Job Title: Brand Marketing Manager (Science/Healthcare/ Pharma)
Locations: Chester, Manchester, London (Hybrid)
Full time, Permanent
About Springer Nature
Springer Nature is one of the leading publishers of research in the world. We publish the largest number of journals and books and are a pioneer in open research. Through our leading brands, trusted for more than 180 years, we provide technology-enabled products, platforms and services that help researchers to uncover new ideas and share their discoveries, health professionals to stay at the forefront of medical science, and educators to advance learning. We are proud to be part of progress, working together with the communities we serve to share knowledge and bring greater understanding to the world. For more information, please visit about.springernature.com and follow @SpringerNature.
About Springer Health+ and Adis
International Health covers 2 brands: Springer Health+ and Adis.
Springer Health+ is a leading global medical communications and education provider. Working in partnership with pharmaceutical companies and key opinion leaders. At Springer Health+, we see beyond the data – we see the people behind every breakthrough. We do more than help experts across the medical community keep up with science; we help them move it forward, making healthcare smarter and more human.
Adis are a portfolio of medical journals publishing research on drugs and related therapeutic or diagnostic interventions, supporting the medical research community as well as the pharmaceutical and biotech industry.
About the Role
Reporting to the Head of Marketing, the Brand Marketing Manager will play a key role in shaping and growing the Springer Health+ and Adis brands across our global, local, and journal portfolios.
You will deliver integrated B2B marketing programmes that strengthen our position as a trusted partner in healthcare communications and scientific engagement. You will work at the intersection of science, content, and marketing—translating complex ideas into compelling narratives that resonate with healthcare, pharmaceutical, and scientific audiences.
This role is ideal for someone with a background in healthcare communications, scientific publishing, or medical education who combines strong marketing capability with scientific literacy and a collaborative mindset.
About You
You are a commercially minded and intellectually curious marketer with strong scientific literacy and a passion for translating complex ideas into impactful marketing.
You are confident working with senior stakeholders, comfortable in a fast-paced environment, and motivated by delivering measurable results.
Role Responsibilities:
Brand & Communications
Strengthen and evolve the Springer Health+ and Adis brands to increase recognition, consistency, and market differentiation across global markets
Act as a brand ambassador internally, driving alignment and consistency across teams
Ensure a consistent tone of voice, messaging, and visual identity across all communications
Support PR, external communications, conference activity, and industry engagement to raise brand visibility
Thought Leadership & Content
Lead thought leadership initiatives that enhance brand credibility, influence industry conversations, and support commercial growth
Collaborate with scientific, editorial, and commercial stakeholders to develop high-quality, insight-led content
Create compelling marketing assets, including white papers, reports, webinars, articles, case studies, and executive communications
Translate complex scientific and healthcare topics into clear, engaging, audience-first content
Embed AI-assisted tools to support content ideation, research, and scalability, ensuring accuracy and editorial quality
Strategic Marketing & Campaigns
Develop and execute integrated B2B marketing strategies that drive brand growth, engagement, and commercial impact
Plan and deliver multi-channel campaigns across digital, content, events, email, social, and partner channels
Develop targeted messaging and positioning for healthcare, pharmaceutical, and scientific audiences
Use data and insights to measure campaign performance and optimise effectiveness
Leverage AI-enabled marketing and analytics tools to improve audience targeting, efficiency, and impact
Leadership & Collaboration
Balancing time and support between both external brands and between the SH+ global and local pillars
Work closely with commercial, editorial, scientific, and product teams to align marketing activity with strategic goals
Partner with sales and business development teams to support lead generation and client engagement
Manage external agencies, freelancers, and creative partners where required
Experience, Skills & Qualifications:
Essential
Ideally educated to degree level or equivalent combination of education and experience
Experience in healthcare communications, scientific publishing, medical education, or a related field
Proven ability to deliver integrated B2B marketing campaigns
Strong content development and storytelling skills, particularly within scientific or healthcare contexts
Ability to translate complex scientific concepts into clear, engaging marketing content
Experience working with cross-functional stakeholders, including scientific and commercial teams
Excellent written and verbal communication skills
Strong project management and organisational skills
Data-driven mindset, with experience analysing campaign performance and applying insights
Interest in applying AI tools within marketing, content development, or research
Desirable
Familiarity with CRM, marketing automation, analytics, and digital marketing platforms
Experience using AI-powered tools to enhance marketing workflows and performance
Understanding of SEO, social media strategy, and content marketing best practices
#LI-RP1
At Springer Nature, our mission is to be part of progress – and that begins with inclusion: of people, perspectives, and ideas. We believe that diverse perspectives drive progress, and we are committed to creating an environment where people and ideas can flourish. If you have any access needs related to disability, neurodivergence or a chronic condition, please contact us at [email protected] so we can make all necessary accommodations.
For more information about career opportunities in Springer Nature please visit https://springernature.wd3.myworkdayjobs.com/SpringerNatureCareers/
Skills Required
- Degree-level education or equivalent experience
- Experience in healthcare communications, scientific publishing, medical education, or related field
- Proven ability to deliver integrated B2B marketing campaigns
- Strong content development and storytelling skills within scientific or healthcare contexts
- Ability to translate complex scientific concepts into clear, engaging marketing content
- Experience working with cross-functional stakeholders including scientific and commercial teams
- Excellent written and verbal communication skills
- Strong project management and organisational skills
- Data-driven mindset with experience analysing campaign performance and applying insights
- Interest in applying AI tools within marketing, content development, or research
- Familiarity with CRM, marketing automation, analytics, and digital marketing platforms
- Experience using AI-powered tools to enhance marketing workflows and performance
- Understanding of SEO, social media strategy, and content marketing best practices
What We Do
Research and learning are the cornerstones of progress, which is why we open doors to discovery for our communities, enabling millions of researchers, clinicians, educators and other professionals to access, trust and make sense of the latest insights. Springer Nature is an ambitious and dynamic organisation. For over 180 years our imprints, books, journals, platforms, and technology solutions have been a trusted source of knowledge to our communities. Today, more than ever, we see it as our responsibility to ensure that fundamental knowledge can be found, verified, understood, and used, ensuring that the world continues to make progress, improving and enriching lives and helping to protect our planet for future generations. Global key facts: Established for over 180 years Nearly 10,000 colleagues 200 offices in 45 countries on all continents World’s largest academic book publisher Publisher of Nature, the world’s most influential journal First company to publish more than 1 million Open Access articles Key brands and imprints: Springer Nature is home to some of the best-known names in research, health, educational and professional publishing. Every day, around the globe, our brands reach millions of people. Nature Springer BMC Palgrave Macmillan Apress Macmillan Education Scientific American Springer Healthcare Springer Medizin Research Square J.B. Metzler BSL Adis
