Brand and Content Executive

At Gridcog, we're on a mission to accelerate investment in the clean energy transition. We're a SaaS start-up of energy nerds building the best project modelling software around, used on everything from co-located solar and storage to microgrids and EV fleets. Our clients, many of the world's leading Developers, IPPs, Consultants and Energy Users, are putting hundreds of millions into the transition, and we help them direct that money into the right projects: the ones that make both commercial and environmental sense.

Content and events

• A digital marketing native; proven track record of producing social media posts, SEO-optimised blogs, newsletters, and other digital channels aimed at engaging and growing an audience online.
• You're someone who has their eye on social and content trends - particularly LinkedIn - what's working, what isn't, and what's happening at the fringes of social media that we could be experimenting with.
• You’ve organised or helped to manage events, trade shows or conferences for a brand, and are passionate about building a brand and engaging customers, prospects, and partners in real life.
• A creative wordsmith - we want someone who takes pride in real, human copywriting that resonates with an audience.
• You're a Canva whizz - very comfortable turning ideas, copy and mock-ups into nicely branded assets, carousels and everything in between for LinkedIn posts, newsletters and blogs.
• You're a perfectionist to an extent. Attention to detail is key and quality matters - it's how we've grown the trust in our brand. But you'll know not to spend excess time on lower-value tasks and projects.

How you work

• All hands on deck - we're a start-up, we need someone who relishes getting stuck in and helping out with projects outside your role, and last-minute requests to make things happen.
• We work quickly here, and often that brings pressure to meet tight deadlines, or turn around last-minute feedback and requests. You know how to stay calm, deal with things methodically and efficiently, and you're not afraid to chase people up to ensure we get the right content out at the right time.
• Communication skills are key - the marketing team is a super visible part of the company, and ensuring key stakeholders are aware of plans, prep and execution timelines is essential.
• You'll be confident in your own judgement: you'll have a sense of what to prioritise, the time needed to complete a project, and what brings in the most value to the business.
• This role involves a lot of collaboration, with ideas coming from all angles. You'll know how to encourage good ideas, and how to push back and say no when needed.

Background and drive

• You've come from a B2B background, with at least a couple of years' experience in a start-up environment too.
• This is a demanding but rewarding role, with opportunities to progress your career at pace. We're looking for someone who is really driven, excited to learn and develop in a fast-paced environment, and bring the good vibes to contribute to our open, friendly work culture.

• Gridcog's content playbook is a crucial element of our growth. In this role you'll have week-to-week responsibility to deliver on our content calendar. Ensuring our weekly Thinking Energy newsletter goes out to our European and Australian audiences, getting blogs live on the website, and planning and scheduling LinkedIn posts from the Company page.
• Assist the Marketing Manager – and eventually take ownership of – upcoming trade shows, conferences and hosted events. Everything from organising tickets, food and speaking slots, to marketing collateral, social media plans and photography.
• You'll take ownership of the channels you're publishing across, looking into the analytics, post performance, and keeping your finger on the pulse with what's working and what we'd need to change.
• Build a productive relationship with Gridcog's Commercial Team to help them build their LinkedIn presence, encouraging them to post regularly with confidence.

• The Thinking Energy newsletter, website blog and LinkedIn content calendar run like clockwork, with deadlines consistently met and nothing dropped.
• Ensure a tighter, more consistent interpretation of brand guidelines across our channels - and the team’s individual LinkedIn profiles - including graphs, visual assets, and our brand voice.
• LinkedIn engagement and audience growth trend upward, with your own analytics increasingly shaping what we post and when.
• Trade shows and events run smoothly, with collateral, social content and on-the-night photography ready and delivered on time.
• The wider Commercial Team post on LinkedIn with confidence, adding a steady flow of content beyond what marketing produces directly.
• Stakeholders across the business trust your judgement on what to prioritise and how much time something deserves.

• A proven track record of producing social media posts, SEO-optimised blogs, newsletters and other digital content that engages and grows an audience.
• A keen eye on social and content trends, particularly on LinkedIn, and a curiosity about what's happening at the fringes of social media.
• Excellent copywriting skills and a preference for genuine, human writing over generic or AI-generated content.
• Strong working knowledge of Canva, comfortable turning ideas, copy and mock-ups into polished, on-brand assets.
• Experience supporting or managing in-person events that support brand-building and lead generation efforts.
• At least a couple of years' B2B experience, including time in a start-up environment.
• Strong attention to detail, balanced with good judgement about what's worth spending time on.
• The confidence to prioritise your own workload, communicate clearly with stakeholders, and stay calm under tight deadlines.

• An interest/experience in videography, editing and/or animation
• Experience using the latest AI tools to improve processes/workflows
• A background or interest in the energy sector already

• Competitive remuneration package aligned with experience and skills, plus equity: everyone at Gridcog gets a stake in the company.
• Be part of a high-performing team that values innovation and creative problem-solving.
• Contribute to the decarbonisation of the world's energy system.
• Support for ongoing professional and personal development.
• An annual all company retreat; our previous retreats were in Bali and Bintan Island.