Branding & Communication Specialist

METRO is a global leader in wholesale food and non-food distribution, serving the needs of hotels, restaurants, catering businesses (HoReCa), and independent traders.

In 2025, we were awarded the Top Employer Romania and Europe certification for the fifth consecutive year. This certification places us among the top employers locally and in Europe. Globally, we are present in 35 countries, with 150,000 employees. We are passionate about supporting the growth of over 24 million customers, which means 24 million different challenges, ambitions and dreams.

METRO Romania was the pioneer in introducing the cash & carry sales system in Romania, in October 1996. Today, METRO Romania means:

• More than 4,000 employees
• 30 distribution centers across the country
• An annual turnover of 10.5 billion lei, marking a 9% growth from the previous year.
• A total sales area of 190,000 square meters
• GASTRONOMETRO – Our Culinary Training Center at METRO Militari, a symbol of culinary excellence, where our specialists provide cooking courses and gastronomic consulting services to over 7,500 clients.
• LaDoiPași – The franchise network developed by METRO, now the largest network of independent stores in Romania, with over 2,400 locations.
• The global employer branding campaign "Shape the M" in Romania - a recognition of the contribution each METRO employee makes to the success of the company.

We are professionals working for professionals. We do business with passion. It's about speed, results, courage and team spirit. If you think alike, or if you are just curious to learn, apply on this website or log on to https://cariere.metro.ro/

Diversity and inclusion are at the heart of METRO's culture, philosophy and recruitment practices. We are committed to fostering an environment that respects the diverse perspectives, experiences and backgrounds of our employees and to promoting an inclusive, fair and accessible workplace. This includes employees of all races and ethnicities, genders, ages, abilities and sexual orientations, religious and political beliefs, military background and socio-economic status or any other legally protected factor. We ensure that people with disabilities are provided reasonable accommodation to participate in the job application or interview process. At METRO, recruitment and hiring processes have been designed to ensure diversity by giving equal opportunities to all individuals, regardless of their diverse perspectives and backgrounds.

The Branding & Communication Specialist will support the Branding & Communication team in the implementation of marketing communication activities, providing day-to-day support for brand and commercial campaigns.

The role will work closely with the Branding & Communication Manager and team, as well as with internal stakeholders and external partners, mainly supporting the preparation, organization and follow-up of campaign materials and activities.

The role offers the opportunity to gain hands-on experience in marketing, branding and communication, working on integrated campaigns and developing strong skills in campaign execution, organization, attention to detail and collaboration.

What will you do?

• Support the implementation of marketing communication activities, following agreed plans, priorities and timelines.
• Prepare and organize campaign materials and information, ensuring that the required inputs are complete, accurate and available on time.
• Support the day-to-day follow-up campaign activities with internal stakeholders, ensuring information, materials and approvals are properly followed up.
• Support 360° campaign implementation, working with internal teams and external partners to ensure smooth execution across different channels.
• Support collaboration with agencies, partners.
• Keep campaign trackers, plans and files up to date, ensuring information is clearly structured and easily accessible.
• Support campaign performance tracking, collecting relevant data and KPIs and contributing to post-campaign reports and analyses.
• Ensure campaign materials are aligned with METRO brand guidelines, identifying inconsistencies and following up on corrections when needed.
• Contribute to improving campaign workflows and ways of working.

Knowledge

• Basic understanding of marketing, branding and communication principles;
• Interest in marketing communication and how brands communicate across different channels.

Skills

• Good communication skills and ability to work effectively with different colleagues;
• Good organizational skills and ability to manage several tasks and deadlines
• Good attention to detail and willingness to follow through on assigned tasks;
• Attention to detail and ability to follow through on assigned activities;
• Ability to structure and organize information clearly;
• Good MS Office skills, particularly PowerPoint and Excel;
• Advanced in English, written and spoken.

Behaviors

• Collaborative;
• Eager to Learn;
• Proactive;
• Reliable;
• Organized & Detail-Oriented.

• Opportunities to learn, grow and develop your career in an international business environment.
• Meal vouchers and holiday bonus.
• Private medical insurance.
• Performance-based bonuses.
• Additional days off for special life events.
• Access to psychological, financial and legal counselling services.
• Holiday benefits for Christmas, Easter and Children's Day.
• Employee referral bonus programme.
• Discounts for medical services and sports subscriptions.
• Additional vacation days and loyalty benefits that recognize long-term contribution.