VisitScotland is Scotland’s National Tourism Organisation, and we’re proud to promote the wealth of incredible features our country has to offer. Our aim is to benefit Scotland by growing its tourism industry and giving it a renowned presence in the global marketplace.
The Brand and Design Manager is a key middle management role reporting to the Senior Brand & Design Lead. The post holder leads and inspires a team of up to six designers, shaping the art direction across our design portfolio and ensuring every output is insight-driven, accessible, of a consistently high quality, and distinctly on-brand.
The core responsibilities of this role include evolving and managing our brand systems to ensure consistency, clarity and impact across all touchpoints and leading by example to drive best practice within the design team, fostering a culture of continuous improvement and innovation. Working in close partnership with Creative Studio Operations and wider stakeholders, the role also helps to prioritise design workloads, optimise processes and ensure the effective delivery of high-quality, strategically aligned creative work.
The role requires excellent interpersonal skills, strong collaboration with cross-functional teams, and the ability to balance strategic design leadership with hands-on delivery when required. The post holder will advocate for, provide and facilitate design excellence across the organisation.
For more information, please see the full job description here (LinkedIn users will need to click "apply" to view JD and links below)
Contract Type: Permanent
Salary Grade: Grade G, (£45,297 - £50,694)
Last Date for Submissions: Tuesday 20 October 2026
This role can be based out of any VisitScotland office location across Scotland. VisitScotland operates a hybrid working culture, partially office and partially home based.
With family-friendly and flexible working policies, we offer an impressive range of benefits and professional development. We are an equal opportunities employer, and value diversity in all its forms. You can read more about working for us, our benefits and our culture by clicking here.
ResponsibilitiesPlease see candidate information pack, link above.
Skills Required
- Experience leading and inspiring a design team
- Strong strategic design leadership and art direction capability
- Experience evolving and managing brand systems
- Excellent interpersonal and collaboration skills
- Ability to deliver high-quality, accessible, on-brand design work
- Ability to balance strategic leadership with hands-on design delivery
- Ability to prioritise workloads and optimise creative processes
What We Do
VisitScotland is Scotland’s national tourism and events organisation and an economic growth agency. It promotes Scotland as a destination, provides travel inspiration and visitor information, supports tourism and events businesses with research, marketing, advice and development, and works to grow the visitor economy sustainably. Its activities also aim to create better places for people to live, work and visit.
