Brand and Events Marketing Specialist

ASI currently has a hybrid work model. This position requires in-person attendance at our office on Tuesdays and Wednesdays.

ASI is seeking a proactive, detail-oriented marketing professional to join our Brand & Events Marketing team and help bring ASI's brand to life across major industry trade shows and marketing initiatives. This is a specialist role built for someone who exercises independent judgment and resolves issues without close oversight. Reporting to the Vice President, Brand & Events Marketing, this individual will serve as the key marketing project manager for event-related materials and campaign deliverables, partnering closely with Operations, Production, Copy/ Design, and other cross-functional teams to keep projects on track through completion. This role combines execution with process ownership, direct exposure to brand strategy, cross-functional collaboration, and high-visibility event execution, with a clear growth path toward broader marketing responsibility. 

The salary range for this position is $56,000 - $65,000. Individual pay within the range will be based on role-related experience, education, skills, and qualifications. 

Responsibilities: 

• Own the planning, tracking, and execution of all event-related materials, including signage, collateral, giveaways, booth assets, and other print production deliverables for ASI's major trade shows, exercising judgment to prioritize deliverables under deadline pressure.
• Lead project workflows from job submission through copy, design, review, proofing, and final delivery, identifying efficiencies and process improvement to ensure deadlines and business requirements are met. 
• Work with Marketing, Operations, Production, and other cross-functional teams to keep projects on schedule, communicate priorities, and proactively resolve issues. 
• Own event materials inventory, oversee shipping and onsite logistics, and direct booth setup and breakdown activities for Marketing at ASI-owned trade shows. 
• Monitor event and campaign deliverables, identify and resolve potential risks, and escalate concerns to ensure successful execution. 
• Represent ASI at events by leading onsite brand execution, troubleshooting and resolving materials-related issues in real-time, and ensuring a professional attendee experience. 
• Contribute to organic social media efforts, including capturing photos and video content and publishing approved content, as needed. 
• Own brand consistency across ASI event materials; create, maintain, and improve approved event materials, brand assets, templates, and specifications. 

Qualifications: 

• Bachelor's degree in Marketing, Communications, Business, or a related field preferred. 
• 2-4 years of experience in marketing operations, event marketing, project management, print production, or a related field. 
• Strong project management and organizational skills with the ability to manage multiple priorities and meet deadlines in a fast-paced environment. 
• Experience working cross-functionally with internal teams, vendors, or production partners. 
• Excellent communication, problem-solving, and attention-to-detail skills. 
• Proficiency with Microsoft Office and familiarity with project management tools. 
• Basic social media content creation skills, including photo/video capture and Canva or Adobe Express experience, preferred. 
• Ability and willingness to travel for approximately 4-6 events annually and support onsite event logistics. 

Key Skills & Attributes: 

• Highly organized with exceptional attention to detail. 
• Strong communicator and relationship builder who collaborates effectively across teams. 
• Proactive, resourceful, and solutions-oriented. 
• Able to manage competing priorities and adapt in a deadline-driven environment. 
• Dependable, accountable, and committed to delivering high-quality work. 
• Passionate about creating seamless event experiences and maintaining brand excellence.