- Direct the development and implementation of a unified branding strategy supporting VBI and beyond Viera, aligned with business objectives, sales targets, and market trends as we head into new markets.
- Manage advertising vendors, contracts, and distribution channels within budget. Oversee billboard placements, ad campaigns, and publications to optimize exposure and ROI for VBI including current and future product.
- Represent the company at trade shows and promotional events. Drive brand visibility, growth strategy and customer interaction to support sales and marketing objectives.
- Conduct customer surveys and demographic research to identify trends and act on information to create branding strategies based on consumer behavior and preferences.
- Partner with internal leaders including the Director of Sales and VP of Community Management & Communications to deliver aligned and targeted growth and branding solutions.
- Oversee the content, development, and maintenance of the VBI website. Provide strategic input for updates to the VBI website.
- Collaborate with leadership to plan and manage branding budgets for VBI, ensuring efficient allocation of resources across campaigns and initiatives.
If you possess these qualifications and are ready to take the next step in your career with an organization that takes pride in its employees and the work that we do in the community, please apply confidently by sending a cover letter and resume including salary requirements. We offer opportunities for career growth.
DUDA’s mission is to grow Christian faith and business integrity; land values and vibrant communities; families, people and relationships; healthy food products; and sustainable wealth and balanced financial returns for future generations. We believe that in order to realize our objectives, we need the ideas and dedication of talented employees; in fact, our success depends on it. DUDA has been in business for over 90 years, and our people-oriented philosophy has encouraged pride in the quality of our products, resulting in our outstanding reputation in the marketplace.
No phone calls or agencies, please.
EOE - Duda is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status.
Top Skills
What We Do
A. Duda & Sons, Inc. (DUDA) is a privately owned, diversified land company headquartered in Oviedo, Florida, engaged in a variety of agricultural and real estate operations. Duda Farm Fresh Foods, Inc., a wholly-owned subsidiary, continues the company’s legacy as a quality grower, shipper and marketer of fresh produce with operations in Florida, California, Arizona, Georgia and Michigan. Duda Ranches oversees the company’s diversified agricultural operations which include sod, sugarcane, citrus and cattle. The Viera Company manages the development of DUDA’s non-agricultural land. The master planned new town of Viera, Florida, is its major community development. Viera Realty and Viera Builders provide vertical integration of the company’s real estate operations. Duran Golf Club in the community of Viera offers a championship golf course and golf learning center. The company’s commercial property division manages a portfolio of commercial entities across the country, and the corporation's land asset management division actively seeks to enhance the value of existing land holdings and ag-oriented properties and facilities.
