Banamex PM - Transformación de Canal Digital

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Hiring Remotely in Ciudad De México, MEX
Remote or Hybrid
Expert/Leader
Financial Services
The Role
Leads digital channel transformation and strategic mobile application portfolios, driving AI-enabled automation, product delivery, customer experience, UX research, agile execution, and innovation. Manages complex projects, cross-functional teams, vendors, stakeholders, budgets, and delivery roadmaps across regulated financial environments. Uses quantitative and qualitative insights, usability studies, analytics, and design thinking to develop and improve digital solutions, while coaching teams and ensuring risk, compliance, and operational accountability.
Summary Generated by Built In

The Digital Exp Grp Manager is accountable for management of complex/critical/large professional disciplinary areas. Leads and directs a team of professionals. Requires a comprehensive understanding of multiple areas within a function and how they interact in order to achieve the objectives of the function. Applies in-depth understanding of the business impact of technical contributions. Strong commercial awareness is a necessity. Generally accountable for delivery of a full range of services to one or more businesses/ geographic regions. Excellent communication skills required in order to negotiate internally, often at a senior level. Some external communication may be necessary. Accountable for the end results of an area. Exercises control over resources, policy formulation and planning. Primarily affects a sub-function. Involved in short- to medium-term planning of actions and resources for own area. Full management responsibility of a team or multiple teams, including management of people, budget and planning, to include performance evaluation, compensation, hiring, disciplinary actions and terminations and budget approval.
Responsibilities:

  • Partner closely with a cross-discipline team of creative talent, strategists and producers to invent and execute innovative brand experiences across a diverse range of channels including digital, mobile and bank branches
  • Lead and conduct cultural trend reports, competitive reviews, opportunity assessments, target analyses, cross-channel audits, customer journeys, user research and usability studies, business requirement definition, digital roadmaps and much more
  • Work directly with key internal stakeholders to understand their business, reach a shared vision of how to solve their problems while serving their customers, and ultimately help them to succeed
  • Partner with design leaders to uncover the key questions to answer and guide user-centric design
  • Coach and inspire others on a regular basis
  • Empowered to build trusted relationships with internal stakeholders through regular engagement and strategic presentations
  • Lead and champion the continuous learning process for Citi in partnership with key Data Science and Tech partners and trusted agency vendors
  • Design and execute user research and usability studies, producing insights and business recommendations, and presenting them to large, senior audiences.
  • Foster an ongoing partnership with a cross-discipline design team (and agencies/vendors) to invent, execute and improve upon breakthrough solutions.
  • Manage all projects with agile methods ensuring that every project starts with customer needs, strategy and a well-defined problem to solve
  • Uncover rich quantitative and qualitative insights from net promoter score data, digital analytics, first/second and third party research that propel teams forward and fuel remarkable solutions
  • Design and work with internal analytics partners to track the performance of the team’s solutions and use that data to inform the next iteration
  • Manage multiple work streams with varying timelines and complexity with authority and passion
  • Partner with other strategists, analysts, researchers and business leaders at Citi to create briefs and set expectations for deliverables
  • Help package concepts and insights and present to internal stakeholders in persuasive, articulate and compelling ways
  • Support leadership in the overall growth and development of business strategy
  • Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency, as well as effectively supervise the activity of others and create accountability with those who fail to maintain these standards.

Qualifications:

  • 10+ years of experience
  • MBA. Statistics experience. Management consulting, marketing consulting or strategic planning experience at an agency
  • Experience with technical facets of financial platforms or eCommerce
  • Must be a trained usability research moderator comfortable and adept at conducting task-based usability studies
  • Proven management of vendors
  • Must have traditional planning experience
  • Expert in various digital/mobile research technologies, software and equipment
  • Demonstrated business acumen and comfort performing strategic analyses quickly and thoroughly
  • A deep knowledge of the design thinking methodology
  • Thorough understanding of digital design
  • Able to work independently, solve problems creatively and lead through ambiguity
  • Proven expertise in time and project management
  • Exceptional communication (written and verbal) and public speaking skills

Education:

  • Bachelor’s/University degree, Master’s degree preferred

This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.
 

