Brand Champion

Posted 13 Hours Ago
Be an Early Applicant
30097, Duluth, GA, USA
In-Office
50K-60K Annually
Entry level
Retail • Transportation • Energy • Agriculture
The Role
Executes field marketing, brand implementation, dealer onboarding, site-level training, image stewardship, website and IT compliance, customer events, and ongoing support across assigned fuel locations. Builds relationships with dealers, sales representatives, and site staff while analyzing brand program data to improve execution and performance. Regular on-site visits and travel are required.
Summary Generated by Built In

Brad Hall Fuel is currently seeking a Brand Champion. BHF is one of the largest petroleum distributors in the Western United States doing business in over 40 states. In addition to the BHF core business, BHF is involved in agriculture, oil field services, propane distribution, LNG, fuel transportation, retail fuel stations, and property management.


The Brand Champion will primarily be focused on:

Field Marketing

  • Gain expertise with all brand marketing programs and requirements

  • Execute training and implementation program for all BHF dealers and site level staff

  • Conduct regular on-site brand program demonstrations and training with site staff

  • Conduct on-site visits to support image stewardship execution and educate on program elements

  • Utilize all brand program data to analyze and improve execution and site level performance

  • Execute initial and ongoing dealer and site level staff training of branded websites and resources

  • Participate in grand opening and customer appreciation events for assigned customers

  • Utilize the onboarding roadmap to support new customers transition to new brand

  • Help assigned BHF customers stay compliant with brand IT requirements

  • Build relationship with BHF sales reps in the assigned territory

Customer Support

  • Coordinate and be present for initial onboarding to BHF and brand training (new customers)

  • Create a dealer/brand/wholesaler partnership mentality with all dealers

  • Develop and efficient call schedule based on assigned locations and travel







Qualifications

The preferred candidate for the Brand Champion will have the following:

  • Bachelor’s degree in Business Management, Marketing, Communication or a sales related field preferred.

  • Exceptional verbal and written communication skills.

  • Strong computer skills and able to learn company systems and processes.

  • Adheres to the company’s values and ethical expectations

  • Able to effectively multitask.

  • Able to assist and relate to multiple leadership types in multiple industries simultaneously.

  • Strong attention to detail.

  • Able to work with tight timelines and to handle stressful situations with integrity

Skills Required

  • Bachelor's degree in Business Management, Marketing, Communication, or a sales-related field
  • Exceptional verbal and written communication skills
  • Strong computer skills and ability to learn company systems and processes
  • Adherence to company values and ethical expectations
  • Ability to effectively multitask
  • Ability to relate to multiple leadership types across multiple industries simultaneously
  • Strong attention to detail
  • Ability to work with tight timelines and handle stressful situations with integrity
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The Company
350 Employees
Year Founded: 1992

What We Do

Brad Hall Companies is a family of businesses headquartered in Idaho Falls, Idaho, operating across the western United States. They provide reliable energy solutions, supplying fuel, lubricants, and propane to commercial, industrial, and retail customers. Their diverse portfolio spans across the energy, convenience, medical, agriculture, and real estate sectors, including the management of convenience stores and fleet card programs.

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