The Role
Analyze client, market, sector, and competitor data to identify trends and business development opportunities. Build Power BI dashboards and reports, conduct market research, monitor tender opportunities, and provide actionable intelligence for strategic decision-making. The role also explores AI and technology improvements for business development activity and communicates findings to non-technical stakeholders.
Summary Generated by Built In
At Porter Dodson, we're investing in a new and exciting capability within our Marketing & Business Development team and have an opportunity for a business development data analyst to work on a hybrid basis in either our Taunton, Yeovil or Exeter office on a full time, permanent basis.
We're looking for a curious, analytical and commercially minded individual who loves working with data, uncovering insights and helping shape business decisions. This is not a traditional sales or networking role. Instead, you'll become the driving force behind the market intelligence and data analysis that supports our future growth.
Key Responsibilities
- Collect and analyse client, market and sector data.
- Identify trends, opportunities and competitor activity.
- Build and maintain dashboards and reports using Power BI and Microsoft tools.
- Conduct market research and targeted prospect analysis.
- Support strategic business development initiatives through data-led insights.
- Monitor tender and bid opportunities.
- Provide meaningful intelligence to support decision-making across the firm.
- Help identify new ways to use technology, data and AI to improve business development activity.
Skills, Knowledge and Expertise
We’re interested in hearing from candidates who enjoy solving problems, finding answers in data and helping others make informed decisions and have a real interest in the legal sector.
- Highly analytical and naturally curious.
- Data-driven and comfortable working with large datasets.
- Technology confident with strong systems capability.
- Comfortable working independently and investigating opportunities.
- Research-focused rather than sales-focused.
- Enthusiastic about understanding how data can drive commercial success.
- Able to communicate findings clearly to non-technical stakeholders.
- Proactive and willing to explore new tools and technologies.
Experience
You should possess broad technical knowledge across:
- Data analysis or business intelligence.
- Market research and competitor analysis.
- CRM systems and data management.
- Power BI and Microsoft 365 applications.
- Reporting, dashboards and data visualisation.
- Professional services, legal, financial services or similar commercial environments.
Desirable experience:
- Market intelligence or competitor research.
- Dashboard creation and reporting.
- Experience with AI tools such as Copilot.
- Understanding of sales funnels, conversion funnels and customer journeys.
Benefits
In addition to a competitive salary, you will also get:
- Flexible Working
- 25 days holiday, plus Bank Holidays
- Extra Day of Holiday for your Birthday
- Private Healthcare
- Pension Scheme(s)
- Life Assurance
- Eye Tests
- Flu Jabs
- Corporate Gym Membership Discounts
- Legal Support
- Opportunities to get involved with charity fundraising, sports teams and office socials
About
Porter Dodson is an award-winning Top 200 UK Law Firm, providing commercial and private legal services to individuals and businesses across Somerset, Devon and Dorset.We're proud of a regional presence that gives clients the local connections and friendly in-person service they love. Being embedded in our local communities and market sectors gives our clients a superb service grounded in the real world.What makes Porter Dodson a great place to work is our people and our culture. Our team are the lifeblood of the firm, and we are fully committed to ensuring our team are motivated, well cared for, and fulfilling their potential at work. Our people are our priority, which is why we have such excellent staff retention rates and how we have sustained a gold accreditation from Investors in People since 2016.
Skills Required
- Strong analytical and problem-solving skills
- Ability to work with large datasets
- Data analysis or business intelligence experience
- Market research and competitor analysis experience
- CRM systems and data management experience
- Power BI and Microsoft 365 experience
- Reporting, dashboard creation, and data visualization experience
- Clear communication with non-technical stakeholders
- Professional services, legal, financial services, or similar commercial experience
- Market intelligence or competitor research experience
- Experience with AI tools such as Copilot
- Understanding of sales funnels, conversion funnels, and customer journeys
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The Company
What We Do
Porter Dodson is a full-service law firm providing expert legal advice and support across personal, business, and specialist sectors, helping clients navigate everything from family matters to corporate transactions.
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