Brand Marketing Manager

We believe travel makes us better. Launched in 2016 with one perfectly designed carry-on, we now offer a range of luggage and travel essentials for every journey. Together we create, innovate, and embark on this journey as a community of travelers, helping to make travel more seamless for everyone.

We are hiring a Brand Marketing Manager to join our Brand Marketing team. Reporting to the Director of Brand & Integrated Marketing, this role will steward Away’s brand identity and bring product and brand stories to life through thoughtful storytelling, cross-functional collaboration, and impactful campaign execution.

• You’ll partner with the Director and VP of Brand to bring brand marketing strategy to life, helping drive increased awareness, organic reach, and brand affinity

• You’ll support the end-to-end planning and execution of integrated campaigns across channels, ensuring seamless coordination from the creative brief through launch and delivery

• You'll partner with Merchandising, Product, and Brand teams to support product marketing initiatives, helping develop product storytelling, claims, naming, and launch narratives for new products and core collections.

• You'll help drive operational excellence across the Brand team, managing key planning documents, marketing calendars, timelines, and processes that keep cross-functional teams aligned and projects moving forward.

• You'll serve as a central partner throughout the marketing and creative development process, collaborating with Marketing and Creative leads on workback schedules, briefing, shot lists, approvals, and launch readiness.

• You’ll develop and present creative briefs that synthesize consumer insights, performance learnings, cultural trends, and cross-functional inputs to support impactful creative and messaging development

• You’ll partner closely with Creative, Growth, Retail, Merchandising, Brand, and other cross-functional teams to align on campaign rollouts, priorities, and execution plans throughout the development process

• You’ll help steward Away’s brand standards across consumer touchpoints, ensuring a cohesive and thoughtful customer experience with strong attention to detail

• You’ll proactively monitor campaign performance, surface learnings, and identify opportunities to optimize results

• You’ll own post-campaign reporting and help uncover the strategic “why” behind performance to inform future marketing plans and decisions

• You have a minimum of 5 years of related experience in brand or marketing, with proven experience in project management of holistic campaigns

• You have excellent verbal and written communication skills and understand how to use those to articulate your vision

• You’re a strategic thinker that’s eager to develop ideas into actions that drive business results

• You have a consumer-first mindset with a pulse on market and cultural trends

• You’re team-oriented and thrive when building and maintaining relationships

• You’re a curious and resourceful self-starter, with an ability to solve problems and seek new information

• You’re process-oriented and know that remaining organized is critical to success

• You enjoy working in an entrepreneurial, dynamic working environment and being a part of creating a work culture

• You’re proficient in Google Workspace, Excel, & Slack

• You’re creative and innovative; you love to build great new things that are fresh and unique while staying on brand

• You’re agile, and motivated by a fast-paced and ever changing environment

• You’re passionate about transforming travel for all (but that’s a given!)

Excited to join the team, but not sure you meet all of the qualifications? Please apply, we’d still love to hear from you.

• We’re travelers. Travel is about the journey - the transformative experiences and the growth each trip offers. All employees are encouraged to take time to get away through our variety of time away from work offerings. 

• We’re driven. The work we do matters and collectively drives impact. No matter the job title, everyone at Away is a meaningful contributor in unlocking our ever growing potential.

• We’re supportive. We value the entirety of your life's journey, not just the milestones. You'll find an environment that celebrates balance, understanding that your personal passions and commitments outside of work, are threads of the same fabric that makes you unique.

Our total rewards are inclusive of both compensation and benefits. What we offer within a salary range is dependent on a number of factors, including scope and qualifications for the role, skillset, and balancing internal equity relative to other Away employees. Salary and benefit offerings are reviewed during phone screenings to ensure alignment.

• Compensation: $100,000 - 110,000 annually

• This role is eligible to participate in Away’s Annual Company Performance Incentive Bonus Plan, the terms of which are determined at the discretion of the company

• Equity Grant: commensurate with level determined at the discretion of the company

• Benefits Overview:

  • Take care of yourself and your family through our health insurance offerings

  • Invest in your future by participating in our 401(k) (with a company match!)

  • Find balance through our many paid time off programs (vacation, wellbeing, holidays, summer Fridays, and compassion leave - just to name a few!)

  • Build your travel uniform through discount codes, product stipends, and giveaways

  • Give back through company-sponsored volunteer and charitable opportunities

This is an office-based position that works from our Soho, NYC office four days a week. Our working hours are 9am-6pm et, but we embrace a common-sense approach to flexibility in the workplace. It’s about being present, engaged, and balancing work with real-life needs.

As a company that values diversity, equity, and inclusion, Away seeks individuals of all backgrounds and experiences to apply for this opportunity. We’re creating an environment where everyone can thrive. Our customers are global and diverse, so we’re building a team that is too. Through initiatives like our Employee Resource Groups, anti-racism training, and bias prevention initiatives, we’re building the cultural foundation that gives people the emotional and physical space to bring their authentic selves to work.

EEOC Statement: 

Away is dedicated to hiring a diverse workplace that celebrates an inclusive culture and a sense of belonging. As an equal opportunity employer, we do not discriminate based on race, color, religion, sex (including pregnancy, gender identity, gender expression, and sexual orientation), national origin, age, veteran status, genetic information or disability. 

Away is committed to providing reasonable accommodations for individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or accommodation due to a disability, you may contact us at [email protected].