Brand & Communications Specialist

Posted 10 Hours Ago
Hiring Remotely in USA
Remote
70K-80K Annually
Mid level
Information Technology
The Role
Execute internal and external communications to grow market presence. Develop content (blogs, social, PR, case studies, email, web), support leadership messaging, manage communication calendars and reviews, coordinate with SMEs and sales, and track brand performance metrics to optimize campaigns.
Summary Generated by Built In

 

Join New Era Technology, where People First is at the heart of everything we do. With a global team of over 3,000 professionals, we're committed to creating a workplace where everyone feels valued, empowered, and inspired to grow. Our mission is to securely connect people, places, and information with end-to-end technology solutions at scale.

At New Era, you'll join a team-oriented culture that prioritizes your personal and professional development. Work alongside industry-certified experts, access continuous training, and enjoy competitive benefits. Guided by our core attributes — putting people first, embracing continuous learning, and thriving through collaboration and inclusion — we nurture our people to deliver exceptional customer service.

If you want to make an impact in a supportive, growth-oriented environment, New Era is the place for you. Apply today and help us shape the future of work—together


Brand & Communications Specialist position with New Era Technology offers you the following:

  • Full Benefits
  • Medical
  • Dental
  • Vision
  • 401K match
  • 7 company holidays + generous PTO

*** At this time, we are unable to offer visa sponsorship for this position. Candidates must be authorized to work in the United States without the need for sponsorship now or in the future.

The Brand & Communications Specialist is responsible for executing internal and external communication initiatives to increase market presence. This role partners closely with marketing, sales, and leadership teams to deliver clear, consistent, and engaging communications that support business priorities, drive alignment, and strengthen organizational effectiveness. This position plays a key role in developing content, coordinating communication efforts, and supporting leadership messaging across multiple channels.

PRIMARY DUTIES: 

  • Support the execution of internal communication initiatives across channels such as newsletters, SharePoint updates, and town hall materials.
  • Partner with leadership to support the development and delivery of key messages aligned to business priorities and initiatives.
  • Ensure messaging is clearly cascaded across teams and functions to drive alignment and understanding.
  • Develop high-impact external content, including executive thought leadership pieces, SEO/AEO-driven blogs, social media campaigns, compelling case studies, email communications, and demand-generating web content.
  • Collaborate with marketing, subject matter experts, and sales teams to fuel multi-channel brand campaigns with high-performing creative assets.
  • Own the organic social media strategy, building an authentic, highly engaged community across key professional networks (e.g., LinkedIn) and translating technical concepts into human, shareable stories.
  • Drive external media strategy, coordinating proactive PR initiatives, drafting compelling press releases, and managing ongoing media and journalist relationships.
  • Assist in managing timelines, reviews, and approvals for external communication deliverables.
  • Maintain and manage a centralized communication calendar to ensure visibility and alignment across internal and external initiatives.
  • Coordinate with cross-functional subject matter experts (SMEs) to gather inputs, interview clients, and seamlessly execute brand-building projects on time.
  • Track, analyze, and report on brand performance metrics, focusing heavily on leading indicators such as Share of Search (SoS), organic impressions, website traffic trends, and social audience growth.
  • Gather feedback from stakeholders and identify opportunities to improve communication approaches, formats, and channels.
  • Support ongoing optimization of communication processes and execution.

COMPETENCY: 

  • Strong written and verbal communication skills.
  • Ability to manage multiple projects and meet deadlines.
  • Highly organized with strong attention to detail.
  • Collaborative mindset with the ability to work across teams and influence stakeholders.
  • Ability to translate business priorities into clear, actionable communications.
  • Adaptable in a fast-paced, evolving environment.

REQUIRED EXPERIENCE / EDUCATION:

  • Bachelor’s degree in Communications, Marketing, English, or a related field, or equivalent experience.
  • 3–5 years of experience in B2B marketing, growth marketing, public relations, or external brand communications.
  • Proven experience writing and editing content across multiple platforms, including email, web, internal communications, and presentations.
  • Preferred experience with SharePoint, HubSpot, or similar content management and marketing automation platforms.

 

EXPECTED HOURS OF WORK: This is a full-time role aligned to standard business hours. Additional hours may be required to meet client and internal expectations.


Travel Expectations: Occasional travel may be required.


SUCCESS PROFILE:

  • Delivers high-quality, consistent communications that support business priorities.
  • Effectively enables leadership with clear, timely messaging.
  • Maintains strong alignment across teams through structured communication planning.
  • Demonstrates ownership of communication processes and continuous improvement.
  • Builds strong relationships with stakeholders across the organization.

#LI-DL1

Below is the pay range of this position for considered candidates based on qualifications and experience.

Pay Range
$70,000$80,000 USD

New Era Technology, LLC., and its subsidiaries (“New Era” “we”, “us”, or “our”) in its operating regions worldwide are committed to respecting your privacy and recognize the need for appropriate protection and management of any Personal Data that you may provide us. In this, we are also committed to providing you with a positive experience on our websites and while using our products, services and solutions (“Solutions”).

View our Privacy Policy here https://www.neweratech.com/us/privacy-policy/

We never ask candidates to pay any fees at any point in our hiring process. If you are ever asked to provide payment for training, certification, equipment, or any other purpose, it is not from our company. Only communications from our official company channels should be trusted. Please note our official email domain is @neweratech.com. If you suspect fraudulent activity, please contact us immediately at [email protected]

Skills Required

  • Bachelor's degree in Communications, Marketing, English, or related field, or equivalent experience.
  • 3-5 years of experience in B2B marketing, growth marketing, public relations, or external brand communications.
  • Proven experience writing and editing content across multiple platforms, including email, web, internal communications, and presentations.
  • Experience with SharePoint, HubSpot, or similar content management and marketing automation platforms.
  • Strong written and verbal communication skills.
  • Ability to manage multiple projects and meet deadlines.
  • Highly organized with strong attention to detail.
  • Collaborative mindset with the ability to work across teams and influence stakeholders.
  • Ability to translate business priorities into clear, actionable communications.
  • Adaptable in a fast-paced, evolving environment.

New Era Technology Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about New Era Technology and has not been reviewed or approved by New Era Technology.

  • Leave & Time Off Breadth Time off is positioned as generous, with multiple sources pointing to roughly four weeks of PTO up front or ~28–29 days including company holidays in some U.S. roles. Time away is also described as straightforward to use and sometimes viewed as a meaningful offset to weaker cash compensation.
  • Strong & Reliable Incentives Earnings upside appears stronger in certain sales and account roles where on‑target earnings can be attractive when performance is high. Variable pay can materially lift total compensation in these roles relative to positions with mostly fixed pay.
  • Flexible Benefits Flexible work arrangements such as remote and hybrid options are commonly highlighted as part of the overall rewards experience. Flexible Spending Accounts (e.g., medical, dependent care, commuter transit) are also referenced as available in at least some contexts.

New Era Technology Insights

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The Company
HQ: New York, NY
1,535 Employees

What We Do

New Era Technology is a global managed technology service provider. New Era serves as a trusted adviser to more than 14,500 customers worldwide. Customers rely on New Era’s seamless blend of solutions that securely connect people, places, and information in a rapidly changing digital world. New Era has offices in the Americas, the United Kingdom, APAC, and Europe. New Era provides solutions and services to diverse industries including Global Enterprise, Banking & Finance, Smart Buildings & IoT, Healthcare, Education, and Government. Solutions and Services: • Collaboration & Unified Communications • Data Networking • Digital Transformation • SecureBlu Security Services • CloudBlu Cloud Services • Physical Security & Life Safety • Managed Services • Professional Services

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