The Role
The Business Development Associate will identify new prospects, qualify opportunities, support sales initiatives, and develop client relationships towards an Account Manager role.
Summary Generated by Built In
Business Development Associate
GPL Technologies is seeking a driven Business Development Associate who wants to grow into a long-term Account Manager role. This position is ideal for someone who is early in their sales career, highly organized, comfortable with outbound prospecting, and interested in learning how to sell complex technology services to creative, media, entertainment, and production companies.
GPL Technologies provides managed IT services, infrastructure, cloud, storage, security, professional services, software services, and hardware solutions to studios, agencies, post-production companies, and creative teams. Through GPL and VFXnow, we help clients purchase infrastructure directly or access it through rental, cloud-like, or hardware-as-a-service models.
This role starts with business development, prospecting, lead qualification, meeting generation, CRM discipline, and sales support. Over time, the right person will grow into managing client relationships, expanding existing accounts, coordinating proposals, and helping clients plan their technology roadmap.
Role Overview
The Business Development Associate will support GPL’s sales growth by identifying new prospects, qualifying opportunities, supporting account research, coordinating outreach, and helping the sales team build pipeline. This person will work closely with sales leadership, account managers, technical teams, and VFXnow to understand client needs and help move opportunities forward.
The goal is to develop this person into a trusted Account Manager who can manage client relationships, understand GPL’s service offerings, identify expansion opportunities, and coordinate internal resources to deliver value to clients.
Key Responsibilities
Business Development
The ideal candidate is ambitious, curious, coachable, and wants to build a professional sales career in technology services. This person does not need to be deeply technical on day one, but they must be willing to learn infrastructure, managed services, cloud, storage, cybersecurity, and production technology concepts.
We are looking for someone who is organized, persistent, professional, and comfortable working in a fast-moving environment.
Required Qualifications
By the end of the first 90 days, the successful candidate should be able to:
This role is designed as a growth path into account management.
Potential progression:
Business Development Associate
Focus: prospecting, qualification, CRM, meeting generation, account research
Senior Business Development Associate
Focus: deeper qualification, smaller opportunity ownership, proposal support, campaign ownership
Junior Account Manager
Focus: managing smaller accounts, renewals, client follow-up, expansion opportunities
Account Manager
Focus: owning client relationships, revenue growth, renewals, QBRs, proposals, and account strategy
About GPL Technologies
GPL Technologies is a technology services company serving media, entertainment, creative, and production-driven organizations. We help clients design, deploy, manage, and support the infrastructure that powers creative workflows.
Our services include managed IT, professional services, project services, infrastructure, cloud, storage, security, software services, staffing, and hardware solutions. Through VFXnow, we also provide rental and cloud-like infrastructure models for clients who prefer flexible consumption over direct ownership.
GPL is built around long-term client relationships, deep technical expertise, and the ability to support high-performance creative environments where downtime, security, and workflow performance matter.
Compensation
Compensation will include a base salary with performance-based incentives tied to activity, meetings, pipeline generation, and qualified opportunities. Exact compensation will be based on experience.
GPL Technologies is seeking a driven Business Development Associate who wants to grow into a long-term Account Manager role. This position is ideal for someone who is early in their sales career, highly organized, comfortable with outbound prospecting, and interested in learning how to sell complex technology services to creative, media, entertainment, and production companies.
GPL Technologies provides managed IT services, infrastructure, cloud, storage, security, professional services, software services, and hardware solutions to studios, agencies, post-production companies, and creative teams. Through GPL and VFXnow, we help clients purchase infrastructure directly or access it through rental, cloud-like, or hardware-as-a-service models.
This role starts with business development, prospecting, lead qualification, meeting generation, CRM discipline, and sales support. Over time, the right person will grow into managing client relationships, expanding existing accounts, coordinating proposals, and helping clients plan their technology roadmap.
Role Overview
The Business Development Associate will support GPL’s sales growth by identifying new prospects, qualifying opportunities, supporting account research, coordinating outreach, and helping the sales team build pipeline. This person will work closely with sales leadership, account managers, technical teams, and VFXnow to understand client needs and help move opportunities forward.
The goal is to develop this person into a trusted Account Manager who can manage client relationships, understand GPL’s service offerings, identify expansion opportunities, and coordinate internal resources to deliver value to clients.
