Brand Insights & Analytics Lead, US Oncology

Posted Yesterday
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Boston, MA, USA
Hybrid
161K-243K Annually
Senior level
Healthtech • Software • Analytics • Biotech • Pharmaceutical • Manufacturing
Takeda exists to create better health for people, brighter future for the world.
The Role
Lead US oncology brand insights and analytics, including KPI development, segmentation, targeting, promotional and performance analytics, patient journey analysis, predictive modeling, and executive reporting. Analyze pharmaceutical commercial, claims, prescription, and patient-level data using SQL, Python, Excel, Tableau, and Databricks. Translate findings into strategic recommendations, support brand planning and reviews, collaborate with market research and advanced analytics teams, and present insights to leadership. Up to 20% domestic travel is required.
Summary Generated by Built In

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Job Description

Pursuant to Section 20 C.F.R. 656.10, you are hereby notified that an application for Alien Employment Certification will be filed by Takeda Pharmaceuticals USA, Inc. for the following job opportunity:


JOB LOCATION: Cambridge, MA


POSITION: Brand Insights & Analytics Lead, US Oncology


POSITION DESCRIPTION: Takeda Pharmaceuticals USA, Inc. is seeking a Brand Insights & Analytics Lead, US Oncology with the following duties: lead a proactive & systematic approach to capturing & understanding brand needs for standard & ad-hoc analytics, reporting & insights generation; develop & maintain brand key performance indicators (KPIs) & provide insights to brand teams; plan & execute core analytics workstreams including targeting, segmentation, promotional analytics, & brand performance analytics, seamlessly integrating insights across workstreams; partner with market research & CI team to identify customer needs, product awareness, positioning, messaging/effectiveness & competitive landscape; stay up-to-date with industry trends & best practices in brand insights & analytics as well as field execution strategies; participate in development & consolidation of KPI & business driving metrics in support of key brand review meetings; collaborate with advanced analytics to expand insights on patient/customer journeys & predictive alerts; develop & manage expectations, highlighting & resolving issues & ensuring regular communication of process enhancements; deliver effective presentations of findings & recommendations to multiple levels of leadership, including the Head, US Insights & Analytics & US leadership team through various communication channels; transition business rules into algorithms that create data cohorts for descriptive, diagnostic, & predictive analysis; review & modify programming codes in cloud-based platforms to ensure accuracy with modeling large sets of data; process & analyze data using statistical software. Up to 20% domestic travel required to attend workshops. Up to 60% remote work allowed.


Estimated salary range reflects expected pay for this role. Actual base salary depends on the applicant’s qualifications, experience, skills, education, certifications, & work location, & will comply with all applicable minimum‑wage laws. U.S. employees may be eligible for medical, dental, & vision insurance, 401(k), paid time off, sick leave, company holidays, incentive compensation programs, & other benefits offered under company policies.


REQUIREMENTS: Bachelor’s degree in Computer Science or related field, plus 5 years of relevant work experience. Prior experience must include: analyze pharmaceutical commercial and healthcare data, including claims, prescription, and patient-level data, using SQL and Excel to generate ad hoc business insights and evaluate brand performance trends; demonstrate expertise in oncology business analytics, including patient journey analysis, line-of-therapy progression, patient persistency, and sub-national market dynamics, to evaluate commercial performance and translate business challenges into data-driven strategic recommendations; develop and maintain KPI dashboards and brand performance reports using Tableau and Excel and create executive presentations using PowerPoint to communicate actionable insights and recommendations to stakeholders; perform customer segmentation, targeting, and promotional analytics using SQL and Python to evaluate prescribing trends, customer behavior, campaign effectiveness; develop predictive and statistical models using Python, including regression analysis, forecasting, and marketing mix modeling, and execute and review analytical workflows in cloud-based platforms such as Databricks to support promotional effectiveness, business planning, and decision-making.


Full time. $160,722 - $242,550 per year.


Qualified applicants can apply at https://jobs.takeda.com. Please reference job #R0191633. EOE


Any individual may provide documentary evidence bearing on this application, with information on available workers and information on wages and working conditions, to the Certifying Officer, U.S. Department of Labor, Employment and Training Administration, Office of Foreign Labor Certification, 200 Constitution Avenue, NW, Room N-5311, Washington, DC 20210.

LocationsBoston, MA

Worker TypeEmployee

Worker Sub-TypeRegular

Time TypeFull time

Skills Required

  • Bachelor's degree in Computer Science or a related field
  • At least 5 years of relevant work experience
  • Experience analyzing pharmaceutical commercial and healthcare data, including claims, prescription, and patient-level data
  • Experience using SQL and Excel to generate ad hoc business insights and evaluate brand performance trends
  • Expertise in oncology business analytics, including patient journey analysis, line-of-therapy progression, patient persistency, and sub-national market dynamics
  • Experience developing and maintaining KPI dashboards and brand performance reports using Tableau and Excel
  • Experience creating executive presentations using PowerPoint
  • Experience with customer segmentation, targeting, and promotional analytics using SQL and Python
  • Experience developing predictive and statistical models in Python, including regression analysis, forecasting, and marketing mix modeling
  • Experience executing and reviewing analytical workflows in cloud-based platforms such as Databricks

Takeda Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Takeda and has not been reviewed or approved by Takeda.

  • Retirement Support — Employer-funded retirement is described as notably strong, combining a dollar-for-dollar 401(k) match with an additional company contribution that scales with age and service. Access to an employee stock purchase plan further supports long-term wealth building.
  • Parental & Family Support — Paid bonding leave for all parents, substantial adoption/surrogacy reimbursement, and robust caregiver resources (backup care and Maven family-forming support) are emphasized as core strengths. These offerings create a comprehensive safety net for a range of family situations.
  • Healthcare Strength — Multiple medical plan options (nationwide PPO/HSA and regional HMOs), employer HSA funding, and integrated mental-health and well-being programs signal depth in coverage. Preventive care is covered in-network, and plan choices by state expand access.

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The Company
HQ: Cambridge, MA
50,000 Employees
Year Founded: 1781

What We Do

For over 240 years, Takeda’s propensity to evolve has driven the next generation of innovation, and as a future-focused organization, we’re continuing to drive forward with endurance in our steadfast pursuit to achieve the best outcomes for our patients in a rapidly changing world.  We have been preparing for this period of value creation by investing in data, digital and technology, and we’re proud of our employees and their commitment to turning groundbreaking ideas into life-changing impacts.   Since our founding in Japan, integrity and putting patients first have been at the heart of our identity, and we will emerge ready for our future as one of the most trusted and science-driven digital biopharmaceutical companies. Join a team where your innovation impacts lives.   Together, we’ll realize improved outcomes by improving data quality, enhancing launch execution and improving the patient journey. You’ll play a critical role in accelerating data collection and increasing accuracy across all parts of the business. Patients across the globe will benefit from access to treatments afforded by greater opportunities and efficiency in our research and development.  

Why Work With Us

We connect to our history and Japanese heritage through everything we do to bring our purpose, values, vision, and imperatives to life. We are committed to bringing better health and a brighter future to patients. Being a part of Takeda means having the opportunity to be a part of something bigger than yourself.

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