The Role
Drive outbound Account-Based Marketing to generate qualified meetings for technology services. Identify target accounts and decision-makers, run personalized outreach via LinkedIn, email and calls, nurture CXO relationships, coordinate demos and follow-ups, maintain CRM and pipeline, collaborate with marketing/technical teams, and meet monthly outreach and pipeline targets.
Summary Generated by Built In
Business Development Executive - Account Based Marketing
Experience: 3–4 Years
Location: Indore (Work from Office)
Employment Type: Full-Time
About the RoleWe are looking for a dynamic and result-oriented Business Development Executive with hands-on experience in Account-Based Marketing (ABM) to drive outbound sales and generate qualified business opportunities for our technology services. The ideal candidate should be skilled in identifying target accounts, engaging decision-makers, and converting prospects into qualified meetings.
Preferred domain experience: Insurance, Real Estate, EdTech, Logistics or Healthcare.
Key Responsibilities- Research and identify target accounts, key decision-makers, and business opportunities.
- Execute personalized ABM campaigns through LinkedIn, email, cold calling, and other outbound channels.
- Generate qualified meetings and sales opportunities for the business development team.
- Build and nurture relationships with CXOs and key stakeholders across target industries.
- Coordinate client meetings, discovery calls, demos, and follow-ups with internal and external stakeholders.
- Support and participate in industry events, conferences, webinars, and networking activities to generate business opportunities.
- Collaborate with marketing and technical teams to create account-specific outreach strategies and value propositions.
- Maintain an accurate sales pipeline, CRM records, and activity reports.
- Achieve monthly targets for outreach, meetings, pipeline generation, and qualified opportunities.
- 3–4 years of experience in Business Development, Lead Generation, or Account-Based Marketing within an IT services company.
- Strong experience in outbound prospecting, account research, and personalized outreach.
- Excellent written and verbal communication, presentation, and negotiation skills.
- Hands-on experience with LinkedIn Sales Navigator, CRM platforms, and sales engagement tools.
- Ability to build relationships with international clients and manage multiple strategic accounts.
- Self-motivated, target-driven, and capable of working independently.
- Domain experience in Insurance, Real Estate, EdTech, Logistics, E-commerce, or Healthcare.
- Experience selling AI, Data Engineering, Cloud, Custom Software Development, Digital Transformation, or SaaS solutions.
- Exposure to international markets such as the US, Europe, Australia, or the Middle East.
- Willingness to work flexible shift timings based on client and business requirements.
- Passion for networking, relationship building, and driving business growth through strategic outreach.
If you are passionate about strategic outbound sales, account-based marketing, and building long-term client relationships, we'd love to hear from you.
Skills Required
- 3-4 years experience in Business Development, Lead Generation, or Account-Based Marketing within an IT services company
- Strong experience in outbound prospecting, account research, and personalized outreach
- Excellent written and verbal communication, presentation, and negotiation skills
- Hands-on experience with LinkedIn Sales Navigator, CRM platforms, and sales engagement tools
- Ability to build relationships with international clients and manage multiple strategic accounts
- Self-motivated, target-driven, and capable of working independently
- Willingness to work flexible shift timings based on client and business requirements
- Domain experience in Insurance, Real Estate, EdTech, Logistics, E-commerce, or Healthcare
- Experience selling AI, Data Engineering, Cloud, Custom Software Development, Digital Transformation, or SaaS solutions
- Exposure to international markets such as the US, Europe, Australia, or the Middle East
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The Company
What We Do
Chapter247 Infotech is a full-service software partner specialized in architecting, designing, and developing tech solutions by binding Web, IoT, AI, and Cloud technologies. They offer IT services focused on digital transformation, including custom software development and IT consulting.
