Brand Strategist

Posted Yesterday
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Hiring Remotely in Yardley, PA, USA
In-Office or Remote
Mid level
Pharmaceutical
The Role
Develop messaging frameworks, brand narratives, and content architectures to simplify complex enterprise initiatives. Partner with stakeholders and senior leaders to shape internal communications, UX content, and campaign-style engagement across intranets, digital products, toolkits, and employee experience programs. Act as strategic advisor, leading cross-functional content strategy, taxonomy, and stakeholder collaboration rather than just executing writing tasks.
Summary Generated by Built In
Company Description

At EVERSANA, we are proud to be a Great Place to Work across the globe. We’re fueled by our vision to create a healthier world. How? Our global team of more than 6,000 employees is committed to creating and delivering next-generation commercialization services to the life sciences industry. We are grounded in our cultural beliefs and serve more than 650 clients ranging from innovative biotech start-ups to established pharmaceutical companies. Our products, services and solutions help bring innovative therapies to the market and support the patients who depend on them. Our jobs, skills and talents are unique, but together we make an impact every day. Join us!

Across our growing organization, we embrace diversity in backgrounds and experiences. Improving patient lives around the world is a priority, and we need people from all backgrounds and swaths of life to help build the future of the healthcare and the life sciences industry. We believe our people make all the difference in cultivating an inclusive culture that embraces our cultural beliefs. We are deliberate and self-reflective about the kind of team and culture we are building. We look for team members that are not only strong in their own aptitudes but also who care deeply about EVERSANA, our people, clients and most importantly, the patients we serve. We are EVERSANA.

Job Description

This is a long-term REMOTE contract role with our Fortune 100 life science client. We have been working with them for over 20 years, and you will be joining our team of 50+ professionals.

Brand Strategist / Content Strategist

The Digital Engagement for Performance Management team helps employees understand, adopt, and engage with major performance, development, leadership, and organizational transformation initiatives by applying branding, storytelling, content strategy, design, and employee experience principles.

Role Overview

The ideal candidate is someone who combines strategic thinking, content development, communications, UX content, and brand storytelling capabilities. The individual must be able to determine what should be communicated and how it should be communicated, not simply execute writing assignments.

Key Responsibilities

Strategic Messaging

  • Develop messaging frameworks, narratives, positioning, naming conventions, and content structures.
  • Partner with stakeholders to shape communication strategies.

Simplify Complex Topics

  • Translate complex enterprise initiatives, programs, processes, and digital products, making them simple, clear, and compelling.
  • Make enterprise information accessible and relevant to employees.

Brand & Engagement Focus

  • Apply brand and audience engagement principles to internal communications.
  • Create campaign-style messaging that is memorable and impactful.
  • Maintain consistent voice and messaging across channels.
    • Examples of types of work
      • Positioning large enterprise initiatives.
      • Leadership development program narratives.
      • Digital product content and UX writing.
      • Internal websites and intranet experiences.
      • One-pagers, guides, toolkits, and informational resources.
      • Employee experience and performance-related communications.
      • Content architecture and content ecosystems across multiple initiatives

Cross-Functional Content Leadership

  • Brand and content strategy
  • Internal communications
  • Digital and UX content
  • Content architecture and taxonomy
  • Program positioning and storytelling
  • Project management and stakeholder collaboration

Executive Partnership

  • Work directly with senior leaders and stakeholders.
  • Present and defend recommendations with confidence.
  • Operate as a strategic advisor rather than a content executor.

Qualifications

Ideal Background

    Preferred Experience

    • Large Agency background (brand, creative, or communications) or large enterprise environments
      • Strong exposure to high-quality strategy and content development
    • Internal communications and employee engagement
    • Experience developing content across multiple formats
    • Experience with Content Strategy, Brand Strategy, and/or Creative Strategy roles
    • Employee Experience Communications

    Key Traits

    Strategic Thinker

    • Strong problem-solving and messaging skills.
    • Balances business objectives with audience needs.

    Independent & Collaborative

    • Works effectively within a team while requiring minimal day-to-day direction.

    High Standards

    • Demonstrates strong strategic thinking and content quality.
    • Experienced in fast-paced, high-performance environments.

    Team-Oriented

    • Enjoys collaboration and contributing to a shared team mission.

    Note: This role is more focused on strategic content, messaging, and digital experiences than on long-form articles or email communications.

