Brand, Social Media, Content, & Partner Marketing Manager

Posted 7 Hours Ago
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Palo Alto, CA, USA
In-Office
Mid level
Fintech • Mobile • Payments • Software
The Role
Lead the company’s brand, social media, content, and partner marketing efforts. Develop written, graphic, and video content; manage external communications across the website, email, PR, blogs, and social channels; select marketing tools; collaborate with partners; and use testing and performance data to improve campaigns and customer acquisition.
Summary Generated by Built In
Company Description

We're a passionate team of 20 people who want to improve the financial lives of hourly and shift workers. Our innovative Android and IOS apps enable people to receive their pay on-demand when they have completed their work instead of making them wait until the end of an arbitrary pay period. If you can call an Uber car in 5 minutes, why should you have to wait two weeks to get your pay? We make our money on tips, not fees and interest, which ensures that we stay focused on delighting our customers. Our founder is a successful repeat entrepreneur with deep financial services expertise and we've lined up some of the best venture capital firms in New York and Silicon Valley behind our vision.
 

Job Description

You are looking for an awesome cause into which to channel your boundless energy, creative writing, and social media skills.  You're an extrovert who likes to build relationships with customers, bloggers, partners and more.  If you can't get through the first time, you're willing to try a second, third, or fourth time to get key people engaged in your cause.  While you generally like getting things done, you have a strong focus on quality in everything you do.  You enjoy motivating, and if necessary pushing, both your peers and external parties (our partners, our PR firm, etc.) to achieve amazing things.  Whenever possible you like to use data to guide your decisions and to measure your results.  You have a good sense of humor and it shows in the content you develop.

Lead ActiveHours overall efforts in social media and content marketing
Develop content of all types (text, graphics, video, etc.) to support our brand building and customer acquisition efforts
Promote the ActiveHours brand by positioning us effectively in all communications outside of our app (including website, email, PR, social media, blogs, etc.)
Choose tools for managing and ensuring our content and social media marketing efforts
Work closely with the partnership team to manage the marketing efforts of our partners

Qualifications

2-5 years content, social media, brand and/or partner marketing experience
Experience working with a consumer app or service
Experience with split testing and measuring the effectiveness of different content and campaign strategies
Some experience with social media and content management tools
Excellent communication (especially written), time management, and interpersonal skills

Additional Information

We're a group of passionate and experienced developers split between Cincinnati and Palo Alto. Our Cincinatti team has a strong background in financial services and back-end development, while our Palo Alto team is focused on mobile development, growth hacking, and data processing and analytics. We collaborate throughout the day on via Slack, FaceTime and Hangouts.



Skills Required

  • 2-5 years of content, social media, brand, and/or partner marketing experience
  • Experience working with a consumer app or service
  • Experience with split testing and measuring content and campaign effectiveness
  • Some experience with social media and content management tools
  • Excellent written communication skills
  • Strong time management skills
  • Strong interpersonal skills
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The Company
600 Employees
Year Founded: 2012

What We Do

Activehours, later rebranded as EarnIn, develops financial technology that gives people immediate access to wages they have already earned rather than making them wait for payday. Its mission is to make every day payday and help users improve their financial futures. The company operates as a live-service software business, using data analysis and product innovation to expand its earned-wage-access offering.

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