[This is a fixed-term position.]
The Business Development Associate drives CASETiFY Korea’s growth through a balanced focus on local strategic partnerships (50%) and wholesale/B2B account management (50%). This execution-driven role requires strong project coordination to transform commercial opportunities into successfully launched capsule collections and revenue-generating B2B programs.
Job Description
Local Partnerships & Collaborations (50%)
- Partner Sourcing & Strategy: Identify and research Korean brands, artists, creators, and entertainment IPs that align with consumer trends and CASETiFY’s target demographic.
- Project Execution: Manage the end-to-end lifecycle of local capsule collections, coordinating product development, sampling, creative approvals, and production timelines.
- Go-to-Market (GTM) Coordination: Collaborate with cross-functional teams (Marketing, PR, Retail, Global) to execute launch strategies, track deliverables, and conduct post-launch analysis.
- Commercial & Licensing Support: Assist with proposal development, contract preparation, commercial documentation, and day-to-day partner communication.
Wholesale & B2B Business (50%)
- Account Management: Serve as the primary operational contact for telecom, corporate, and strategic retail partners, handling daily inquiries and relationship maintenance.
- Order & Supply Chain Fulfillment: Process purchase orders (POs), confirm pricing, coordinate inventory allocation, and track shipments, deliveries, and invoicing.
- Business Development Support: Assist in building commercial proposals, quotations, and execution plans for bulk purchases, corporate gifting, and seasonal retail programs.
- Performance Tracking: Monitor wholesale sales, track account balances, forecast demand, and generate regular business performance reports for leadership.
Requirements
- Experience: 2+ years in Business Development, Strategic Partnerships, Brand Collaboration, Wholesale, B2B Sales, or Project Management.
- Industry Knowledge: Deep understanding of the Korean consumer, fashion, entertainment, lifestyle, and retail landscape.
- Commercial Acumen: Highly numerate and detail-oriented; comfortable managing POs, invoices, pricing structures, and sales reports.
- Communication Skills: Strong bilingual proficiency in English and Korean (both written and verbal).
- Project Management: Proven ability to proactively manage multiple timelines, external stakeholders, and cross-functional teams (local and global) in a fast-paced environment.
- Technical Proficiency: Skilled in Microsoft Excel, PowerPoint, and standard business productivity tools.
Skills Required
- 2+ years of experience in Business Development, Strategic Partnerships, Brand Collaboration, Wholesale, B2B Sales, or Project Management
- Deep understanding of the Korean consumer, fashion, entertainment, lifestyle, and retail landscape
- Strong numerical and detail-oriented skills, including experience managing purchase orders, invoices, pricing structures, and sales reports
- Strong bilingual proficiency in English and Korean, written and verbal
- Proven ability to manage multiple timelines, external stakeholders, and cross-functional teams in a fast-paced environment
- Proficiency in Microsoft Excel, PowerPoint, and standard business productivity tools
CASETiFY Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about CASETiFY and has not been reviewed or approved by CASETiFY.
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Strong & Reliable Incentives — Salary and benefits can be competitive on specific teams, particularly where KPIs are met. Performance-linked rewards appear to lift perceived value in those areas.
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Leave & Time Off Breadth — Paid sick days in the U.S. and maternity/sick leave in Hong Kong are part of the package. These provide baseline time-off support across markets.
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Wellbeing & Lifestyle Benefits — Employee discounts, stocked snacks/drinks, and a lively office environment are available in several locations. Occasional wellness or sporting perks further enhance day-to-day experience.
CASETiFY Insights
What We Do
Nine years ago, CASETiFY saw a category that had been long ignored. Today, CASETiFY is the fastest growing global tech accessories brand, reaching 1 in 7 millenials. CASETiFY believes everyone has a well of untapped creative potential, waiting for the perfect canvas to explore. CASETiFY has become the publisher and platform for creativity and self-expression to connect individuals. We just happen to make quality cases. CASETiFY's mission is to empower self-expression in the spirit of originality. Key collaborations include Pharrell, Sarah Jessica Parker, Saint Laurent, Thom Browne, Clare V., and many more. Additionally, CASETiFY has partnered with key retail partners including Nordstrom, Anthropologie, Amazon, AT&T, The Iconic, Colette, Lane Crawford, and more. For more info on CASETiFY, visit our Website, Facebook and Instagram.
