Business Development Manager, National and Strategic Accounts - West Coast

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Santa Clarita, CA, USA
In-Office
Senior level
Travel
The Role
Responsible for meeting revenue goals by executing account strategy and growing relationships with National and Strategic accounts. Develops account marketing plans, delivers training, conducts reviews, collaborates on product launches, manages budgets, and represents Cunard at events. Requires frequent travel and remote field work.
Summary Generated by Built In

One of the best-known names in cruising, Cunard is the world’s leading international luxury cruise line, carrying millions of guests each year to hundreds of destinations around the globe. With parent company Carnival Corporation, Cunard is well known for its White Star Service and Trans-Atlantic Crossings.  

 

This position is for a National Accounts Sales Manager who is responsible for meeting and exceeding sales goals by executing account strategy and establishing, nurturing, and growing the account relationships. The position is directly accountable for revenue production from an assigned portfolio of National Account consortia and additional strategic partners on all major product groups for Cunard North America.

 

The National Accounts Sales Manager has responsibility to meet and exceed sales goals through the utilization of tools, technology, training, and coaching. This role will typically be challenged with market conditions, competition, and company strategy. They will promote company products to accounts through both virtual and on-site sales calls, ongoing strategy meetings as well as conferences and training workshops both in the field as well as events and onboard ships. They will manage account marketing plans, co-op advertising, group planning and events, and develop communication training.  They will have the ability to turn agency issues into a business opportunity with a win-win service recovery.


Here’s a summary of what Cunard is looking for in a National Accounts Sales Manager. Is this you? 

 
Responsibilities: 

  • Develop and maintain a focused, ongoing communication program with all assigned Cunard National and select Strategic Accounts consisting of regular in-person visits, virtual meetings, frequent virtual contact and written monthly and quarterly progress reports to sustain the partnership and ensure achievement of annual revenue goals

  • Develop and maintain a focused, ongoing communication program with the Field Sales group identifying National Account initiatives and support needed to ensure successful implementation

  • Oversee the development and implementation of individualized National Account marketing plans including print and digital advertising; and maintaining current content within websites

  • Develop and deliver engaging, memorable trade training workshops and presentations

  • Conduct monthly National Accounts reviews and provide recommendations to Vice President of Sales on new initiatives and opportunities to boost revenue with accounts

  • Develop and implement comprehensive product and sales training programs for use with National Accounts

  • Collaborate with Sales Planning and Revenue Planning on marketing plans, product launches and opportunities to grow business

  • Participate in key National Account events including Strategic Account regional meetings and product and training conferences

  • Manage a professional budget using critical thinking and ROI

 

Knowledge, Skills & Abilities:

  • Demonstrated channel-specific sales acumen 

  • Critical thinker who is able to independently find solutions

  • Compelling public speaker

  • Committed to an appreciation, service and account advocate mindset 

  • Strong knowledge of Cunard product 

  • Strong organizational and communication skills 

  • Strong negotiator 

  • Exceptional listening skills

  • Exemplifies brand profile 

  • Must be willing to travel frequently and work nights and weekends

 

Essential/Minimum qualifications:

  • Bachelor’s degree

 

Essential experience required:

  • Minimum 5+ years of relationship-sales experience including a track record of revenue growth 

 

Travel:  Travel 30-50% of the time including internationally 

Work Conditions: Work from home as well as from offsite locations as travel demands. May be requested to work a different shift. 

Physical Demands: Must be able to remain in a stationary position at a desk and/or computer for extended periods of time

 

**This position is classified as Remote role. As a remote role, it allows employees to work full-time from their home. 

 

Benefits  

  • Cruise and Travel Privileges for You and Your Family 
  • Health Benefits 
  • 401(k)  
  • Employee Stock Purchase Plan  
  • Training & Professional Development 
  • Tuition & Professional Certification Reimbursement 

 

Our Culture… Stronger Together 

Our highest responsibilities and top priorities are compliance, environmental protection and the health, safety and well-being of our guests, the people in the communities we touch and serve, and our shipboard and shoreside employees. Please visit our site to learn more about our Culture Essentials, Corporate Vision Statement and our Core Values at:  
https://www.princess.com/aboutus/culture-framework/. 

 
Princess/Cunard is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. 

 

Americans with Disabilities Act (ADA) 

Princess will provide reasonable accommodation with the application process, upon your request, as required to comply with applicable laws.  If you have a disability and require assistance in this application process, please contact [email protected].  
 
#CUN 

#LI-Remote

#LI-GS1

Skills Required

  • Bachelor's degree
  • Minimum 5+ years relationship-sales experience with a track record of revenue growth
  • Willingness to travel 30-50% including internationally and work nights/weekends
  • Experience developing and implementing account marketing plans (print and digital) and co-op advertising
  • Proven ability to develop and deliver trade training workshops and presentations
  • Experience managing a professional budget and demonstrating ROI
  • Strong negotiation, communication, listening, and public speaking skills
  • Strong knowledge of Cunard product (or equivalent cruise/luxury travel product knowledge)

Carnival Corporation Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Carnival Corporation and has not been reviewed or approved by Carnival Corporation.

  • Wellbeing & Lifestyle Benefits — Travel perks such as complimentary standby and discounted confirmed cruises, along with wellness resources and an on‑site gym in Miami, add distinctive lifestyle value to the total package.
  • Healthcare Strength — Medical, dental, and vision coverage combined with mental‑health/EAP resources and wellness programs provide comprehensive health support for eligible roles.
  • Leave & Time Off Breadth — U.S. corporate postings outline structured vacation, sick time, and company holidays, indicating clear and predictable time‑off provisions.

Carnival Corporation Insights

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The Company
HQ: Miami, FL
2,661 Employees

What We Do

Carnival Corporation & plc is a global cruise company and one of the largest vacation companies in the world. Our portfolio of leading cruise brands includes Carnival Cruise Lines, Holland America Line, Princess Cruises and Seabourn in North America; P&O Cruises (UK), and Cunard in the United Kingdom; AIDA Cruises in Germany; Costa Cruises in Southern Europe; Iberocruceros in Spain; and P&O Cruises (Australia) in Australia. These brands, which comprise the most recognized cruise brands in North America, the United Kingdom, Germany and Italy, offer a wide range of holiday and vacation products to a customer base that is broadly varied in terms of cultures, languages and leisure-time preferences. We also own a tour company that complements our cruise operations: Holland America Princess Alaska Tours in Alaska and the Canadian Yukon. Combined, our vacation companies attract 10 million guests annually.

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