's next - where AI, experience and impact come together.

Employee Referral

If a Genesys employee referred you, please apply using the link they shared so we can connect your application to their referral.


About Genesys:

Genesys® empowers more than 8,000 organizations worldwide to create the best customer and employee experiences. Genesys Cloud™ is the Agentic Orchestration Platform that securely connects people, systems, data and AI across the enterprise with built-in governance and control. As a result, organizations can drive customer loyalty, growth and retention while increasing operational efficiency and teamwork across human and AI workforces. To learn more, visit www.genesys.ai. 


Reasonable Accommodations:

If you require a reasonable accommodation to complete any part of the application process, or are limited in your ability to access or use this online application and need an alternative method for applying, you or someone you know may contact us at [email protected].


You can expect a response within 24–48 hours. To help us provide the best support, click the email link above to open a pre-filled message and complete the requested information before sending. If you have any questions, please include them in your email.

 

This email is intended to support job seekers requesting accommodations. Messages unrelated to accommodation—such as application follow-ups or resume submissions—may not receive a response.


Genesys is an equal opportunity employer committed to fairness in the workplace. We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics.


Please note that recruiters will never ask for sensitive personal or financial information during the application phase.

Skills Required

  • 2+ years of experience in business development, sales, or a related IT industry role
  • B2B sales experience
  • Strong written, verbal, and interpersonal communication skills
  • Ability to uncover customer pain points and align opportunities with business needs
  • Ability to thrive in a fast-paced, changing environment and prioritize work effectively
  • Experience using CRM platforms such as Salesforce
  • Experience using sales technologies including Salesloft and LinkedIn Sales Navigator
  • Ability to manage multiple priorities accurately with strong attention to detail
  • Experience collaborating effectively in cross-functional and distributed teams
  • Experience using advanced prospecting tools such as 6Sense
  • Proven experience with social selling
  • Familiarity with BANT, MEDDPIC, or similar qualification frameworks
  • Interest in career progression and professional growth
  • Willingness to travel approximately once per quarter for events or trade shows
  • Legally permitted to work in Japan

Genesys Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Genesys and has not been reviewed or approved by Genesys.

  • Strong & Reliable Incentives Annual bonuses are described as consistently funded and meaningful, elevating total compensation. Structured variable pay and regular payouts reinforce confidence in incentives across numerous roles.
  • Leave & Time Off Breadth Open (unlimited) PTO, volunteer time off, and company recharge days create flexible time-away options. Remote-friendly policies and occasional holiday shutdowns add to the sense of generous time off.
  • Parental & Family Support Paid parental leave with no waiting period, fertility support, and adoption assistance signal strong family-oriented benefits. These offerings stand out as modern and comprehensive within the package.

Genesys Insights

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The Company
HQ: Menlo Park, CA
6,774 Employees
Year Founded: 1990

What We Do

Genesys® empowers more than 8,000 organizations worldwide to create the best customer and employee experiences. Genesys Cloud™ is the Agentic Orchestration Platform that securely connects people, systems, data and AI across the enterprise with built-in governance and control. As a result, organizations can drive customer loyalty, growth and retention while increasing operational efficiency and teamwork across human and AI workforces. To learn more, visit www.genesys.ai.

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