Brand Marketing Intern

Posted Yesterday
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São Paulo, BRA
Hybrid
Internship
Food
The Role
The Brand Advertising Intern supports local brand presence through campaign execution, asset management, cross-functional collaboration, and media strategy, ensuring brand consistency and effectiveness in advertising initiatives.
Summary Generated by Built In
Company Description

Acreditamos no potencial de todas as pessoas para dar aaasas a pessoas e ideias independente de expressão de gênero, raça, religião, orientação afetivo-sexual, origem, idade e deficiência. No mundo da Red Bull, todas as pessoas são bem-vindas.

 

The Brand Advertising Intern plays a pivotal role in shaping the brand's local presence, supporting the development and execution of high-impact campaigns and creative initiatives that elevate top-of-mind awareness, differentiation, and brand love. Working closely with the Brand Manager and Specialist, the intern serves as the primary point of contact for Corporate Identity & Branding matters, interfacing with cross-functional teams to ensure visual and strategic alignment.

From guiding brand positioning within Red Bull's physical events to delivering branded assets (event key visuals and logos), the Brand Advertising Intern brings expertise in visual identity and ensures consistency across all Red Bull events and activations.

The intern is also responsible for supporting the flawless execution of Red Bull's key advertising campaigns in collaboration with the local media agency — helping maximize the effectiveness and innovation of media investments while ensuring all campaign objectives and performance metrics are successfully met.

Job Description

1. Creative Asset Development & Brand Guardianship

Develop and coordinate the creation and management of branded assets — including event key visuals and logos — ensuring visual identity consistency across all Red Bull events and activations. Serve as the internal reference for Corporate Identity & Branding guidelines, providing direction on brand positioning for physical events and guaranteeing every creative output reflects Red Bull's global standards. Act as guardian of the brand, overseeing the flawless execution of advertising campaign creatives and proactively identifying initiatives that strengthen the team's capabilities and drive local business growth.

2. Cross-Functional Collaboration & Stakeholder Management

Serve as a daily point of contact between internal marketing teams, the local media agency, and HQ counterparts to co-create and align on creative assets and brand initiatives. Build strong, transparent, and trustworthy relationships with management, team members, and agency partners — strengthening client/agency dynamics and ensuring all stakeholders move in the same direction. This role requires a highly communicative, engaging, organized, and detail-oriented profile capable of managing multiple workstreams simultaneously with clarity and ownership.

3. Media Campaign Execution & Strategy

Support the flawless execution of Red Bull's key institutional advertising campaigns across all relevant channels and platforms. Provide day-to-day campaign implementation support in constant collaboration with the media agency, while contributing to shaping the strategy for each media type to maximize effectiveness and innovation. Coordinate monthly performance reports with the media agency focused on uncovering the "why" behind results — translating data into tangible, actionable learnings with solid command of digital conversion KPIs.

4. Business Planning & Budget Control

Help manage and maintain paid media and creative production budgets, ensuring cost-effective resource allocation, accurate financial housekeeping, and timely reporting — raising issues proactively and driving swift resolution.

Qualifications

  • Cursando Ensino Superior nas áreas de Administração, Propaganda e Marketing, ou áreas correlatas no período noturno, com formação prevista para Dez/2027;
  • Idiomas: Inglês Avançado;
  • Conhecimento Avançado em Pacote Office, especialmente Excel e Powerpoint;

Additional Information

We believe in the potential of everyone to give wiiings to people and ideas, regardless of gender expression, race, religion, affective-sexual orientation, origin, age and disability. In the world of Red Bull, everyone is welcome.

Top Skills

Excel
PowerPoint
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The Company
HQ: Fuschl
26,878 Employees
Year Founded: 1987

What We Do

Red Bull Gives Wiiings to People and Ideas. This has driven us – and all we do – since 1987. Today, Red Bull operates in over 170 countries, selling more than 12 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Check out our open roles to become part of the world of Red Bull. Most jobs take energy, ours give it. Check out our open roles to become part of the world of Red Bull – jobs.redbull.com

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