Brand Manager Pralines & Seasonals & Bars

Posted 2 Days Ago
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Bucharest
Hybrid
Senior level
Big Data • Food • Hardware • Machine Learning • Retail • Automation • Manufacturing
We're a global snacking company empowering people to snack right.
The Role
As a Brand Manager, you will develop and execute brand strategies for Milka, Toblerone, and Poiana, focusing on product and packaging initiatives, pricing strategies, and integrated marketing communications. Your role involves collaboration with cross-functional teams, driving sustainable growth, and managing profit and loss for the portfolio.
Summary Generated by Built In

Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
At Mondelēz International, you'll work with global and regional cross-functional teams to implement brand strategies aligned with our vision. Your goal will be to drive sustainable growth, meet business objectives, and deliver results. In this role, you'll also contribute to profit and loss management, while helping shape future business development plans, including new product launches and innovative platform opportunities.
How you will contribute
As a Brand Manager, you'll take the lead in executing the brand strategy for our beloved brands: Milka, Toblerone, and Poiana, across the bars, pralines, and seasonal products portfolio. Key responsibilities include:

  • Developing product and packaging initiatives that resonate with consumers.
  • Implementing pricing strategies to achieve revenue and margin goals.
  • Planning and executing integrated marketing communications and media campaigns.
  • Collaborating with teams to shape and execute commercial plans and marketing initiatives, ensuring alignment with business objectives.
  • Using consumer insights, brand positioning, and strategy to create compelling 360-degree campaigns that inspire and engage.


What you will bring
We're looking for someone with the passion to drive results and accelerate their career. To succeed in this role, you'll need:

  • Minimum 5 years of marketing experience, preferably in the FMCG sector, with a proven track record of driving brand growth and achieving measurable KPIs.
  • A balance of analytical skills and a creative mindset, with a strong commercial and strategic perspective.
  • Hands-on experience in product development and familiarity with tools like Nielsen or similar market data platforms.
  • Strong project management skills, with a focus on delivering from concept to completion.
  • Exceptional presentation and communication skills to inspire internal stakeholders with compelling brand plans.
  • A high level of autonomy, coupled with a deep understanding of market dynamics, business needs, and consumer behavior.
  • Proficiency in English and Romanian.
  • Personal leadership qualities: a proactive approach, a passion for identifying opportunities, and the ability to inspire those around you.


Why Join Us?
At Mondelēz International, you'll have the opportunity to work with iconic brands and a talented, supportive team, all while growing your skills in a dynamic and innovative environment. Join us and make a real impact in shaping the future of snacking!
Relocation Support Available?
No Relocation support available
Business Unit Summary
We value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you, we encourage you to apply!
Our people make all the difference in our succes
Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Excited to grow your career?
We value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you, we encourage you to apply!
IF YOU REQUIRE SUPPORT TO COMPLETE YOUR APPLICATION OR DURING THE INTERVIEW PROCESS, PLEASE CONTACT THE RECRUITER
Job Type
Regular
Brand & Portfolio Management
Marketing

The Company
HQ: Chicago, IL
90,000 Employees
Hybrid Workplace
Year Founded: 2012

What We Do

Mondelēz International, Inc. (NASDAQ: MDLZ) is an American multinational confectionery, food, and beverage company based in Illinois which employs approximately 90,000 individuals around the world.

Our Purpose
Our purpose is to empower people to snack right. We will lead the future of snacking around the world by offering the right snack, for the right moment, made the right way.

Our Brands
We’re leading the future of snacking with iconic brands such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum.

Our People
Our 90,000+ colleagues around the world are key to the success of our business. Our Values and Leadership Commitments of Love our Consumers and Brands, Grow Every Day, and Do What's Right shapes our culture – what we believe in, stand for, and what guides our actions and decisions. Great people and great brands. That’s who we are.

Our Strategies
We are uniquely positioned to lead the future of snacking with strong leadership in our categories, an unparalleled portfolio of global and local brands, and a solid footprint in fast-growing markets. Aimed at delivering sustainable growth, our strategic plan is centered around three strategic priorities:

• Growth: accelerate consumer-centric growth
• Execution: drive operational excellence
• Culture: build a winning growth culture

Why Work With Us

We offer passionate, energetic and curious people a huge choice of careers in our fun, fast-paced, global business. We operate in four regions: Asia, Middle East & Africa; Europe; Latin America; and North America. And in over 80 countries our people are united in a common purpose to empower people to snack right.

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Mondelēz International Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

#TeamMDLZ F​lexible Work​ing Pledge: We Trust each other to work flexibly and productively We show Empathy, encouraging belonging and connection We are Mindful of making space and taking time

Typical time on-site: Flexible
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