Your Role
As a Brand Designer at Gensler, you will focus on creating and elevating brand identities through innovative and impactful design solutions. Leveraging your expertise in branding, you will collaborate with multidisciplinary teams to deliver designs that resonate across various platforms and media. This role requires a strong foundation in branding principles, creative design skills, and technical proficiency in design software.
What You Will Do
- Develop and execute creative concepts reinforcing and enhancing brand identities across diverse media channels.
- Develop and conceptualize wayfinding solutions, applying expertise in materiality, spatial understanding, architectural plans and elevations, and construction processes.
- Create visual assets, including brand guidelines, promotional materials, social media content, presentations, and environmental branding elements.
- Generate and refine multiple initial concepts into documented design solutions that address client needs.
- Prepare production-ready documentation and artwork for digital, print, and environmental branding applications.
- Collaborate with internal teams, project managers, and external vendors to ensure successful project outcomes.
- Maintain consistency and cohesion in branding across various platforms and applications.
- Stay informed on design trends, branding strategies, and emerging tools to keep Gensler at the forefront of innovative design.
Your Qualifications
- Bachelor’s degree in graphic design, architecture, or a related field.
- 5 years of professional experience in branding, signage or graphic design.
- Expertise in Adobe Suite (Illustrator, InDesign, Premiere, Photoshop) and proficiency in Microsoft Office.
- Familiarity with Figma, SketchUp, Rhino, Revit, and AutoCAD are highly desirable.
- 100% bilingual in English and Spanish, with excellent verbal and written communication skills.
- Strong portfolio demonstrating expertise in branding, signage or graphic design.
- Solid understanding of design principles, typography, color theory, and their application in branding.
- Highly organized, detail-oriented, and capable of managing multiple projects within deadlines.
- Collaborative mindset with a proactive approach to problem-solving.
Life at Gensler
At Gensler, we are as committed to enjoying life as we are to delivering best-in-class design. From curated art exhibits to internal design competitions to “Well-being Week,” our offices reflect our people’s diverse interests.
We encourage every person at Gensler to lead a healthy and balanced life. Our comprehensive benefits include subsidized health and life insurance, annual bonus, LinkedIn learning, holiday observance, and employee assistance programs.
As part of the firm’s commitment to licensure and professional development, Gensler offers reimbursement for certain professional licenses and associated renewals and exam fees. In addition, we reimburse tuition for certain eligible programs or classes. We view our professional development programs as strategic investments in our future.
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What We Do
Gensler is a global architecture, design, and planning firm with 53 locations and more than 6,000+ professionals networked across the Americas, Europe, Greater China, Asia Pacific, and the Middle East. Founded in 1965, the firm works globally with more than 4,000 clients across more than 33 practice areas spanning the work, lifestyle, community, and health sectors.
Everything we do is guided by our mission: To create a better world through the power of design.
We believe the power of design can spark positive change and create a future that promotes equity, resilience, and wellbeing for everyone.
Gensler was named one of Glassdoor’s Best Places to Work in 2020, 2019, 2017 and 2016, and our award-winning culture has been recognized by Fast Company as one of the 100 Best Workplaces for Innovators in 2021. Our people-first philosophy is centered on the core ideas of diversity empowerment, impact, community, respect, and growth. You can learn more about our commitment to creating an inclusive and diverse workplace at https://www.gensler.com/careers#diversity.
