ZEISS, a leading supplier of optical and optoelectronic technologies, is bundling units outside the divisions in the Photonics & Optics strategic business unit that offer customers a wide range of technologies in highly specialized markets around the world: mobile imaging including photo, hunting & nature, cinematography, microoptics, spectroscopy, planetariums and simulation projection solution.
We are seeking a passionate and experienced Marketing and Community Manager to advance our brand and values within the birding community.
Your Role
Develop and implement marketing campaigns specifically targeting eco-conscious and enthusiastic birders.
Build and maintain relationships within the global and European birding community.
Promote sustainable practices through all marketing initiatives and act as an ambassador of our environmental values.
Create content and maintain a strong presence on social media and other platforms.
Collaborate with various departments to support our mission and goals.
Your Profile
Education: Completed higher education with a focus on business, marketing, medicine, optics, or a similar qualification with at least three years of work experience in a related product segment.
Experience: Proven experience in marketing, community building, or advocacy – ideally within the outdoor, optics, or nature sectors.
Skills: Ability to create and adapt campaigns to appeal to eco-conscious and enthusiastic audiences.
Network: Deep connections within the global and European birding community, understanding of the community, trends, and seasonal behaviors.
Knowledge: Familiarity with nature-based tourism, optics (e.g., binoculars, scopes), or outdoor gear is a plus.
Presence: Existing presence in the birding community via personal social media channels or content platforms is a strong plus.
Communication: Strong communication skills and adaptability in a fast-paced, mission-driven environment.
Languages: Fluent in English (written and spoken); additional European languages are a plus.
Your ZEISS Recruiting Team:
Bastian HoffmannSimilar Jobs
What We Do
ZEISS is an internationally leading technology enterprise operating in the fields of optics and optoelectronics. In the previous fiscal year, the ZEISS Group generated annual revenue totaling 10 billion euros in its four segments Semiconductor Manufacturing Technology, Industrial Quality & Research, Medical Technology and Consumer Markets (status: 30 September 2023). With around 43,000 employees, ZEISS is active globally in almost 50 countries with around 30 production sites, 60 sales and service companies and 27 research and development facilities (status: 30 September 2023). Founded in 1846 in Jena, the company is headquartered in Oberkochen, Germany. The Carl Zeiss Foundation, one of the largest foundations in Germany committed to the promotion of science, is the sole owner of the holding company, Carl Zeiss AG. Data privacy: www.zeiss.com/data-protection Imprint: http://zeiss.com/publisher This is ZEISS's official LinkedIn account. It follows the ZEISS Netiquette: www.zeiss.com/netiquette
