Brand Creative Consultant
Current is a leading consumer fintech platform transforming financial access for everyday Americans, with over six million members. We build financial products that work together to meet our members' real needs and help all Americans build better financial futures. Based in NYC, our results-driven environment pushes us to build better products, grow faster, and give everyone on the team a real hand in our business and our mission to improve financial outcomes.
ABOUT THE ROLE
We're looking for a Brand Creative Consultant. Working directly with the SVP of Marketing, you'll shape how our brand shows up in the world: TV commercials, full-funnel advertising campaigns, paid media, social, and our website.
This isn't a "tear it down and start over" role. We have a strong brand strategy in place, set by our CEO and executive team. Your job is to bring that to life, to execute with taste, craft, and discipline so the work lands with the audience it's built for.
You'll be a hands-on leader with sharp storytelling instincts, able to run internal creative resources, direct agency partners, and work across the business to deliver work that's inspiring and effective.
WHAT YOU'LL DO
- Develop and deploy a brand creative strategy end to end: advertising campaigns, commercials, explainers, video, and social.
- Set and hold the creative bar, keeping the brand consistent, high-quality, and distinctive across every channel.
- Build a creative engine that sustains high volume, with a steady stream of performance ads, social content, and brand campaigns.
- Direct creative across TV, radio, out-of-home, audio, podcast, influencer, affiliate, and social.
- Partner closely with Product Design/UX on the assets, guidelines, and tools that keep product experiences on brand.
- Work hand in hand with Legal and Compliance. We're in a regulated category, so every claim and disclosure needs sign-off, and the craft is keeping the work sharp inside those constraints.
- Measure creativity against business outcomes and optimize from there.
WHAT YOU'LL BRING
- 10+ years in brand or creative leadership, ideally in consumer tech or another high-growth brand environment.
- Storytelling instincts that connect authentically with everyday Americans.
- Taste and judgment: you elevate the work without losing sight of the business objective.
- Proven range across formats, from always-on performance ads to large-scale brand campaigns.
- Experience shipping creative in a regulated category, ideally financial services, where compliance review is part of every brief.
- The discipline to work inside a defined strategy and voice, and the craft to make it feel fresh campaign after campaign.
- A collaborative track record across marketing, product, and executive teams.
- Experience managing significant creative budgets with a clear view of what's driving growth.
- Motivation that comes from moving the business, not collecting awards.
Skills Required
- 10+ years of experience in brand or creative leadership
- Experience in consumer technology or another high-growth brand environment
- Strong storytelling instincts connecting with everyday consumers
- Experience across performance advertising and large-scale brand campaigns
- Experience shipping creative in a regulated category, ideally financial services
- Ability to execute within a defined brand strategy and voice
- Collaborative experience across marketing, product, and executive teams
- Experience managing significant creative budgets and evaluating growth impact
What the Team is Saying
Current Compensation & Benefits Highlights
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Healthcare Strength — Public listings indicate medical, dental, and vision premiums are covered for employees and dependents, signaling robust coverage. This employer-paid structure stands out as a core pillar of the package.
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Parental & Family Support — Descriptions highlight generous parental leave for both primary and secondary caregivers, alongside dependent coverage and FSA options. Feedback suggests family support is a notable component of the offering.
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Equity Value & Accessibility — Equity is consistently included alongside base pay and discretionary bonuses. This ownership element is positioned as a central part of total rewards.
Current Insights
What We Do
Current is a U.S. based consumer fintech and payments platform with over four million members and a mission to improve financial outcomes. It provides mobile banking services that give its members access to opportunities to improve their financial lives, such as paychecks up to two days early, up to 4% APY, fee-free overdraft, money management tools and insights, fee-free ATMs, no fee crypto trading, a cash back rewards system and family banking.
Why Work With Us
We turn ideas into reality. We're leaders beyond our titles and experience. Focused on our rapid growth, we're a social team with diverse backgrounds and perspectives that celebrates our successes together. At Current, we all make an impact. Above all, we’re committed to our mission and dedicated to being a part of building something great.
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Current Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
