Brand Manager - PartyPoker & PartyCasino

Posted 5 Days Ago
Be an Early Applicant
London, England, GBR
Hybrid
Mid level
Gaming • Sports
The Role
The Brand Manager will oversee brand marketing campaigns for PartyPoker and PartyCasino, ensuring consistent branding across various channels and managing promotional activities.
Summary Generated by Built In
Company Description

Sports betting, gaming and interactive entertainment is changing, and we’re leading that change. By putting people first. By placing exciting, engaging and entertaining experiences at more fingertips than ever before. We're pulling into pole position by pushing boundaries further. With innovation. With technology. But most importantly, with people like you. Because when you join Entain, it’s your game. So let’s win together.

Job Description

At Entain, we're seeking a Brand Manager for our Party brands (PartyPoker & PartyCasino) to spearhead our brand marketing campaigns and ensure consistent representation across all channels. This role involves overseeing promotional activities across media outlets like TV, radio, national press, events, and outdoor advertising, while also maintaining brand integrity through digital, CRM, retail, and social platforms.

As a key member of our Marketing team, you'll work with our popular brands and contribute to creating exceptional customer experiences year-round.

Are you ready to launch a winning career?

Key Responsibilities:

  • Champion the brand across the business, ensuring teams fully understand and consistently apply brand guidelines
  • Partner with creative teams to deliver high-quality, on-brand assets across imagery, typography, and tone of voice
  • Collaborate with internal marketing teams and external agencies to plan and deliver campaigns across Digital AV, social, and CRM, aligned to the poker calendar
  • Oversee the execution of promotional activity, ensuring all outputs meet brand standards
  • Work closely with Social Media, PR, and Live Events teams to create engaging, consistent content across all customer touchpoints
  • Support and attend poker events in the UK and Spain as required

Qualifications

  • Highly organised and experience of managing multiple projects simultaneously
  • Experience in brand management and campaign planning
  • Strong stakeholder management skills, with the ability to build relationships across teams including Compliance and Legal
  • Robust internal stakeholder management capabilities
  • Articulate with strong communication skills
  • An interest in poker and an understanding of betting & gaming will be an advantage

Additional Information

 

At Entain, we know that signing top players requires a great starting package, and plenty of support to inspire peak performance. Join us, and a competitive salary is just the beginning.

Depending on your role and location, you can expect to receive benefits like

  • A regular bonus
  • Healthcare support
  • A stake in our success through our ShareSave scheme
  • Great development opportunities
  • Wellbeing support, and so much more.

And outside of this, you’ll have the chance to turn recognition from leaders and colleagues into amazing prizes, join a winning team of talented people and be a part of an inclusive and supporting community where everyone is celebrated for being themselves.

Should you need any adjustments or accommodations to the recruitment process, at either application or interview, please contact us.

Skills Required

  • Experience in brand management and campaign planning
  • Strong stakeholder management skills
  • Highly organised and experience of managing multiple projects simultaneously
  • Interest in poker and understanding of betting and gaming
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The Company
30,000 Employees
Year Founded: 2004

What We Do

Entain is one of the world's largest sports betting and gaming groups, operating both online and in the retail sector, exclusively in regulated and regulating markets.

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