Business Development Director, CTV

Posted 2 Days Ago
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New York, NY
Hybrid
7+ Years Experience
AdTech • Big Data • Digital Media • Marketing Tech
IAS is a global media measurement and optimization platform.
The Role
Seeking a Business Development Director to identify and establish new partnership opportunities to advance the company's CTV strategy. Responsibilities include defining strategy, conducting industry analysis, identifying partnership prospects, leading contract discussions, managing partner relationships, and driving new strategic initiatives.
Summary Generated by Built In

Integral Ad Science (IAS) is a global technology and data company that builds verification, optimization, and analytics solutions for the advertising industry and we’re looking for a Business Development Director to join our Business Development team. If you are excited by technology that has the power to handle hundreds of thousands of transactions per second; collect tens of billions of events each day; and evaluate thousands of data-points in real-time all while responding in just a few milliseconds, then IAS is the place for you!

As a Business Development Director, you will be responsible for identifying and establishing new partnerships opportunities to advance IAS’ growing CTV strategy. 

What you’ll get to do:

  • Partner with global commercial and product leadership to define strategy and goals for CTV partnerships and product adoption 

  • Conduct industry analysis on companies, trends, opportunities 

  • Identify new partnership prospects that align with IAS & Publica strategic objectives

  • Partner with IAS FP&A and Pricing teams to build financial models as they relate to new initiatives and opportunities

  • Lead contract discussions and negotiate favorable partnership agreements with ecosystem partners (e.g. streaming platforms, measurement providers, SSPs)

  • Partner closely with Commercial, Product, and Product Marketing teams to ensure successful Go to Market launches for new partnerships 

  • Manage partner relationships and drive new strategic initiatives, focusing on an increase in adoption of IAS CTV products and technology

You should apply if you have most of this experience: 

  • BA/BS degree in related field

  • Required: 8+ years experience in Business Development, Strategy, and/or Partnership Management roles in the Ad Tech sector (DSPs, SSPs, Measurement companies, Platforms, OEMs, Publishers, or other related fields)

  • Deep knowledge of the CTV/Video/Publisher landscape huge plus

  • Strong, established relationships with decision makers across the advertising technology CTV platform ecosystem

  • Proven track record of closing material business development deals. 

  • Outstanding verbal, presentation & written communication skills directed to day-to-day contacts & up to C-level executives

  • Strong proficiency in advertising technology 

  • Highly motivated, passionate, and able to keep a positive attitude with a passion for growth

  • Ability to effectively manage time, prioritize tasks, and work within deadlines

New York Applicants: The salary range for this position is $135,100 - $231,600. Actual pay may vary based on experience or geographic location.

About Integral Ad Science

Integral Ad Science (IAS) is a leading global media measurement and optimization platform that delivers the industry’s most actionable data to drive superior results for the world’s largest advertisers, publishers, and media platforms. IAS’s software provides comprehensive and enriched data that ensures ads are seen by real people in safe and suitable environments, while improving return on ad spend for advertisers and yield for publishers. Our mission is to be the global benchmark for trust and transparency in digital media quality. For more information, visit integralads.com.

Equal Opportunity Employer:

IAS is an equal opportunity employer, committed to our diversity and inclusiveness. We will consider all qualified applicants without regard to race, color, nationality, gender, gender identity or expression, sexual orientation, religion, disability or age. We strongly encourage women, people of color, members of the LGBTQIA community, people with disabilities and veterans to apply.

California Applicant Pre-Collection Notice:

We collect personal information (PI) from you in connection with your application for employment or engagement with IAS, including the following categories of PI: identifiers, personal records, commercial information, professional or employment or engagement information, non-public education records, and inferences drawn from your PI. We collect your PI for our purposes, including performing services and operations related to your potential employment or engagement. For additional details or if you have questions, contact us at [email protected].

To learn more about us, please visit http://integralads.com/ 

Attention agency/3rd party recruiters: IAS does not accept any unsolicited resumes or candidate profiles. If you are interested in becoming an IAS recruiting partner, please send an email introducing your company to [email protected]. We will get back to you if there's interest in a partnership.

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The Company
HQ: New York, NY
900 Employees
Hybrid Workplace
Year Founded: 2009

What We Do

Integral Ad Science (IAS) is a leading global media measurement and optimization platform that delivers the industry’s most actionable data to drive superior results for the world’s largest advertisers, publishers, and media platforms. IAS’s software provides comprehensive and enriched data that ensures ads are seen by real people in safe and suitable environments, while improving return on ad spend for advertisers and yield for publishers. Our mission is to be the global benchmark for trust and transparency in digital media quality. For more information, visit integralads.com.

Why Work With Us

The IAS media measurement and optimization platform delivers the most actionable data to drive superior results.

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