Business Analyst

Founded in 2014, Circles is a global technology company reimagining the telco industry with its innovative SaaS platform, empowering telco operators worldwide to effortlessly launch innovative digital brands or refresh existing ones, accelerating their transformation into techcos.

Today, Circles partners with leading telco operators across multiple countries and continents, including KDDI Corporation, Etisalat Group (e&), AT&T, and Telkomsel, creating blueprints for future telco and digital experiences enjoyed by millions of consumers globally.

Besides its SaaS business, Circles operates three other distinct businesses:

• Circles.Life: A wholly-owned digital lifestyle telco brand based in Singapore, Circles.Life is powered by Circles’ SaaS platform and pioneering go-to-market strategies. It is the digital market leader in Singapore and has won numerous awards for marketing, customer service, and innovative product offerings beyond connectivity.

• Circles Aspire: A global provider of Communications Platform-as-a-Service (CPaaS) solutions. Its cloud-based Experience Cloud platform enables enterprises, service providers and developers to deliver and scale mobile, messaging, IoT, and connectivity services worldwide.

• Jetpac: Specializing in travel tech solutions, Jetpac provides seamless eSIM roaming for over 200 destinations and innovative travel lifestyle products, redefining connectivity for digital travelers. Jetpac was awarded Travel eSIM of the Year.

Circles is backed by renowned global investors, including Peak XV Partners (formerly Sequoia), Warburg Pincus, Founders Fund, and EDBI (the investment arm of the Singapore Economic Development Board), with a track record of backing industry challengers.

Job Title: Business Analyst                                                                                                  Location: Paksitan                                                          

Nature of Role: Permanent, Full-time

About the Role

We’re looking for an analytically strong, execution-focused Business Analyst to power commercial decision-making for a new digital telco in the MENA region. Sitting within the Commercial team, this role sits at the intersection of strategy, data, and execution; the successful candidate will support in translating data into helping the business make faster, smarter decisions across pricing, acquisition, and monetization.

The ideal candidate combines strong business acumen with technical fluency in data; someone who can break down complex problems, uncover trends, and deliver recommendations that move the needle.

What You Will Be Doing

Performance optimization

• Track and analyze core commercial KPIs to uncover insights and improvement opportunities

• Investigate acquisition, pricing, and usage funnels to identify friction points and surface quick wins

• Deliver actionable recommendations to Commercial, Product, and Marketing teams based on data

Reporting & decision-making support

• Own weekly and monthly commercial reporting to leadership, with crisp narratives and clear takeaways

• Serve as the go-to analyst for ad hoc data requests, campaign deep-dives, and tracking setup

Pricing & growth strategy

• Support pricing and bundling strategies with commercial modelling and scenario planning

• Run break-even and sensitivity analyses to guide trade-off decisions and optimize margin

• Support the Head of Commercial and Finance in aligning forecasts and business planning

Business execution support

• Support on go-to-market execution, offer testing, and launch readiness

• Integrate measurement frameworks into product and campaign initiatives to accelerate learning cycles

• Bring a data-first approach to commercial conversations and cross-functional collaboration

Ideal Candidate Profile

• 3+ years in business analytics, commercial strategy, or growth roles in B2C digital consumer businesses (e.g., telco, fintech, e-commerce)

• Advanced proficiency in SQL and Excel; working knowledge of Looker, Tableau, or Power BI strongly preferred

• Clear understanding of telco economics and KPIs, with the ability to connect insights to action

• Strong communicator who can simplify complex data and influence cross-functional teams

• Experience in the MENA region or emerging digital markets is a strong advantage

Circles is committed to a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, disability or age.

By submitting an application for this position, you, as the applicant, or your authorised representative(s), consent to Circles’ Candidate Data Protection and Privacy Policy. You also agree to the collection, use, and/or disclosure of your personal data by us solely for recruitment purposes as specified in the Policy. You acknowledge that you have read and understood the Policy, are aware of your rights regarding your personal data, and accept the terms relating to international data transfers, where applicable. You further understand that you may withdraw consent at any time, which may affect our ability to consider your application. In instances where your personal data or application is submitted by a third party, it is understood that such third party has been duly authorised by you to disclose the relevant personal data and provide consent on your behalf, and that you have been made aware of this Policy.

To all recruitment agencies: Circles will only acknowledge resumes shared by recruitment agencies if selected in our preferred supplier partnership program.

Please do not forward resumes to our jobs alias, Circles, employees or any other company location. Circles will not be held accountable for any fees related to unsolicited resumes not uploaded via our ATS.