At Playlist, life's richest moments happen when people step away from screens to move, connect, explore, and play. We're building the definitive platform for intentional living, connecting people with inspiring experiences in fitness, wellness, and beyond. With popular brands like Mindbody and ClassPass, Playlist empowers businesses and individuals, making it effortless for aspirations to become actions. Join us in reshaping technology's role to foster meaningful, real-world connections.
ClassPass offers thousands of fitness and wellness experiences worldwide, helping people lead active, balanced lifestyles. Our platform makes discovering and enjoying activities simple, personalized, and joyful—whether it's fitness classes, self-care sessions, a healthy lunch, or a new adventure. Join us in shaping healthier, more vibrant communities around the globe.
Contract– 12-15 Month(s)
The Role You’ll Play:
ClassPass is on a mission to make self-care more accessible—and we partner with like-minded brands to help us do just that. As our Business Development Manager, Brand Partnerships, you'll identify and secure strategic partners who can offer ClassPass trials to their customers, helping us reach new audiences and drive growth through high-impact collaborations. This is a mid-level, inbound and outbound business development role for someone who's equal parts strategic thinker and persuasive closer that can unlock growth and rapid scale.
- Prospect, pitch, and close new brand partnerships across industries including retail, wellness, lifestyle, food and beverage, travel, and tech
- Own the full sales cycle from outreach to negotiation to contract signature
- Ideate custom partnership activations, working closely with Legal and Marketing counterparts to scope and execute
- Analyze and report on performance by pulling data and presenting insights on direct campaign results including acquisition, CAC, and LTV, as well as indirect impact like brand awareness and consideration
- Track performance metrics and forecast growth, building monthly projections, monitoring trends, and flagging opportunities or risks tied to acquisition and conversion goals
- Represent ClassPass externally, building relationships with potential partners that lead to scalable growth
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Experience You Bring:
- 3–5 years of experience in sales, partnerships, or business development with brand, agency, or tech background preferred
- Strong communication skills with the ability to confidently present to senior-level decision makers
- Strategic and creative thinking that allows you to tailor partnership opportunities to meet both brand and business goals
- Self-starter mindset who thrives in a fast-moving, target-driven environment
- Experience using CRM tools like Salesforce to track outreach, opportunities, and results
- Comfort pulling and analyzing data, with Tableau and Snowflake experience as a plus, using insights to influence strategy
- Genuine passion for wellness, partnerships, and building relationships that last
Sound like the role for you? We’d love to hear from you! Even if you’re not 100% sure about potential fit, we still encourage you to apply. We’re looking for the right person, not the perfect series of checkboxes.
The Company is an Equal Opportunity Employer. We highly value diversity at our company and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics.
By entering your email and phone number and submitting your application, you consent to receive emails, calls and SMS about your application and other roles at The Company, including by auto-dialer. Message and data rates may apply. Opt-out or text STOP to cancel at any time. If you are a California resident or reside outside the United States then by submitting your application you confirm that you have read, understood, agree and - where applicable - grant your prior, free, informed and express consent for the processing of your personal information, including sensitive personal information, as described in our California Applicant Privacy Notice or International Applicant Privacy Notice (as applicable).
ClassPass Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about ClassPass and has not been reviewed or approved by ClassPass.
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Fair & Transparent Compensation — Compensation in certain product and engineering roles is described as market-competitive. Pay in these areas is framed more favorably than in quota-carrying functions.
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Wellbeing & Lifestyle Benefits — Offerings include wellness perks such as fitness stipends and access to wellness programs that add value beyond base pay. Remote-friendly policies and stipends also support everyday well-being.
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Leave & Time Off Breadth — Benefits include paid holidays and sick time, with additional indications of generous PTO and parental leave. These provisions broaden the non-cash value of employment.
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What We Do
Discover the best workouts around. Search gyms and studios near you, book a spot and get moving. Join our quickly-growing team and you’ll have an incredible opportunity to build a career with a high-growth startup while empowering others to reach their fitness goals. Companies can also give their employees access to our global network of fitness studios and gyms with one membership, while increasing engagement, retention and saving on healthcare costs.
