Business Development Representative (BDR)

Posted 4 Days Ago
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Mumbai, Maharashtra, IND
In-Office
Junior
Agency • Digital Media • Marketing Tech • Design
The Role
Manage and qualify inbound leads, execute personalized multi-channel outreach, conduct discovery calls, and convert prospects into sales-qualified opportunities or booked demos. Maintain HubSpot CRM accuracy, use sequences, lead scoring, task queues, and dashboards, collaborate with Marketing and Account Executives, and meet activity, meeting, and pipeline quotas.
Summary Generated by Built In
We are looking for a high-energy, results-oriented Business Development Representative (BDR) to drive our revenue pipeline. In this role, you will take ownership of managing lead flow, executing multi-touch nurturing strategies, and converting qualified leads into sales opportunities.

The ideal candidate possesses exceptional verbal and written English communication skills and hands-on operational expertise in HubSpot CRM. You will act as the critical bridge between marketing-generated interest and active sales cycles, ensuring no lead falls through the cracks.

Location - Churchgate, Mumbai

Key Responsibilities

  1. Lead Flow & Pipeline Management: Efficiently process, segment, and route incoming leads within HubSpot; maintain strict CRM hygiene, lifecycle stage tracking, and data accuracy across all contacts

  2. Lead Nurturing & Engagement: Build and execute personalized, multi-channel outreach cadences (cold/warm calling, targeted email sequences, LinkedIn messaging) to re-engage stalled prospects and nurture Marketing Qualified Leads (MQLs)

  3. Qualification & Discovery: Conduct discovery calls to assess prospect pain points, budget, timeline, and decision-making authority; identify fit and convert prospects into Sales Qualified Leads (SQLs) or booked demos for Account Executives

  4. HubSpot Optimization: Leverage HubSpot tools - including automated sequences, task queues, lead scoring, and pipeline dashboards—to maximize daily outreach volume and conversion efficiency

  5. Cross-Functional Collaboration: Partner closely with Marketing to provide feedback on lead quality and campaign performance, while coordinating seamlessly with Account Executives to ensure frictionless handoffs

  6. Performance Tracking: Consistently meet or exceed monthly and quarterly quotas for outreach activity, meetings booked, and qualified pipeline generated


Requirements
  1. Language Proficiency: Native or fully fluent professional English (written and verbal) with exceptional presentation, active listening, and objection-handling skills.

  2. CRM Mastery: Minimum 1–2 years of hands-on experience using HubSpot for sales outreach, contact management, pipeline tracking, and sequence automation.

  3. Sales Track Record: 1–3 years of proven experience in outbound prospecting, lead qualification, or sales development (B2B SaaS or professional services preferred).

  4. Communication Skills: Demonstrated ability to craft clear, persuasive, and customized outreach copy that drives high open and reply rates.

Mindset & Work Ethic: Self-motivated, resilient, detail-oriented, and comfortable working in a fast-paced, target-driven sales environment.

Skills Required

  • Native or fully fluent professional English with strong written and verbal communication skills
  • Exceptional presentation, active listening, and objection-handling skills
  • At least 1-2 years of hands-on HubSpot CRM experience
  • 1-3 years of experience in outbound prospecting, lead qualification, or sales development
  • Ability to write clear, persuasive, customized outreach copy
  • B2B SaaS or professional services sales experience
  • Self-motivated, resilient, detail-oriented, and comfortable in a fast-paced, target-driven environment
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The Company
224 Employees
Year Founded: 2018

What We Do

The Works is a Mumbai-based full-service advertising agency that solves business challenges through creative, strategic, and performance-driven solutions. It operates as an integrated branding, advertising, and technology agency, working with brands at the business-strategy level to conceptualize communication plans and improve consumer communication. The company also describes itself as a full-service digital media agency creating effective communications for clients across channels.

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