Brand & Community (Dubai-based, Contractor)

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Dubai, ARE
Hybrid
Other
Match Group is the global dating app leader creating meaningful connections for people around the world.
The Role
About Match Group
At Match Group, we create some of the world’s most popular dating products, including Tinder, Hinge, OkCupid, and more. With millions of users across the globe, we are on a mission to spark meaningful connections for every single person. 


Role Overview
We’re seeking a Dubai-based contractor with strong cultural fluency and a finger on the pulse of the city’s elite and aspirational social circuits. You’ll play a key role in cultivating an aspirational community for The League—through strategic offline events, key partnerships, and curated relationship-building moments with tastemakers and high-intent singles.

Your north star: a thriving, self-sustaining community of high-intent users who not only join The League, but stay active, engaged, and proud to belong.


Key Responsibilities

Community Curation & Growth
- Identify and build relationships with key opinion leaders who are culturally aligned, and have access to a network of high-powered singles in Dubai, who would best represent The League’s ethos.
- Map out the right social circuits—art, entrepreneurship, F&B, tech, luxury, media—to seed and grow the community authentically.

Event Planning & Execution
- Conceptualize and execute elevated, culturally relevant offline events—from intimate mixers to high-profile gatherings.
- Partner with premium venues, hospitality players, and cultural gatekeepers to deliver experiences that align with The League’s exclusivity.

Cultural Insight & Strategy
- Bring deep insight into the relationship, dating, and social norms of Dubai’s diverse professional segments.
- Act as the local voice of the brand to ensure tone, tactics, and experiences are culturally resonant and always respectful.

Brand Advocacy & Influence
- Activate organic advocates within the League’s community—founders, influencers, creatives, and professionals—who can drive word of mouth.
- Collaborate with local content creators or micro-influencers to tell the brand story authentically across relevant platforms.

KPI Ownership & Success Metrics
- Driving Business Outcomes: Drive early product adoption by turning offline momentum into in-app activation.
- Improve engagement and retention through high-touch community-building strategies.
- Contribute to the growth of an active, high-intent user base by sparking organic referrals and building trust within key networks.
- Capture and relay local insights that influence product experience, positioning, and communication strategy.


Who You Are

  • Deeply embedded in Dubai’s cultural and professional circuits—be it the DIFC scene, Alserkal Avenue, crypto meetups, or luxury brand launches.
  • Experience with luxury, lifestyle, or premium community brands preferred.
  • A proven track record in planning and executing offline events that blend aesthetic, intent, and community.
  • Strong understanding of cultural sensitivities, especially around dating and gender dynamics in the region.
  • Strategic, organized, and relationship-driven. You’re a connector and a curator, not just an executor.
  • Fluent in English; Arabic is a big plus.

Contract Details

  • Duration: 12-month contract (extendable based on performance and business needs)
  • Location: Based in Dubai (on-ground presence essential)

Match Group Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Match Group and has not been reviewed or approved by Match Group.

  • Retirement Support Employer matching on retirement savings and access to an employee stock purchase program are highlighted as standout elements. Feedback suggests this creates strong long-term financial support as part of total rewards.
  • Parental & Family Support Fully paid parental leave, fertility and family-forming support, and childcare resources are emphasized across materials. Feedback suggests these benefits meaningfully support different family needs.
  • Leave & Time Off Breadth Generous PTO, numerous paid holidays, wellness and volunteer time, and other special leave options are consistently described. Feedback suggests the breadth of time-off options helps sustain work-life balance.

Match Group Insights

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The Company
Dallas, TX
1,400 Employees
Year Founded: 1995

What We Do

Match Group is home to some of the world’s most popular dating and social discovery apps, including Tinder, Hinge, Match, and more. Match Group’s mission is to spark meaningful connections for every single person worldwide. Our diverse portfolio of apps enables connections across a diverse range of ages, genders, backgrounds, and dating goals. Our services are available in over 40 languages to users all over the world.

Why Work With Us

Match Group is united by a mission to help people find meaningful connections and fight loneliness. We’re not just building products. We’re creating friendships, marriages, and families around the world. Our culture is fueled by purpose, creativity, and a passion for what we can build together.

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