Brand Director

Posted Yesterday
Be an Early Applicant
Falls Church, VA, USA
In-Office
125K-180K Annually
Expert/Leader
Professional Services • Real Estate
General contractor in New York city. Defined by quality, integrity, and experience.
The Role
Lead HITT's brand vision and execution across visual identity, merchandising, creative strategy, and physical environments. Manage and mentor a creative team, oversee campaigns, large-scale productions, environmental branding, budgets, and cross-functional collaboration to ensure consistent, elevated brand experiences.
Summary Generated by Built In

Every day, our team members do amazing things in pursuit of our shared purpose to build trust with our clients, partners, subcontractors, and teammates. No matter your background, education, or career path, if you share our vision to create extraordinary experiences, you belong at HITT.

Brand Director

Job Description:

 

HITT is seeking a Brand Director to lead the vision and execution of our brand across every touchpoint — from graphic design and visual identity to merchandising, creative strategy, and physical environments. This is a senior leadership role for a builder of brands and a developer of talent: someone who can both inspire a creative team and operate as a strategic peer and trusted advisor to the heads of Marketing and Communications.

The Brand Director will serve as HITT's chief creative voice, setting the aesthetic standard and driving creative output that reflects our position as one of the nation's top commercial builders. The Brand Director owns the full creative lifecycle — translating brand strategy into compelling visual experiences and ensuring consistency across every platform, campaign, and environment. They report to the VP of MarCom (Department Head) and lead a team of graphic designers, visual branding specialists, and merchandising professionals.

This role demands both strategic vision and executional excellence. The Director must be as comfortable presenting a brand direction to the executive team as they are diving into the details of a campaign or directing a photo shoot. They set the bar for creative quality at HITT, mentor their team to reach it, and continually push the brand forward.

RESPONSIBILITIES

  • Define and evolve HITT's visual brand identity, ensuring a consistent and elevated presence across all platforms, channels, and physical environments

  • Translate marketing objectives and business goals into clear, compelling creative strategies and executional plans

  • Lead and inspire a high-performing creative team, setting creative direction and maintaining quality standards across all deliverables

  • Oversee the end-to-end creative process for all marketing collateral: advertising campaigns, digital and print assets, branded environments, signage, and event materials

  • Direct the visual development of large-scale productions including corporate videos, photography shoots, and lifestyle campaigns

  • Lead creative strategy for brand experiences including team member engagement events, client events, recruiting activations, and more

  • Champion merchandising and physical branding — from office environments and jobsite branding to fleet, apparel, and promotional merchandise

  • Develop and implement creative branding strategies for new markets, sectors, and service lines; ensure alignment with Marketing and Communications plans

  • Collaborate with the Director of Communications on advertising creative strategy, integrated campaigns, and brand storytelling

  • Identify and champion new tools, platforms, technologies, and creative approaches that keep HITT ahead of trends

  • Manage the creative budget and allocate resources effectively across team priorities

  • Partner with HR, Business Development, and other departments to bring the HITT brand to life across the employee and client journey

  • Recruit, develop, and retain top creative talent; build a team culture of craft, curiosity, and accountability

QUALIFICATIONS

  • Bachelor's degree in marketing, graphic design, fine arts, or a related field

  • 12+ years of experience in creative direction, brand strategy, and/or graphic design, with a minimum of 5 years in a leadership role

  • Demonstrated success leading brand creative for a corporation or major accounts in an agency setting; A/E/C industry experience is a plus

  • Expert-level command of Adobe Creative Cloud; working knowledge of web design, photography, and video production

  • Strong portfolio evidencing strategic thinking, design excellence, and successful brand-building campaigns

  • Proven ability to manage and inspire a team of creatives across multiple disciplines

  • Exceptional communication and presentation skills; comfortable presenting to C-suite and executive stakeholders

  • Deep familiarity with print, digital, and environmental branding; experience with large-scale physical and experiential mediums is strongly preferred

  • Experience managing creative budgets and production timelines

  • Exposure to or interest in multimedia production (video, audio, motion)


In accordance with Virginia Senate Bill 215 (SB 215), the base salary range for this position is:


$125,000.00 - $180,000.00

Compensation in other cities and states may vary. HITT Contracting offers a competitive total benefits and compensation package including performance-based bonuses, premium health care coverage including vision and dental, employer-matched 401(k), wellness reimbursement program, paid holidays and time-off, and other voluntary benefits and leave types. The determination of salary is based on the candidate’s individual professional experience, qualifications, education, skills, and training.

HITT Contracting is an equal opportunity employer. We are committed to hiring and developing the most qualified individuals based on job-related experience, skills, and merit. All employment decisions are made without regard to race, color, religion, sex, national origin, age, disability, veteran status, or any other protected characteristic. We value a respectful, inclusive workplace where everyone has the opportunity to succeed. HITT Contracting maintains a drug-free workplace, consistent with applicable local, state, and federal laws.

Skills Required

  • Bachelor's degree in marketing, graphic design, fine arts, or related field
  • 12+ years of experience in creative direction, brand strategy, and/or graphic design with minimum 5 years in leadership
  • Demonstrated success leading brand creative for a corporation or major accounts (agency experience)
  • Expert-level command of Adobe Creative Cloud
  • Working knowledge of web design, photography, and video production
  • Strong portfolio evidencing strategic thinking, design excellence, and successful brand-building campaigns
  • Proven ability to manage and inspire a team of creatives across multiple disciplines
  • Exceptional communication and presentation skills; comfortable presenting to C-suite
  • Deep familiarity with print, digital, and environmental branding
  • Experience with large-scale physical and experiential mediums
  • Experience managing creative budgets and production timelines
  • Exposure to or interest in multimedia production (video, audio, motion)
  • A/E/C industry experience
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The Company
HQ: Falls Church, VA
1,150 Employees
Year Founded: 2016

What We Do

After more than 25 years in the industry, Americon Construction joined the HITT Contracting family in August 2016. Now known as Americon HITT, we are operating as the company’s New York regional office. Since HITT’s inception in 1937, the firm has grown to become an award-winning turnkey construction company performing a wide range of services—from base building construction and renovation, to interior fit-out and service work. Ranked by ENR as one of the top 40 largest general contractors in the nation, HITT maintains offices in Atlanta, Charleston, Dallas, Fort Lauderdale, Houston, Los Angeles, New York, Raleigh, Richmond, Santa Clara, and Seattle. HITT’s growth is client-driven and their national success is a result of strong relationships. This acquisition is HITT’s first step towards expanding their New York footprint. Our team shares a dynamic drive to serve our clients to the best of our ability. The addition of HITT’s national resources will enable us to reach the next level in project scope, size, and volume in New York. Whether a new or repeat client, we assure you our approach to project management is still the same: deliver on promises and provide quality above expectation. With the expertise of our local New York team backed by the strength of a billion dollar firm, we’re excited to continue to grow with our clients. There is no limit to the number of industries operating in the Tri-state area. Our teams are equipped to tackle not only the multimillion dollar commercial projects, but also the smaller service, paint, and term contract work. What we do touches so many of the industries at play here in New York, providing construction services for corporate interiors, mission critical, law firms, hospitality, healthcare, higher education, Federal, and commercial mixed-use projects.

Why Work With Us

We're continually looking to grow and expand our team, with candidates who embody an entrepreneurial spirit and are passionate about construction. Whether you’re just embarking on your career in the industry or a seasoned professional with years of experience in the field—you belong here.

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