The Role
CLO Virtual Fashion provides all clothing-related services from concept to design, manufacturing, marketing, fitting, and styling based on 3D clothing simulation algorithms.
Founded in 2009, CLO Virtual Fashion is creating a new ecosystem for digital fashion based on its unrivaled technology in 3D clothing simulation algorithms.
Along with costume design software CLO, Marvelous Designer, and Jinny, we are involved in the entire costume journey with platforms specialized in costume content such as CLO-SET and CONNECT to build an efficient and sustainable workflow. Additionally, our solution allows physical and digital garments to be tagged together to function within the CLO system.
CLO Virtual Fashion, which is leading the global digital fashion market, currently has a total of 13 offices in 11 countries around the world, including Asia, North America, Europe, and South America, and is gradually expanding based on numerous customers from around the world.
Position Overview
We are looking for a visionary to join our Brand Communications Team in California. We are a small, tight-knit team in the United States, and the environment will be close to that of a start-up; we wear a lot of hats, brainstorm a lot of ideas, and are filled with passion for all things fashion & 3D. As a Brand Communications Manager, you will serve as an integral member of the communications team by coordinating and developing marketing policies, programs, and campaigns.
The Brand Communications Manager will implement a comprehensive communications plan through client and industry brand partnerships, event planning, and content creation for digital platforms such as social media, the company blog, and the brand website. Our team has grand visions of how to reach our users and clients, but it will be your job to bring these dreams to life.
Responsibilities
- Implementing an integrated strategic cross-platform communications plan in alignment with CLO’s communication priorities to advance our brand identity and increase awareness and visibility.
- Managing user relations and analyzing industry trends and activity to best reach key markets. Developing relationships with publications in tech, fashion, and relevant industries.
- Working with Brand Communications, Design, and Biz Dev Teams to produce engaging video content and communications across digital platforms including CLO’s website and social media channels.
- Outreach to our large group of existing clients to promote cross-branding and story-telling through communications including video content and company blog posts.
- Distributing press releases to announce major updates to the software or landmark items through BusinessWire.
- Strategically implementing software updates and major company announcements into the communications plan.
- Tracking and measuring the success of campaigns with the ability to course correct and recommend alternative solutions as needed.
- Spearheading the planning of regional trade shows and events, and working in tandem with global Brand Communications team to plan and execute events that are on a global scale.
- Receiving and processing all requests related to branding and marketing.
- Exercising judgment in assessing and prioritizing potential marketing opportunities.
Requirements
- Bachelor’s degree in marketing, PR, communications, or related field
- A minimum of 3 years of experience working in marketing, communications, or related field in a hands-on capacity. Internship experience counts.
- Experience in writing and editing engaging copy for websites, newsletters, social media, blogs, or ads
- Familiarity with PR and marketing tools such as Google Analytics, Mailchimp, and Business Wire
- Ability to track and analyze marketing metrics to determine the success of campaigns and make the necessary recommendations for improvements
- Creative, analytical, thoughtful, driven, and takes initiative with excellent conflict resolution and problem-solving skills
- Demonstrate strong judgment and negotiation skills
- Exceptional written, oral, interpersonal, and presentation skills
- Self-reliant and a results-oriented personality
- Agile, with great communication skills and the proven ability to work in a fast-paced environment
- Demonstrate a strong, positive, and enthusiastic attitude with a willingness to invest long term
Plus if you have
- Fluency in Korean
- Previous experience at a technology or software company
Benefits
- Competitive salary
- Full-time employment
- Medical/Dental/Vision Insurance
- Work From Home Allowance
- Commuters Benefit
- Paid-Time Off
- 401k
- Sick Days
▶Must be legally authorized to work in the United States as we are unable to provide work visas.
▶Please send your resume and self-introduction (Includes the following contents, Must)
Reasons to apply for CLO Virtual Fashion and what you want to do with CLO
- Competencies that you think are necessary for this position and your own competitiveness
- Description of the role, activities, and results of the project you have participated in the past.
▶ Portfolio of tasks and projects that you are responsible for (Plus)
[Benefits and Perks]
▶Flexible Work Schedule “We all have different working times.”
• We have a culture of freely coming to work between 7 a.m. and 10 a.m. The time zone in which each individual and team can focus on work differs, so I commute freely.
• Additionally, CLOver works in various time zones. If I have a meeting at night due to the time difference, I can freely adjust my work hours by coming to work late or leaving early the next day.
▶No Limitation “Anything is possible at CLO”
• At CLO, we provide endless support for trying out different things and taking on challenges. At CLO, you can have fun trying things you've never tried before.
▶Over Communication “We always communicate and share actively.”
• We share work and communicate with CLOvers around the world through Slack. As much as possible, all Slack channels are operated publicly, so you can participate in the channel where the project you are interested in or curious about is being discussed at any time.
• Every quarter, all teams share the tasks they have attempted, their achievements, and lessons learned. Since CLOvers are all over the world, we share through videos.
• We aim for non-hierarchy. Instead of communicating based on rank/position, we communicate using each person's English name, and anyone can freely present their ideas and opinions.
▶ CLO ( www.clo3d.com ): A 3D design that revolutionizes the way fashion is communicated by connecting virtuality and reality by designing and producing clothes by virtually embodying the material and physical characteristics of the fabric, fitting them to an avatar, and then realizing them on the runway. software
▶ Marvelous Designer ( www.marvelousdesigner.com ): 3D costume production software that can create, modify, and recycle 3D costume modeling and simulation in games, movies, and animation.
▶ CLO-SET ( www.clo-set.com ): You can store, share, and search digital assets such as 3D clothes, communication required for collaboration with fashion companies, workflow required for actual production, trend analysis, and online marketing. A cloud-based communication platform that can manage data provision, etc. in one place.
▶ CLO-SET CONNECT ( connect.clo-set.com ): A global community of fashion creators who add value to 3D clothing through an open marketplace, portfolio management tools, and networking functions.
CLO Virtual Fashion in-house activity video: https://youtu.be/r6Ob6tAAT9M
CLO Virtual Fashion company introduction video: https://youtu.be/1yXgT_AYNwE
Please review the California Privacy Notice during the application process.
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The Company
What We Do
CLO Virtual Fashion is committed to innovating the way we communicate fashion through our true-to-life 3D garment simulation technology. Our virtual garment solutions and services connect all teams involved in the digital product lifecycle, enabling more direct collaboration and reduced lead time, whilst maintaining the intricacies of garment design. We envision our garment simulation technology to become not only the tool to create virtual garments, but also the platform to provide valuable data about garments, designs, and trends, by virtualizing every garment on Earth. Our products range from CLO (3D Design Software for apparel designers and brands), Marvelous Designer (3D Design Software for character artists in gaming and animation companies), Benefit by CLO (Virtual Fitting Platform), CLOSET (Communications and Archiving Platform for virtual garments), to Marvelous SDK (Real Time Draping Engine for games) to create a new ecosystem for virtual garments. Through these services and our continuing research and development in 3D and garment design, we are transforming the way we produce and consume garments - both tangible (actual garments from brands) and intangible (virtual garments in games and movies), for ones we wear and what our virtual characters wear.
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