    Additional Information

    OUR CULTURAL BELIEFS
    Patient Minded - I act with the patient’s best interest in mind.
    Client Delight - I own every client experience and its impact on results.
    Take Action - I am empowered and hold myself accountable.
    Grow Talent - I own my development and invest in the development of others.
    Win Together - I passionately connect with anyone, anywhere, anytime to achieve results.
    Communication Matters - I speak up to create transparent, thoughtful and timely dialogue.
    Embrace Diversity - I create an environment of awareness and respect.

    Our team is aware of recent fraudulent job offers in the market, misrepresenting EVERSANA. Recruitment fraud is a sophisticated scam commonly perpetrated through online services using fake websites, unsolicited e-mails, or even text messages claiming to be a legitimate company. Some of these scams request personal information and even payment for training or job application fees. Please know EVERSANA would never require personal information nor payment of any kind during the employment process. We respect the personal rights of all candidates looking to explore careers at EVERSANA.

    From EVERSANA’s inception, Diversity, Equity & Inclusion have always been key to our success. We are an Equal Opportunity Employer, and our employees are people with different strengths, experiences, and backgrounds who share a passion for improving the lives of patients and leading innovation within the healthcare industry. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion, and many other parts of one’s identity. All of our employees’ points of view are key to our success, and inclusion is everyone's responsibility.

    Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws, it is the policy of EVERSANA to provide reasonable accommodation when requested by a qualified applicant or candidate with a disability, unless such accommodation would cause an undue hardship for EVERSANA. The policy regarding requests for reasonable accommodations applies to all aspects of the hiring process. If reasonable accommodation is needed to participate in the interview and hiring process, please contact us at [email protected].

    Follow us on LinkedIn | Twitter

    Our team is aware of recent fraudulent job offers in the market, misrepresenting EVERSANA. Recruitment fraud is a sophisticated scam commonly perpetrated through online services using fake websites, unsolicited e-mails, or even text messages claiming to be a legitimate company. Some of these scams request personal information and even payment for training or job application fees. Please know EVERSANA would never require personal information nor payment of any kind during the employment process. We respect the personal rights of all candidates looking to explore careers at EVERSANA.

    EVERSANA is committed to providing competitive salaries and benefits for all employees. If this job posting includes a base salary range, it represents the low and high end of the salary range for this position and is not applicable to locations outside of the U.S.  Compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). This role is eligible for hire in select U.S. locations based on business and operational considerations. For a full list of locations, visit eversana.com/careers. More information about EVERSANA’s benefits package can be found at eversana.com/careers. EVERSANA reserves the right to modify this base salary range and benefits at any time. 

    From EVERSANA’s inception, Diversity, Equity & Inclusion have always been key to our success. We are an Equal Opportunity Employer, and our employees are people with different strengths, experiences, and backgrounds who share a passion for improving the lives of patients and leading innovation within the healthcare industry. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion, and many other parts of one’s identity. All of our employees’ points of view are key to our success, and inclusion is everyone's responsibility.

    Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws, it is the policy of EVERSANA to provide reasonable accommodation when requested by a qualified applicant or candidate with a disability, unless such accommodation would cause an undue hardship for EVERSANA. The policy regarding requests for reasonable accommodations applies to all aspects of the hiring process. If reasonable accommodation is needed to participate in the interview and hiring process, please contact us at [email protected].

    Follow us on LinkedIn | Twitter

    Skills Required

    • Large agency background or experience in large enterprise environments
    • Internal communications and employee engagement experience
    • Experience developing content across multiple formats (digital, UX, guides, toolkits)
    • Experience in Content Strategy, Brand Strategy, and/or Creative Strategy roles
    • Employee experience communications experience
    • Strong strategic thinking, problem-solving, and messaging skills
    • Ability to work independently and collaboratively with minimal direction
    • Experience presenting to and advising senior leaders; defend recommendations confidently

    EVERSANA Compensation & Benefits Highlights

    The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about EVERSANA and has not been reviewed or approved by EVERSANA.

    • Healthcare Strength Health coverage is positioned as leading, with comprehensive medical, dental, and vision plans. Wellbeing resources such as an EAP and telehealth options are also emphasized.
    • Retirement Support Retirement benefits include an employer‑matching 401(k) promoted as generous, with precedent for a defined match structure in prior guides. Current specifics are not broadly published, but the program is consistently highlighted as a core component.
    • Leave & Time Off Breadth Time off is described as generous, with PTO and company holidays. Remote/hybrid options in many roles complement time‑away planning.

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    The Company
    HQ: Chicago, IL
    4,596 Employees

    What We Do

    EVERSANA is the provider of global services to the life science industry.

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