Brand Development Manager

Posted 5 Days Ago
Be an Early Applicant
West Palm Beach, FL
Senior level
Retail
The Role
The Brand Development Manager at United Franchise Group supports franchise sales, coordinates leads with RVPs, hosts Discovery Day tours, and serves as the primary tradeshow representative. This role involves engaging with potential franchisees and ensuring effective lead flow in collaboration with franchise development teams.
Summary Generated by Built In

Company Description

UFG, Inc.

Brand Development Manager 

If you are looking for an opportunity to thrive and build a rewarding career with an industry-leading company – this is your chance to join us at United Franchise Group! With over 39 years in the franchising industry and more than 1600 franchisees throughout the world, United Franchise Group offers unprecedented leadership and solid business opportunities for entrepreneurs. We are the umbrella company to a successful group of the world’s largest franchise systems. Vast Coworking Group consist of our 3 brands of coworking spaces (Venture X, Office Evolution and Intelligent Office). With us, you’ll enjoy an awesome work environment with a great team of smart, motivated, innovative and fun people. More than just another job, this is a fantastic opportunity to establish yourself and build a career in this globally expanding industry.

Top Five Reasons YOU Should Work at United Franchise Group

1. Uncapped earned potential with a base salary plus commission on every deal sold.

2. Pre-qualified leads that are given to you from our Franchise Development department to minimize your time spent chasing leads.

3. Enthusiastic owners who are willing to validate and help you sell.

4. Hands on training and support on many different levels to ensure you hit the ground running and set up for success.

5. Family-owned company who can make decisions that are best for the company rather than appeasing shareholders.

Job Description

The Brand Development Manager is the primary franchise sales support and guide for the Brand. They are also responsible for creating and reviewing the Butler report, passing leads to RVP’s, hosting Discovery Day tours, and acts as the brand’s primary tradeshow backup person.

• Primary guide/host for the Brand for all Discovery Day Tours.

• Primary tradeshow representative for the Brand (all trade shows), this includes tradeshow and backup for the tradeshow.

• Point Person with Franchise Development for the brand (responsible for passing leads to RVPs when pass percentage is low).

• Calls leads and covers sales through webinars in lieu of First Meetings for open regions and regions in transition.

• Coordinates Charlie Calls.

• Looks at FD (Franchise Development) lead flow to determine if there are enough leads going into each region and advises Division DOS.

• Receives and reviews all Personal Profiles submitted for Brand. Suggests validation stores to RVP based on Profile information.

• Acts as additional Franchise Development rep to pass qualified leads to areas that need additional lead flow and activity upon request from DOS, Brand Leaders, or Division DOS.

• Passes profiles along to RVP for direct contact if assigned to do so by the Division DOS.

• Responsible for organizing and running Validator Webinars/Calls for the brand. Schedules, promotes, and runs them

• Franchise Development Rep for International leads for the brand: all inbound international inquiries assigned to BDM to call and pass lead to International RVP or Brand Sales Director

• Trains new RVP’s about their brand.

• Introduces new RVP’s to tour stores inside and outside of their region, and resales in their region.

• Visits franchisees stores when traveling.

• Conducts quarterly webinars with Brokers to promote the brand.

• Works within Franchise Development to ensure quality leads are being passed and that their brand is being presented correctly.

• Collect and distribute franchisee success stories on a monthly basis to RVPs and other Corporate Staff (shares those success stories with the CEO’s office for monthly videos, as well)

• Acts as a tradeshow backup for all IFE shows and some industry shows throughout the year

• Reviews the Butler Report to monitor strong prospects for each RVP and advises Division DOS.

• Reviews FD lead flow and all costs associated with the Division Leader regularly to maximize opportunities and costs and get the most quality leads for the money being spent.

Qualifications

Bachelor’s degree (B.A.) or equivalent from four-year college or university; or more than five years related experience and/or training; or equivalent combination of education and experience.

To perform this job successfully, an individual should have strong working knowledge of Microsoft Office Suite, Internet Explorer or Google Chrome, Customer Relationship Management systems, and scheduling software.

Franchise Sales experience.

Must be able to travel up to 75% of the time, with air and overnight travel required Credit card with an available credit limit to cover reimbursable business travel expenses Reliable Transportation is required, as well as current insurance. A Brand Development Manager must have a clean driving record as well.

Eligible Driver's License and valid Automobile Insurance

Additional Information

Once you become part of our amazing team of winners you’ll enjoy:

  • Competitive compensation
  • Comprehensive training to hone your skills at our headquarters
  • Travel opportunities
  • Medical, Dental, Vision, and Life insurance coverage
  • Short- and Long-term disability insurance
  • Generous time off and paid holidays
  • 401(k) plan with company match
  • Social gatherings and team building activities
  • Leadership workshops for personal development
  • Recognition for our top performers
  • Philanthropy – a chance to give back to the community

Join us at United Franchise Group – a global leader for entrepreneurs!

Apply today!

All your information will be kept confidential according to EEO guidelines.

The Company
West Palm Beach, Florida
329 Employees
On-site Workplace
Year Founded: 1986

What We Do

United Franchise Group (UFG) is an organization made up of a group of award-winning franchise brands. Our franchised concepts specialize in a number of different industries including Signs and Graphics, Promotional Products, food concepts and networking. With over 35 years of experience in the franchising industry and more than 1600 franchisees throughout the world, UFG has been a consistent industry leader throughout decades of economic change. At its foundation are three core values – keep growing, sales first; positive attitude, enthusiasm, and passion for the company; a family-owned company that operates like a family – that guides approximately 200 employees in the United States and around the world.

United Franchise Group brands and services include Signarama, the world’s largest sign and graphics franchise; Fully Promoted (formerly EmbroidMe), the world’s largest embroidery franchise; Transworld Business Advisors, a Business Brokerage, Franchise Sales and consulting franchise; John Smith Subs, a grilled steak and chicken sub franchise; Venture X, a shared office space franchise; Accurate Franchising Inc., a franchise consulting firm that helps turn existing businesses into a franchise

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