Braze Development Manager

Reposted Yesterday
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2 Locations
In-Office
Senior level
AdTech • Marketing Tech
The Role
The Braze Development Manager leads software engineering teams, providing technical guidance while overseeing implementation, design, and delivery of marketing automation solutions using Braze.
Summary Generated by Built In
The purpose of this role is to lead, develop and improve teams of software engineers with various skills, so that a high-quality end product is delivered. To provide technical guidance, to support analysis and design in order to deliver products aligned to the customer’s requirements and company standards.

Job Description:

Job Description

Details

Business Title: Lead Solutions Architect

Years of Experience: 8+ years
At least 3 to 4 years’ experience in Braze
at least 4 years’ experience in Implementation

Job Description

* Design and manage a complete implementation and configuration for Braze, from implementing the SDK, leveraging APIs, through to creating app groups, segments, campaigns, canvas' content cards, and currents - the full lifecycle.
* Work with the client during discovery phase to develop the use cases and implementation requirements
* Document the technical requirements to be used in solution design and for implementation
* Serve as a technical liaison and consultant for the client's web and app developers and engineers
* Develop necessary code within the platform
* Architect and implement tags, SDKs, API connections, and other connectors to enable data
ingestion and/or campaign activation across all the client's digital channels
* Conduct training, deliver presentations, and lead meetings with clients and partners
* Assist with the pre-sales process & Meet with potential clients, understand their requirements and translate into a proposal or Statement of Work.
* Understand and have experience in using Liquid to set dynamic attributes and events
* Ability to manage project life cycles of digital solutions (scoping, milestone planning, KPI, delivery).

Must have skills

A minimum of 3-5 years' experience working with Braze
* Be certified in Braze
* Previously worked with clients to understand their data, segmentation and customer experience in marketing automation projects
* Deep knowledge of Internet technologies and system integration (e.g. web programming, API integrations, ETL configuration, cookie-based applications, mobile SDKs, …)
* Understanding of digital advertising and digital marketing KPIs and metrics
* Experience in engaging, collaborating, advocating and negotiating solution architecture and design with platform architects.
* Excellent written and verbal communication skills.
* Must be comfortable speaking in public and interacting with C-level executives, marketers, web developers, engineers, analysts and ad agencies.
* Ability to work across multiple projects.
* Fluent in English - written and verbal fluency

Good to have skills

* Knowledge of other marketing automation products such as Salesforce Marketing Cloud, etc.
* Broader web and database development experience.
* Experience with marketing automation platforms or customer data platforms from other vendors.
* Ability to work with tag management systems such as Google Tag Manager.
* Knowledge of MarTech industry challenges such as 3P cookie, privacy laws etc.

Shift timing

Work in client specific time zones IST/GMT/EST / ANZ Time zone

Location:

DGS India - Bengaluru - Manyata N1 Block

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent

Skills Required

  • At least 3 to 4 years’ experience in Braze
  • Certified in Braze
  • Deep knowledge of internet technologies and system integration
  • Excellent written and verbal communication skills

dentsu Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about dentsu and has not been reviewed or approved by dentsu.

  • Parental & Family Support Paid parental leave at full pay and caregiver supports (including backup care) are emphasized as standout elements. Feedback suggests family-oriented benefits are a strong part of the package.
  • Leave & Time Off Breadth Flexible or unlimited PTO, extensive paid holidays, and a year-end office closure are established components. Feedback suggests time-off policies are generous and add meaningful flexibility.
  • Retirement Support A large, established 401(k) plan with employer matching is clearly documented. Feedback suggests retirement benefits feel competitive and straightforward.

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The Company
HQ: Minato
15,492 Employees

What We Do

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next

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