The Role
Analyzes user behavior, gameplay, monetization, and product performance data to generate insights that improve acquisition, engagement, and revenue. Builds dashboards, reports, and analytical frameworks; conducts exploratory and ad hoc analyses; supports experimentation and feature evaluation; and translates complex findings into actionable recommendations for product, engineering, design, and game teams.
Summary Generated by Built In
Position Summary
We are looking for a Business Analyst / Senior Business Analyst who can provide key product insights that drive data-backed decision making and product improvements. This is a fast-paced, high-impact role where you will work closely with product and game teams to analyze user behavior, identify growth opportunities, and influence product strategy. If you enjoy solving complex problems using data, are curious about how products work, and want to help build products that users love, this role will offer plenty of opportunities to learn and make an impact.
We are looking for a Business Analyst / Senior Business Analyst who can provide key product insights that drive data-backed decision making and product improvements. This is a fast-paced, high-impact role where you will work closely with product and game teams to analyze user behavior, identify growth opportunities, and influence product strategy. If you enjoy solving complex problems using data, are curious about how products work, and want to help build products that users love, this role will offer plenty of opportunities to learn and make an impact.
Requirements
The Role ::
- Partner closely with product leaders and game teams as a data-driven
advisor on product and strategic decisions.
- Analyze user behavior, gameplay data, and monetization metrics to generate
actionable insights that improve user acquisition, engagement, and revenue.
- Design and execute deep-dive analyses to identify trends, issues, and
opportunities across products and features.
- Build dashboards, reports, and analytical frameworks to track key products
metrics and performance.
- Work collaboratively with cross-functional teams including product,
engineering, and design to support experimentation and feature evaluation.
- Conduct exploratory data analysis and ad-hoc reporting to answer key
business and product questions.
- Translate complex data findings into clear insights and recommendations for
stakeholders.
What we’re looking for - 2–4 years of experience in Business Analytics, Product Analytics, Data
Analytics, or a similar role.
- Strong SQL skills, with experience querying large and complex datasets.
- Ability to design and execute analytical projects and deliver practical
insights and recommendations.
- Strong analytical thinking with the ability to connect data insights with
business impact.
- Experience working in fast-paced environments and managing multiple
priorities simultaneously.
- Strong communication skills and ability to work collaboratively with
cross-functional teams.
- Comfortable working both independently and within team environments.
Good to Have
- Experience in gaming, consumer tech, or product analytics.
- Familiarity with experimentation, A/B testing, and statistical analysis.
- Experience with data visualization tools (Tableau, Power BI, Looker, etc.) or
programming languages like Python/R for analysis.
Skills Required
- 2-4 years of experience in business analytics, product analytics, data analytics, or a similar role
- Strong SQL skills and experience querying large, complex datasets
- Ability to design and execute analytical projects and deliver practical insights and recommendations
- Strong analytical thinking and ability to connect data insights with business impact
- Experience working in fast-paced environments and managing multiple priorities
- Strong communication and cross-functional collaboration skills
- Ability to work independently and within team environments
- Experience in gaming, consumer technology, or product analytics
- Familiarity with experimentation, A/B testing, and statistical analysis
- Experience with Tableau, Power BI, Looker, or similar data visualization tools
- Experience using Python or R for analysis
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The Company
What We Do
We are one of India’s most exciting & fast-growing mobile gaming companies. Founded in 2014, and creating a global mobile gaming landscape in partnership with Modern Times Group (MTG), our vision is to create simple, impactful casual game experiences at a massive scale. Since our inception, we have built a worldwide network of chart-topping games, and powerful tech & analytics infrastructure to turbocharge their growth. Our product portfolio consists of evergreen hits like Daily Themed Crossword, WordTrip, WordJam, WordWars, WordTrek and Solitaire. Visit us at www.playsimple.in to know more. Recent news about PlaySimple: https://techcrunch.com/2021/07/02/swedish- gaming-giant-acquires-indiaplaysimple-for-360-million/
