The Role
Manage and route incoming leads in HubSpot, maintain CRM data quality, and execute personalized multi-channel outreach. Qualify prospects through discovery calls, assess needs and buying criteria, nurture marketing-qualified leads, book demos, and convert prospects into sales-qualified opportunities. Collaborate with Marketing and Account Executives, optimize HubSpot sequences and dashboards, and meet outreach, meeting, and qualified-pipeline quotas.
Summary Generated by Built In
We are looking for a high-energy, results-oriented Business Development Representative (BDR) to drive our revenue pipeline. In this role, you will take ownership of managing lead flow, executing multi-touch nurturing strategies, and converting qualified leads into sales opportunities.
The ideal candidate possesses exceptional verbal and written English communication skills and hands-on operational expertise in HubSpot CRM. You will act as the critical bridge between marketing-generated interest and active sales cycles, ensuring no lead falls through the cracks.
Location - Churchgate, Mumbai
Key Responsibilities
- Lead Flow & Pipeline Management: Efficiently process, segment, and route incoming leads within HubSpot; maintain strict CRM hygiene, lifecycle stage tracking, and data accuracy across all contacts
- Lead Nurturing & Engagement: Build and execute personalized, multi-channel outreach cadences (cold/warm calling, targeted email sequences, LinkedIn messaging) to re-engage stalled prospects and nurture Marketing Qualified Leads (MQLs)
- Qualification & Discovery: Conduct discovery calls to assess prospect pain points, budget, timeline, and decision-making authority; identify fit and convert prospects into Sales Qualified Leads (SQLs) or booked demos for Account Executives
- HubSpot Optimization: Leverage HubSpot tools - including automated sequences, task queues, lead scoring, and pipeline dashboards—to maximize daily outreach volume and conversion efficiency
- Cross-Functional Collaboration: Partner closely with Marketing to provide feedback on lead quality and campaign performance, while coordinating seamlessly with Account Executives to ensure frictionless handoffs
- Performance Tracking: Consistently meet or exceed monthly and quarterly quotas for outreach activity, meetings booked, and qualified pipeline generated
Requirements
- Language Proficiency: Native or fully fluent professional English (written and verbal) with exceptional presentation, active listening, and objection-handling skills.
- CRM Mastery: Minimum 1–2 years of hands-on experience using HubSpot for sales outreach, contact management, pipeline tracking, and sequence automation.
- Sales Track Record: 1–3 years of proven experience in outbound prospecting, lead qualification, or sales development (B2B SaaS or professional services preferred).
- Communication Skills: Demonstrated ability to craft clear, persuasive, and customized outreach copy that drives high open and reply rates.
Mindset & Work Ethic: Self-motivated, resilient, detail-oriented, and comfortable working in a fast-paced, target-driven sales environment.
Skills Required
- Native or fully fluent professional English with exceptional written and verbal communication skills
- Exceptional presentation, active listening, and objection-handling skills
- 1-2 years of hands-on experience using HubSpot for sales outreach, contact management, pipeline tracking, and sequence automation
- 1-3 years of experience in outbound prospecting, lead qualification, or sales development
- Experience in B2B SaaS or professional services
- Ability to write clear, persuasive, customized outreach copy
- Self-motivated, resilient, detail-oriented, and comfortable in a fast-paced, target-driven sales environment
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The Company
What We Do
The Works is the UK's leading family-friendly retailer of value gifts, arts, crafts, toys, books, and stationery. Its mission is to inspire reading, learning, creativity, and play by offering a unique and enjoyable shopping experience built on core principles of value, variety, and quality across its extensive network of stores in the UK and Ireland.
