Business Automation Manager - International

Posted One Month Ago
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Toronto, ON, CAN
In-Office
95K-108K Annually
Mid level
News + Entertainment
The Role
Own international operational needs for Roku’s advertising business across Canada, Mexico, the UK, and Brazil. Liaise across Salesforce, order management, billing, creative, reporting, and data platforms; prioritize enhancements; support applications and workflows; lead training, user acceptance testing, documentation, and process changes. The role also identifies AI- and agent-first automation opportunities, supports software development lifecycle activities, and drives modernization across international operations.
Summary Generated by Built In
Teamwork makes the stream work.
Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.


What does the team work on?

The Revenue Analytics team sits at the intersection of advertising sales, marketing, and client services. We partner across the business to maximize yield, accelerate ad revenue growth, and improve operational efficiency. Our work blends strategic planning, rigorous data analysis, and modern tooling to optimize the monetization of advertising inventory and unlock actionable insights for our stakeholders.

What is the role?

Roku is seeking a Business Automation Manager, International to join our Business Automation Team, serving as a champion for international operational needs within the advertising business. This role ensures that operational requirements across Roku's key non-US markets — including Canada, Mexico, the UK, and Brazil — are consistently represented and prioritized alongside the broader product and automation roadmap. Unlike traditional tool-owner positions, this role is broad by design, acting as an end-to-end liaison across the full advertising campaign lifecycle spanning CRM, OMS, creative, reporting, and billing. The successful candidate will collect, prioritize, and drive enhancement requests specific to international operations while delivering training, ongoing application support, and process documentation. This person will also periodically extend support to the broader Salesforce Platform Team's software development lifecycle, including leading user acceptance testing and authoring user guides for wider rollouts. A strong bias toward AI-first and agent-first thinking, combined with comfort operating across ambiguity and cross-functional boundaries, will be essential for success in this role.

For Ontario Only - The estimated annual base salary for this position is between CAD 94,600 - CAD 108,300.

Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location.

This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.

How will I use AI at Roku?

At Roku, we don't just use AI, we work with it. AI agents and smart tools help power drafts, analysis, and repetitive workflows, while our people bring direction, judgment, and accountability.

We value curious, adaptable builders, who can show how they've used AI, agents, or automation to move faster, improve quality, and scale their impact. Strong candidates know how to frame problems, guide AI-assisted work, check the output, and learn quickly. Above all, they bring curiosity, adaptability, and sound judgment.

What are the responsibilities of the role?
  • Serve as the primary point of contact and advocate for international operational needs, championing them consistently with Product Management and business stakeholders
  • Act as an end-to-end system and process liaison across the full campaign lifecycle, spanning Salesforce, OMS, billing systems, creative tools, and data management platforms
  • Collect, prioritize, and rank enhancement requests specific to international operations
  • Lead training on existing processes and workflows for end users
  • Own the ongoing service and support of international-supporting applications and the workflows surrounding them
  • Support the software development lifecycle, including administering user acceptance testing and authoring guides, for international-specific rollouts and initiatives
  • Extend support, as needed, to the broader SFDC platform team's software development lifecycle, including UAT and documentation, with non-US responsibilities taking precedence
  • Identify and champion opportunities for agent-first and AI-first solutions
  • Establish, implement, and service operational changes in close collaboration with peers, Product Management, and business stakeholders
  • Continuously assess opportunities to modernize and mature international operations and drive plans to close gaps as they are identified
What experience would help someone be successful in this role at Roku?
  • 4+ years of experience in business operations, automation, order management systems, or a related field within the advertising industry
  • Direct experience working within non-US advertising markets; Canada, United Kingdom, and Mexico required; LATAM experience a strong plus
  • Strong understanding of the digital and CTV advertising industry, with a desire to align processes and solutions to drive business outcomes across multiple international markets
  • Skilled at identifying upstream and downstream effects of changing data contracts and integrations across Salesforce, OMS, billing, creative, and DMP tools
  • Demonstrated ability to operate as a broad, cross-functional liaison rather than a single-tool owner, managing ambiguity across a wide surface area
  • Comfort balancing a primary focus area with periodic support of an adjacent roadmap, without losing sight of core priorities
  • Strong analytical skills with the ability to identify patterns and insights from troubleshooting data across multiple systems and markets
  • Excellent written and verbal communication skills, with a strong ability to document processes, lead training, and influence stakeholders
  • Genuine curiosity and enthusiasm for agent-first and AI-first approaches to modernizing operational processes
  • Ability to work collaboratively across teams and effectively manage multiple priorities in a fast-paced, evolving environment
#LI-SS1
What's Roku's approach to hybrid working?

Roku fosters an inclusive and collaborative environment where teams generally work in the office Monday through Thursday. Fridays are generally flexible for remote work, except for employees whose specific roles or assigned office location require five days' a week attendance.


What are some of the benefits?

Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Employees are supported in taking time off, in accordance with local leave policies and other personal needs to support their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.


Accommodations

Roku welcomes applicants of all backgrounds and provides reasonable accommodations and adjustments in accordance with applicable law. If you require reasonable accommodation at any point in the hiring process, please direct your inquiries to [email protected].


What should I know about Roku's culture?

Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV. 

We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002. 

To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.

By providing your information, you acknowledge that you want Roku to contact you about job roles, that you have read Roku's Applicant Privacy Notice, and understand that Roku will use your information as described in that notice. If you do not wish to receive any communications from Roku regarding this role or similar roles in the future, you may unsubscribe at any time by emailing [email protected].

Skills Required

  • 4+ years of experience in business operations, automation, order management systems, or a related field within the advertising industry
  • Direct experience working within non-US advertising markets, including Canada, the United Kingdom, and Mexico
  • Experience in LATAM advertising markets
  • Strong understanding of the digital and connected TV advertising industry
  • Experience assessing upstream and downstream effects of data contract and integration changes across Salesforce, OMS, billing, creative, and DMP tools
  • Ability to operate as a broad, cross-functional liaison and manage ambiguity
  • Ability to balance a primary focus area with periodic support of an adjacent roadmap
  • Strong analytical and troubleshooting skills across multiple systems and markets
  • Excellent written and verbal communication skills
  • Ability to document processes, lead training, and influence stakeholders
  • Curiosity and enthusiasm for agent-first and AI-first approaches
  • Ability to collaborate across teams and manage multiple priorities in a fast-paced environment

Roku Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Roku and has not been reviewed or approved by Roku.

  • Fair & Transparent Compensation — Pay is positioned as competitive across many roles, with frequent emphasis on strong base and total compensation relative to market expectations. Fair-pay perception appears comparatively stronger than overall satisfaction with the broader rewards package.
  • Healthcare Strength — Healthcare coverage is framed as a standout, with sizable employer premium contributions that can reduce employee premiums significantly depending on plan choice. Preventive care and mental-health support are also described as part of the core offering.
  • Leave & Time Off Breadth — Time-off offerings are presented as broad, including paid holidays, PTO, and multiple leave categories such as bereavement and family-related leave. Self-managed or “unlimited” PTO is also described for many salaried roles, supporting flexibility in taking time off.

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The Company
HQ: San Jose, CA
2,724 Employees
Year Founded: 2002

What We Do

Roku pioneered streaming to the TV. We connect users to the streaming content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers. Roku streaming players and Roku TV™ models are available around the world through direct retail sales and licensing arrangements with TV OEMs and service operators.

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