Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.
Join our team, and help us shape the future of anime!
As the Business Development Director, you will be crucial to driving our company’s growth by helping identify and execute strategic partnerships and distribution opportunities for our SVOD service within the region. You will be responsible for cultivating relationships with key industry players across the territory, negotiating complex agreements, and expanding our distribution channels. You will identify and assess new distribution partnerships and opportunities, work closely with cross-functional teams, and stay informed of emerging trends, business models, and technologies. In addition, you will drive Crunchyroll subscriber growth by ensuring that Crunchyroll stays top-of-mind with the local partners and push for more marketing/ editorial exposures for the partnerships via their marketing/ editorial tools (events, SMS, in-app notifications, etc).
- Develop strategies to maximize Crunchyroll's audience reach through partnerships with distributor platforms.
- Negotiate & close new distribution agreements for Crunchyroll’s products: working in concert with senior cross-functional leaders, including Legal, Product, Engineering, Marketing, Distribution, and Content teams.
- Lead early partnership development, including business case, value exchange, product requirements, financial modeling, etc.
- Lead regular meetings with partners to track progress & provide updates.
- Develop and oversee the execution of account plans to ensure partners are driving Crunchyroll subscriber growth in their campaigns and via their various distribution points.
- Proactively develops a strong understanding of the partners’ businesses to drive new business opportunities and subscriber growth. Advocates on behalf of the partners internally.
- Collaborate closely with internal stakeholders on upcoming partner campaigns and activations.
- Liaise with Distribution counterparts to share best practices and support global and regional partnerships.
- There is an expectation of travel across the territory as needed.
We are considering applicants for the location of Seoul, South Korea.
About You- 12+ years of Business Development experience with media or technology companies.
- Deep understanding of and experience working in the streaming / SVOD / distribution landscape from a business perspective.
- Experience in leading complex, multifaceted deals and partnerships in Korea.
- Excellent communication, presentation, and deal negotiation skills.
- Ability to gain consensus and gather support internally and externally.
- First-rate analytical & quantitative skills, with a demonstrated ability to use data to drive business decisions.
- Ability to work independently, managing multiple stakeholders in a matrixed and globally distributed organisation across geographies and time zones, including the US.
- Curiosity, self-motivation, adaptability, and proven ability to drive projects from discovery through to delivery will be key.
- Professional fluency in both Korean and English - written and spoken.
- Knowledge of anime, fan culture, and/or entertainment community
We’re a cast of characters working to shine a spotlight on anime. Crunchyroll is an international business focused on creating both online and offline experiences for fans through content (licensed, co-produced, originals, distribution), merchandise, events, gaming, news, and more. Visit our About Us pages for more information about our collection of brands.
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We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value
Courage. We believe that when we overcome fear, we enable our best selves.
Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.
- Kaizen. We have a growth mindset committed to constant forward progress.
Service. We serve our community with humility, enabling joy and belonging for others.
Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.
We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.
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What We Do
At Crunchyroll, we deliver what anime fans love—anytime, anywhere. With the world’s largest anime streaming library, we connect fans to the stories, characters, and creators they love. But Crunchyroll is more than just a destination to watch anime—it's a global ecosystem where anime lives and breathes beyond the screen. From streaming and theatrical releases to merch, games, news, events, and music, we offer fans immersive experiences that celebrate anime culture in all its forms. Headquartered in the U.S. with teams and reach across the globe, Crunchyroll is an independently operated joint venture between Sony Pictures Entertainment and Aniplex of Japan. This unique partnership gives us the power to scale globally while staying rooted in anime’s cultural origins, ensuring authenticity and access for fans everywhere. We believe anime is more than entertainment—it’s a way of life. And we’re here to champion that passion every day.
Why Work With Us
We take the People Experience seriously here at Crunchyroll. Join a diverse team of talented, ambitious people who treat each other well and believe that how we win is just as important as winning.
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Employees engage in a combination of remote and on-site work.
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