Brand Manager

Reposted 13 Hours Ago
Be an Early Applicant
Los Angeles, CA, USA
In-Office
95K-105K Annually
Mid level
Kids + Family • Marketing Tech • Mobile • News + Entertainment • Retail
The Role
The Brand Manager will oversee brand portfolios, manage P&L, develop marketing plans, collaborate with teams, and analyze market performance.
Summary Generated by Built In

Please Note: If you are a current Spin Master employee with access to Workday, apply to this job via the Workday application.

Are you a kid at heart looking to build a career with a leading global children's toy, entertainment and digital gaming company?

At Spin Master, our unwavering commitment to open mindedness, integrity and innovation is a great part of what has made us an industry leader. How do we stay ahead of the pack? By hiring the best and brightest minds—and that’s why we want you!

Job Description:

What will you work on?
As a Brand Manager, you will be responsible for connecting our brands with customers and shoppers. You will develop and inform our category priorities and go-to-market plans while overseeing the US P&L for your assigned business segment. This role is key to developing and managing the marketing plans that drive consumer demand in the US Market.
How will you create impact?

  • Manage a portfolio of brands to exceed annual goals for revenue, margin, and market share in the US Market.

  • Manage the financial aspects of the portfolio, including costing, pricing, P&L, and profitability analysis.

  • Collaborate with Sales and Marketing teams to establish consumer-centric retailer activation and promotional plans.

  • Use forecasting and market insights tools (like Circana) to evaluate brand performance and marketing effectiveness.

  • Leverage POS data, marketing performance, and competitive insights to drive commercial results.

  • Manage relationships with key external partners, including licensors, to deliver on brand priorities.

  • Identify market trends and competitive insights to support portfolio management and go-to-market plans.

  • Contribute to Toy Fair preparations and present product lines to retail partners.

What are your skills and experience?

  • Experience managing a portfolio of business in the US market.

  • A deep understanding of how to take products to market.

  • Experience working with licensors and managing licensed brands is preferred.

  • Consumer product brand and marketing management experience, preferably in toys, games, entertainment, or other pop culture products.

  • Experience with pricing, P&L management, channel management, and portfolio management.

  • Working knowledge of a variety of marketing tactics, including Digital, Social, and Retail Media/E-commerce.

  • Ability to navigate or learn new systems such as Power BI, SAP, and Circana.

#LI-Hybrid #LI-HM!
The anticipated pay range for candidates who will work in Los Angeles is $95,000 to $105,000 Per Annum. The offered pay to a successful candidate will be dependent on several factors that may include but are not limited to years of experience within the job, years of experience within the required industry, education, etc. Spin Master Inc. is a multi-state employer, and this salary range may not reflect positions that work only in other states.

This job posting is tied to an open vacancy.

What you can expect from us:

Our mission is to Make Life More Fun with a vision to push the boundaries of innovation, creativity, and fun.

  • Growth and Career Opportunities

  • Flexible Work Hours

  • Innovation, Collaboration and Fun

  • Comprehensive Benefits

  • Other fun Perks!

What’s it like to work here?

Spin Master is a fast-paced, hands-on organization that provides many great opportunities for impactful decision-making; though our challenging start-up atmosphere isn’t for everyone, we have a proven record of opportunities for future advancement and internal transfers for our passionate and results driven team.

Everyone is welcome in our sandbox and we are committed to an accessible and inclusive hiring process that provides reasonable accommodation to all applicants.

Spin Master strives to create an accessible and inclusive application and selection process and is committed to working with and providing reasonable accommodation to job applicants who may require provisions to participate in the recruitment, selection and/or assessment processes. Should you require an accommodation, please contact our Talent Acquisition team, by email at [email protected] or by phone at 416 364-6002 and we will work with you to meet your accessibility needs.

Follow us on Instagram and Twitter @SpinMaster to stay up to date on Spin Master career opportunities.

We do appreciate all interest; however only those selected for interview will be contacted.

Skills Required

  • Experience managing a portfolio of business in the US market
  • Deep understanding of how to take products to market
  • Experience working with licensors and managing licensed brands
  • Consumer product brand and marketing management experience, preferably in toys, games, entertainment, or pop culture
  • Experience with pricing, P&L management, channel management, and portfolio management
  • Working knowledge of a variety of marketing tactics, including Digital, Social, and Retail Media/E-commerce
  • Ability to navigate or learn new systems such as Power BI, SAP, and Circana
Am I A Good Fit?
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The Company
Toronto, Ontario
1,909 Employees
Year Founded: 1994

What We Do

Spin Master Corp. (TSX:TOY) is a leading global children's entertainment company creating exceptional play experiences through a diverse portfolio of innovative toys, entertainment franchises and digital games. Spin Master is best known for award-winning brands PAW Patrol®, Bakugan®, Kinetic Sand®, Air Hogs®, Hatchimals® and GUND®, and is the toy licensee for other popular properties. Spin Master Entertainment creates and produces compelling multiplatform content, stories and endearing characters through its in-house studio and partnerships with outside creators, including the preschool success PAW Patrol and 10 other television series, which are distributed in more than 160 countries. The Company has an established digital presence anchored by the Toca Boca® and Sago Mini® brands, which combined have more than 25 million monthly active users. With over 1,800 employees in 28 offices globally, Spin Master distributes products in more than 100 countries.

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