Marcus Evans, founded in 1983, is a global business intelligence and event marketing company, with 49 offices in 20+ countries.
Working across all industry sectors, our Summits division is the global market leader in its field with more than 120 summits across the world. Our events take place at the most prestigious venues in Australia, Japan, Singapore, Switzerland, France, England, and the US.
We are looking for driven, enthusiastic, and passionate professionals to join our division as a Business Development Executives. The right candidates for this role have a real talent in both research and writing and are determined to be a key part of a successful and growing team.
This is an in-person role located in our Islamabad office.
Key Responsibilities
Conduct in-depth market research to identify and profile senior decision-makers, including CEOs, CFOs, Directors, and other C-suite executives aligned with event themes and business objectives.
Develop, maintain, and optimize targeted prospect databases using CRM systems, industry databases, and professional networking platforms such as LinkedIn.
Gather, verify, and maintain accurate, relevant, and up-to-date market intelligence to support marketing campaigns and event development.
Analyze industry trends, target markets, and geographic regions to identify high-value prospects and business opportunities.
Support the development and execution of integrated marketing campaigns aimed at generating qualified leads and sponsorship opportunities.
Collaborate with cross-functional teams to enhance the effectiveness and reach of event marketing initiatives.
Plan, implement and monitor marketing campaigns to generate marketing referrals for sponsorship sales and direct marketing.
Proactively contribute to the overall effectiveness of event marketing campaigns
Qualifications
Recognised degree or diploma in any discipline, preferably Marketing or Business Administration.
1-2 years experience in email marketing, research and/or lead generation.
Strong analytical skills and attention to detail.
Excellent communication skills in English (verbal and written).
Willingness to adapt to a performance driven culture.
Must be computer literate and proficient in Microsoft Office applications.
Compensation & Benefits
Comprehensive induction training, ongoing mentoring, and continuous on-the-job training & development.
Promotion up the ranks is achievable with consistently high performance.
Professional work environment.
Attractive basic salary and commission package.
We are an equal opportunity employer and value diversity. All employment is decided on the basis of qualifications, merit and business need.
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Skills Required
- Recognized degree or diploma in any discipline
- Degree or diploma in Marketing or Business Administration
- 1–2 years of experience in email marketing, research, and/or lead generation
- Strong analytical skills and attention to detail
- Excellent verbal and written English communication skills
- Willingness to adapt to a performance-driven culture
- Computer literacy and proficiency in Microsoft Office applications
What We Do
Marcus Evans Group is a global business-services organization operating a portfolio of specialized companies. Its activities include producing conferences, summits, forums, webinars and professional-development courses; providing procurement and business-consulting services; delivering luxury sports, cultural and entertainment experiences; and representing creative talent. The group connects industry leaders, decision-makers, speakers, delegates and solution providers through events, content, training and advisory platforms.