Principales Responsabilidades:

  • Definir la estrategia de transformación de proyectos Mobile mediante Inteligencia Artificial.
  • Experiencia demostrada en la gestión de proyectos de automatización de extremo a extremo, incluyendo evaluación de procesos, diseño de soluciones, desarrollo, pruebas, despliegue y soporte en producción.
  • Liderar un portafolio estratégico de aplicaciones y experiencias digitales.
  • Impulsar nuevas formas de trabajo enfocadas en automatización, eficiencia e innovación continua.

Implementar herramientas de IA para acelerar la creación de:

  • User Stories
  • Requerimientos funcionales
  • Wireframes y prototipos UX/UI
  • Documentación funcional y técnica
  • Casos de prueba y validaciones
  • Estimaciones y planeación de proyectos

Conocimientos obligatorios:

  • Deseable 10 años liderando proyectos tecnológicos y programas de transformación digital.
  • Experiencia sólida en delivery de aplicaciones Mobile (iOS, Android y plataformas híbridas).
  • Trayectoria liderando equipos de alto desempeño y proyectos de alcance corporativo.
  • Experiencia impulsando iniciativas de innovación, automatización y transformación digital. Mobile Apps (iOS, Android, Flutter, React Native).
  • Product Delivery y Agile Management.
  • UX/UI y Customer Experience.
  • Metodologías ágiles.
  • Gestion de portfolios estratégicos.
  • Experiencia aprovechando herramientas de IA.
  • Éxito demostrado en la gestión de proyectos técnicos complejos en entornos regulados (GxP, SOX, HIPAA, etc.)

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Job Family Group: Product Management and Development

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Job Family:Digital Product Management

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Time Type:

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Most Relevant Skills Please see the requirements listed above.

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Other Relevant Skills For complementary skills, please see above and/or contact the recruiter.

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Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.

 

If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi.
View Citi’s EEO Policy Statement and the Know Your Rights poster.

Skills Required

  • 10+ years of professional experience
  • Bachelor's or university degree
  • Master's degree or MBA
  • Statistics experience
  • Management consulting, marketing consulting, or strategic planning experience at an agency
  • Experience with technical facets of financial platforms or eCommerce
  • Training and proficiency as a usability research moderator, including task-based usability studies
  • Proven vendor management experience
  • Traditional planning experience
  • Expertise with digital and mobile research technologies, software, and equipment
  • Strong business acumen and ability to perform strategic analyses
  • Deep knowledge of design thinking methodology
  • Thorough understanding of digital design
  • Ability to work independently, solve problems creatively, and lead through ambiguity
  • Expertise in time and project management
  • Exceptional written, verbal, public speaking, and presentation skills
  • Approximately 10 years leading technology projects and digital transformation programs
  • Strong experience delivering mobile applications for iOS, Android, and hybrid platforms
  • Experience leading high-performing teams and enterprise-scale projects
  • Experience driving innovation, automation, and digital transformation initiatives
  • Experience with mobile apps using iOS, Android, Flutter, and React Native
  • Product delivery and agile management experience
  • UX/UI and customer experience expertise
  • Agile methodologies experience
  • Strategic portfolio management experience
  • Experience leveraging artificial intelligence tools
  • Successful management of complex technical projects in regulated environments such as GxP, SOX, or HIPAA

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The Company
HQ: New York, NY
226,610 Employees
Year Founded: 1998

What We Do

Citigroup is a global diversified financial services holding company serving consumers, corporations, governments and institutions. It provides consumer banking and credit, corporate and investment banking, securities brokerage, trade and securities services, and wealth management. Operating across nearly 160 countries and jurisdictions, Citi aims to be a leading partner for institutions with cross-border needs, a global wealth manager, and a valued personal bank in the United States.

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