Key Responsibilities
Business Development
- Research target accounts in media, entertainment, advertising, post-production, VFX, gaming, and creative technology markets
- Build and maintain prospect lists in HubSpot or the company CRM
- Conduct outbound outreach through email, phone, LinkedIn, and other approved channels
- Qualify inbound and outbound leads
- Schedule discovery calls and sales meetings for senior sales team members
- Track all activity, notes, next steps, and follow-ups in the CRM
- Help maintain clean pipeline data and accurate contact records
- Support campaign follow-up from events, referrals, partner introductions, and marketing initiatives
- Assist with account research before meetings
- Prepare basic account briefs, company summaries, and contact profiles
- Help coordinate follow-ups after sales calls
- Support quote, proposal, and presentation preparation
- Work with sales, engineering, and operations teams to gather information for client opportunities
- Help identify cross-sell opportunities across managed services, project services, hardware, cloud, staffing, and VFXnow rentals
- Learn GPL’s client base, service model, and core offerings
- Shadow account managers and senior sales leaders on client calls
- Participate in QBR preparation and client planning discussions
- Learn how to identify client pain points, technology gaps, renewal opportunities, and expansion opportunities
- Develop the ability to manage smaller accounts independently over time
- Build long-term client relationship skills with a focus on trust, responsiveness, and business value
The ideal candidate is ambitious, curious, coachable, and wants to build a professional sales career in technology services. This person does not need to be deeply technical on day one, but they must be willing to learn infrastructure, managed services, cloud, storage, cybersecurity, and production technology concepts.
We are looking for someone who is organized, persistent, professional, and comfortable working in a fast-moving environment.
Required Qualifications
- 1–3 years of experience in business development, sales development, client service, recruiting, customer success, or a related role
- Strong written and verbal communication skills
- Comfortable making outbound calls and sending professional sales emails
- Strong follow-up discipline
- Ability to manage multiple prospects, tasks, and deadlines
- Comfortable using CRM systems such as HubSpot, Salesforce, or similar platforms
- High attention to detail
- Professional presence with clients and internal teams
- Interest in technology, media, entertainment, or creative production industries
- Experience selling or supporting IT services, managed services, cloud, hardware, software, or professional services
- Experience in media and entertainment, post-production, VFX, advertising, gaming, or creative technology
- Familiarity with HubSpot
- Understanding of MSP, VAR, cloud, infrastructure, cybersecurity, or storage sales
- Experience supporting account managers or sales executives
- Prior outbound sales or appointment-setting experience
- Hungry to grow into an Account Manager role
- Coachable and willing to learn
- Strong work ethic
- Comfortable with rejection and consistent follow-up
- Organized and process-driven
- Clear communicator
- Client-service mindset
- Curious about technology and business problems
- Team-oriented
- Reliable and accountable
By the end of the first 90 days, the successful candidate should be able to:
- Understand GPL’s core offerings and target markets
- Use the CRM consistently and accurately
- Build and manage targeted prospect lists
- Conduct outbound outreach with confidence
- Schedule two qualified discovery meetings per day
- Support the sales team with account research and follow-up
- Clearly explain GPL’s basic value proposition
- Demonstrate progress toward account management responsibilities
This role is designed as a growth path into account management.
Potential progression:
Business Development Associate
Focus: prospecting, qualification, CRM, meeting generation, account research
Senior Business Development Associate
Focus: deeper qualification, smaller opportunity ownership, proposal support, campaign ownership
Junior Account Manager
Focus: managing smaller accounts, renewals, client follow-up, expansion opportunities
Account Manager
Focus: owning client relationships, revenue growth, renewals, QBRs, proposals, and account strategy
About GPL Technologies
GPL Technologies is a technology services company serving media, entertainment, creative, and production-driven organizations. We help clients design, deploy, manage, and support the infrastructure that powers creative workflows.
Our services include managed IT, professional services, project services, infrastructure, cloud, storage, security, software services, staffing, and hardware solutions. Through VFXnow, we also provide rental and cloud-like infrastructure models for clients who prefer flexible consumption over direct ownership.
GPL is built around long-term client relationships, deep technical expertise, and the ability to support high-performance creative environments where downtime, security, and workflow performance matter.
Compensation
Compensation will include a base salary with performance-based incentives tied to activity, meetings, pipeline generation, and qualified opportunities. Exact compensation will be based on experience.
Skills Required
- 1-3 years of experience in business development, sales development, client service, recruiting, customer success, or a related role
- Strong written and verbal communication skills
- Comfortable making outbound calls and sending professional sales emails
- Strong follow-up discipline
- Ability to manage multiple prospects, tasks, and deadlines
- Comfortable using CRM systems such as HubSpot, Salesforce, or similar platforms
- High attention to detail
- Professional presence with clients and internal teams
- Interest in technology, media, entertainment, or creative production industries
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The Company
What We Do
Since our founding in 2003 in Los Angeles, California, we’ve spent the last twenty years building on our expertise as trusted technology advisers and vendors for the media & entertainment, and architecture industries. Our staff of technology specialists and VFX pipeline engineers are known for their innovative approach to problem-solving and trusted for their expertise in architecting client-centric production IT solutions that help your studio achieve its unique technology goals.
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