The Brand and Content Marketing Coordinator will work directly with a Pan-Regional Marketing Team, providing support on all brand and content marketing strategies and tactics for Sony Pictures Entertainment on all lines of business in Brazil and South Cone, with a special focus on planning and executing campaigns, materials and projects to increase brand awareness and maximize product opportunities. The role requires knowledge of marketing campaigns, asset and media planning, the ability to evaluate costs and efficiencies across media vehicles, and strong analytical skills to assess campaign results and metrics.
Responsibility
- Support and help coordinate marketing campaigns from start to finish: briefs, targeting and segmentation, asset development, execution and reporting
- Help with the campaign’s creative processes in conjunction with internal teams and agencies for special projects.
- Help create go-to market and post-mortem decks on campaign results that analyze patterns and drive campaign optimization.
- Collaborate actively with internal teams to drive information gathering and data analysis efforts to drive future enhancement of campaigns, and support revenue streams based on business strategy.
- Help track on and offline campaign activities from different media placements
- Help track the marketing budget, create vendors, create PO’s and follow up on invoices and payments
- Coordinate local content productions and special activations (events, influencers, etc), in addition to premiums’ inventories and POP Materials and logistics involving shipping and local events.
Requirements
Bachelor’s degree in Communication, Marketing or related field. MBA is a plus
Help coordinate outside creative vendors and agencies
Fluent level of English and Advanced level of Spanish (written and speaking)
Intermediate communication skills in both oral and written
Strong attention to detail and organization
A team player and self-motivated
Ability to multitask and effectively function in an ever-changing business environment
Knowledge of offline media, digital media and platforms
Aware of the use of metrics, analytics and data to prepare Reports
Technology enthusiast and trend hunter
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Skills Required
- Bachelor's degree in Communication, Marketing or related field
- MBA
- Coordinate outside creative vendors and agencies
- Fluent English (written and spoken)
- Advanced Spanish (written and spoken)
- Intermediate oral and written communication skills
- Strong attention to detail and organization
- Team player and self-motivated
- Ability to multitask in a changing business environment
- Knowledge of offline media, digital media and platforms
- Familiarity with metrics, analytics and data to prepare reports
- Technology enthusiast and trend hunter
Sony Pictures Entertainment Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Sony Pictures Entertainment and has not been reviewed or approved by Sony Pictures Entertainment.
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Healthcare Strength — Medical, dental, vision, mental-health, and wellness programs are broadly available, with recent updates such as CVS/Caremark for prescriptions on Aetna plans. Multiple plan types (including HSA‑eligible options and a California HMO) point to comprehensive coverage breadth.
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Retirement Support — A 401(k) with immediate company matching and auto-enrollment/auto-increase features supports long-term savings. Additional programs like an Employee Stock Purchase Plan and employer HSA contributions further bolster financial wellbeing.
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Parental & Family Support — Paid parental leave described as generous, along with childcare, fertility support, adoption/surrogacy assistance, and backup care, provides broad family coverage. Ancillary supports like Milk Stork and legal assistance reinforce family-related needs.
Sony Pictures Entertainment Insights
What We Do
We are in the business of creativity, making some of the most beloved film and television of all time for every platform in the world. As the most creative and proudly independent studio, our future is boundless. Sony Pictures Entertainment (SPE) is a division of Sony Group Corporation, a creative entertainment company built on a foundation of technology. Along with our sister companies, we make movies, television, music and games that engage billions of people, connecting creators and audiences around the globe. We are looking for innovators to join us as we forge the future of entertainment! SPE's global operations encompass motion picture production and distribution; television production and distribution; digital content creation and distribution; worldwide channel investments; home entertainment acquisition and distribution, operation of studio facilities; development of new entertainment products, services and technologies; and distribution of filmed entertainment in more than 130 countries.
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